U. S. Radio (Oct 1957-Dec 1958)

Record Details:

Title:
U. S. Radio
Date:
Oct 1957-Dec 1958
Publisher:
New York : Arnold Alpert Publications, Inc.
Volume:
U.S. Radio (Oct 1957-Dec 1958)
Leaf #:
000373
Language:
English
Subjects:
Radio advertising -- United States -- Periodicals, Radio broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
University of Maryland, College Park
Sponsor:
LYRASIS Members and Sloan Foundation
Coordinator:
Media History Digital Library
Description:
Date Added:
September 28, 2023
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br buyers and sellers of radio advertising VOL. 2— NO. 4 jfacfurers Make \er Use of Medium UCTANT GIANT AL NETWORK •n R. Latham Network Show loted by Spot ilip Morris 6ran( >age 26 TOP I>OG in San Antonio All through the day . . . KONO leads San Antonio's No. 2 radio station with 13.1%* more audience — PROOF that KONO is "Top Dog" in rating ... in cost-per-listener ... in product sales. And KONO carries more national and local advertising than any other fwo local stations. If your South Texas sales promotions have been going to the dogs, it's time to switch to the Top Dog station — time to give KONO a bigger bite of your schedule. Get the meaty facts now — from your H-R rep or Clarke Brown man. February-March, 1958 Hooper shows: AVERAGE SHARE 28.3% THROUGHOUT THE DAY fj.R ^^ II II REPRESENTATIV 860 KC See your II It REPRESENTATIVE or Clarke Brown man KONO 5000 V/ATTS SAN ANTONIO RADIO