Universal Weekly (1932-1936)

Sept. 9. 1933 UNIVERSAL WEEKLY About Universal Pictures FIRST OLIVER HORTON PRODUCTION WILL BE ^^THE POOR RICW^ A TITLE has been chosen tor the first of three productions by a new starring team at Universal City. This team consists of Edward Everett Horton and Edna May Oliver. It is hoped by Carl Laemmie, Jr. to reproduce the success of the SummervillePitts combination, the latest of whose pictures, "Her First Mate," is at the Roxy this week. The story chosen for the first HortonOliver production is "The Poor Rich." It was written by Dale Van Every and John Bright. It will be directed by Edward Sedgwick and will go into production as soon as Summerville finishes with "Tin Pants." Roger Pryor of Moonlight and Pretzels*^ Arrives in Universal City by Plane Nothing succeeds like success. Because of the acclaim which has come to Roger Pryor in his first moving picture, "Moonlight and Pretzels," which has been held over at the Rialto Theatre, Universal sent him out by airplane on Saturday to Universal City for Stanley Bergerman's first production. When Stanley Bergerman, who came east to supervise "Moonlight and Pretzels," chose Roger Pryor for the principal male lead opposite Mary Brian, he felt so confident of his success that he induced Universal to take an option on Pryor's further services in the movies. "Moonlight and Pretzels" bore out all of Bergerman's anticipation. He was a hit. The option would normally have been exercised on the first of November, but with the audience reaction to Pryor, the criticisms from all over the country, and the interest displayed by other companies. Universal not only exercised the option immediately, but put Pryor under long-term contract and is scheduling him for early production at Universal City. Pryor stopped briefly in Cleveland to meet his father, Arthur Pryor, the bandmaster, who is playing with his band in Cleveland this week and next at the Beer convention. ^^Ladies Must Love^’ Has Four Song Hits JUNE KNIGHT, who makes her screen debut in "Ladies Must Love," has several song numbers, especially written for her musical talents in the production, and judging from the emphatic success with which she put over the hit numbers of the Broadway musical comedy "Take a Chance," these songs in "Ladies Must Love" should be among the best-sellers as soon as the picture plays its first-runs. June not only sings a song, but she dances it as well, and for Miss Knight to sponsor a number means it's a sure hit ! In "Ladies Must Love," the musical numbers include "Tonight May Never Come Again," "Someone to Love," "I'd Worship Him Just the Same" and "I'm Living with the Bluebirds Again," all published by Sherman, Clay and Company. "Ladies Must Love," featuring, besides Miss Knight, Neil Hamilton, Mary Carlisle, Dorothy Burgess and Sally O'Neill, will have its New York premiere shortly at the Rialto Theatre. It was directed by E. A. Dupont, the man who made "Variety." Universal Newsreel Ties Up With Radio Station for First Time For the first time in its history, the Universal Newspaper Newsreel has made a double tieup with newspaper and radio in the same city, thereby extending its circulation by several million beyond the actual theatre-goers who see the news on the screen. By its affiliation with the Philadelphia Inquirer and Radio Station WCAU of that city, the tremendous newsgathering facilities of the Graham McNamee-Universal newsreel are placed before the listeners of the Radio station each day of the week, except Sundays, at 9:45 A. M. and at 5:15 P. M., when the famous news service of WCAU broadcasts. Robert Young and Leila Hyams in an interesting scene from ^‘Saturday’s Millions.” These two carry the romantic interest of this year’s football picture which was adapted from Lucian Cary’s three-part football story in the Saturday Evening Post. It starts next tveek. Read it.