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When I was sick and lay a-bed, I had two pillows at my head, And all my toys beside me lay To keep me happy all the day.
And sometimes for an hour or so I watched my leaden soldiers go, With different uniforms and drills Among the bedclothes, through the hills,
And sometimes sent my ships in fleets All up and down amid the sheets; Or brought my trees and houses out, And planted cities all about.
I was the giant great and still That sits upon the pillow-hill, And sees before him, dale and plain, The pleasant land of counterpane.
— Robert Louis Stevenson
Maybe it's leaden soldiers ... or ships in fleets ... or little toy cities . . . sent by the WLW Stations to children in hospitals that help keep them "happy all the day."
We hope so. Over the past nineteen years, the Crosley Broadcasting Corporation Ruth Lyons Annual Fund has collected almost two million dollars for children in thirtyfour hospitals, with last year's record contribution of over $315,000.00.
This is more than the policy . . . this is the spirit of the WLW Stations — to serve their communities in every way, especially to remember those who are forgotten . . . like the little "giant great and still that sits upon the pillow-hill."
Naturally, we are proud of our reputation in the communications industry. But we are most proud when our ratings and statistics, when our business and technology are pleasantly lost for priceless moments in such lands of counterpane.
Yes, this is our pride — but also our privilege.
the dynamic Crosley Stations
Crosley Broadcasting Corporation, a division of Avco
RADIO/April-May 1961
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