Universal Weekly (1932-1936)

Record Details:

Title:
Universal Weekly
Date:
1932-1936
Author:
Moving Picture Weekly Pub. Co.
Publisher:
New York, Moving Picture Weekly Pub. Co.
Volume:
Universal Weekly (1932-1936)
Leaf #:
000625
Language:
English
Collection:
Hollywood Studio System and Early Cinema
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
The organ of the Universal Film Manufacturing Company. Previously titled MOVING PICTURE WEEKLY.
Date Added:
March 28, 2024
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Paul Lukas By WALTER RAMSEY Leila Hyams June Knight Onslow Stevens Lew Ayres ZaSu Pitts Russ Columbo .. . Hollywood shook its head when, at the age of twenty-one, Carl Laemmie, Jr., was put in complete charge at Universal. A mere boy to decide how ten millions a year should be spent! Now he confides in you what's in store for his stars sary ample time to prepare carefully the stories and scripts of this Increased production. Last year fifty percent of our screen material was original screen plays. This year a decided majority of our stories are from established plays and best seller and popular books. In this category are: 'Only Yesterday,' now in production, with Margaret Sullavan, John Boles and Billie Burke, under the direction of John Stahl; Charles Norris' 'Zest,' Fanny Hurst's 'Imitation of Life,' 'S. O. S. Iceberg,' 'The Good Red Bricks,' 'The Man Who Reclaimed His Head ' two elaborate musicals, 'Love Time' with John Boles, and 'The Great Ziegfeld,' and many others. "You can judge by this that we have not changed our original idea that a great story is the thing, but there Is one important factor which will be a change. And that is, Universal is going on a great 'screen personality' hunt. From now on, our policy will be great stories with great personalities. (Continued on Cage 26) A