U. S. Radio (Jan-Dec 1959)

series to the WVVDC aiulieiuc l)y lien Siiousc, \V\\'1)(; prcsidciii. lii llie letter, Mr. Stroiise asked the Premier lo "Observe us as thoiif^h yoii liaci never heard ol tiie United Stales of America belore. In this way our laidls and our virtues — whatever their balance— will be readily a])parent." Other editorials in the series gave an evaluation of the visit. Invitations to Nikita Khrushchev to use radio facilities to speak to the American people were sent lo the Premier, according to rejxjrts irom VVPEN Philadelphia, KISN Portland, Ore., VVICE Providence, R. I., and KICN Denver. In a formal letter sent to Moscow, 7"ed Reinhart, producer of the Frank Ford Show heard over WPEN, told Khrushchev that he sincerely hoped "that if your American travels bring you into Greater Philadelphia, we may have an opportunity to give you our facilities to talk to all Philadelphians and have them talk to you." The letter pointed out that the program is an "electronic town meeting," with listeners talking on the air via telephone to prominent guests which include U. S. Senators and Congressmen, business leaders and internationally famous people. KISN sent a tclegi am to I he Sn\ ici iMiihassy in VVashingion in\iiiiig Khiush(lu\ lo \isil Portland ;nul make use ol ihc siaiion's bio.idc.isi la(ililies "lo speak to ilu pcopli ol the Pacific Northwest. " A Icller Irom the Soviet Embassy to KISN (.encial Manager Clhailic \'ais ilianked ihc station lor its invilalion. .\((()rdiiig to the station, the letter noted that "since Portland has no been included in . . . Khrushchev's itinerary, it will be im])ossible loi him to accept your kind invitation." WK;E extended an invitation to the Russian Premier to appear on the station's forum show. Stale Yom Point. The request pointed out that the program would be the best way lor Khrushchev to learn the opinions ol many Americans in the Pro\ idence area. KICN executives invited the Premier to include Denver on his trip and to visit and inspect the station's facilities and use these facilities to address the people in the Rocky Mountain area. In a letter to the KICN news departirient, which initiated the invitation, Mikhail A. Menshikov, Soviet Ambassador to the U. S., stated that it was impos (Cont'd on p. 66) BASKETS AWAY stop hiding your sales story ! BARNABY and Associates, Promotion and Research Specialists, offer creative and production planning assistance for preparing your sales story — put together in the way your prospects want to get it, assembled so it will be remembered and saved. Piesentations • Direct Mail • Meetings for your own producfion or with B & A supervision IBaRNABY and ASSOCIATES 414 East 50th St.. New York 22, N. Y. • MUrray HiU 8-2399 RESEARCH — I PROMOTION — FOR WHAT TO SAY | FOR WHAT TO DO ABOUT IT WRITE TODAY or save this announcement for reference B & A experience and knowledge available for individual projects, or on continuing basis — Liaison with New York and Chicago research and production sources. Hot Springs, Ark. Pop. 33,800 is larger than Midland, Texas Pop. 64,700 in General Merchandise Sales La Crosse, Wise. Pop. 79,700 in Drug Store Sales Sheboygan, Wise. Pop. 91,900 in Apparel Store Sales Ask Us "Why" KBHS Arkansas' Greatest Coverage 5000 watts at 590 kc 113 Third St., Hot Springs, Ark. A "Handy" Way To Buy The Best in Birmingham Ask C. E. Hooper Of The Pulse or Anybody in Alabama National Representative: Venard. Rintoul & McConnell, Inc. Southern Representative: James S. Ayers Company WSGM ■f^Qliyir^ ||III1I1UI^H 65