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a 1 r waves
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Radio's Barometer
$641,000,000 '58 Radio (NAB est.-gross)
! i 142,600,000 Sets in Use
Spot: Adam ^'omig Inc. reports that its radio business in October was the highest bilhng month in the history of the company. It totaled 15 percent ahead of October 1958, according to Steve Machinski, executive vice president.
Network: American Broadcasting-Paramount 1 heatres Inc.'s estimated net operating profit for the first nine months of 1959 was 26 percent higher than the similar 1958 period, according to Leonard H. Goldenson, president. Net operating profit for the period was §5,226,000 — $1.22 a share — compared with $4,142,000 — 94 cents a share — for the same 1958 period.
W\ 15,000,000 Fm Sets in [ 1 Use (NAB Research)
s
37,900,000 Car Radios (RAB est.)
8,946,044 Sets Made (Jan.-Aug.— EIA)
4,063 Stations on Air
Local: Three stations— WMAQ Chicago, KTIX Seattle and WABC New York — and one group ownership — Taft Broadcasting Co. — report increases in billings. Local sales at WMAQ for the first nine months were 37 percent ahead of the 1958 period, which was a record year. Total sales in September were 31 percent ahead of the 1958 month. At KTIX, the third quarter business was 37.5 percent ahead of the second quarter. This increase is reported as the biggest in the station's history. Third-quarter sales of WABC were 42 percent ahead of the similar 1958 period. Taft Broadcasting Co.'s net income after taxes for the third quarter was 67 percent above the 1958 period ($248,000 compared with $148,000) .
Stations: The number of am and fm stations on the air at the end of
September totaled 4,063, an increase of 21 (11 am and 10 fm) over the previous month:
Commercial AM Commercial FM Stations on the air 3,417 646
Applications pending 490 62
Under construction
105
157
Sets: Total radio production in .\ugust was 1,009,423, including 279,424 auto receivers, according to Electronic Industries Association. Eightmonth cumulative radio output came to 8,946,044, including 3,434,345 auto sets. Total radio sales in August, excluding car radios, was 671,713 units; eight-month total was 4,357,421. The number of fm sets made in August totaled 42,886, double the figure in August 1958; eight-month cumulative fm production was 290,862 sets. • • •
U. S. RADIO • November 1959
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