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(FOR ABBREVIATIONS, SEE BOX, P. 11)
FM STATION KEY (Continued) KCMK
National Rep.: Good Music Broadcasters Counties: 8; ERP: 35,000 w Market Pen.: 39.3% (Conlan) Prog.: CI, s-cl, pop, st, shw
KCMO-FM (Am: KCMO) National Rep.: Kati Counties: 54; ERP: 65,000 w Market Pen.: 39.3% (Conlan) Prog.: CI, s-cl, pop, st, shw KPRS (Cp applied for) National Rep.: John Pearson ERP: 18 kw
KXTR
National Rep.: Walker-Rawalt Counties: 18; ERP: 58,200 w Market Pen.: 39.3% (Conlan) Prog.: CI, con, op, flk, jz
WDAF-FM (Am: WDAF) National Rep.: Edward Petry ERP: 35 kw
Market Pen.: 39.3% (Conlan) Prog. (Dup.)
St. Louis
KADI (Am: KADY)
National Rep.: Broadcast Time Sales
ERP: 24,700 w
Prog. (Sep.): St, s-cl, shw, cl, nws KCFM
Nat! onal Rep.: Walker-Rawalt ERP: 96 kw
KMOX-FM (Am: KMOX) Nati onal Rep.: CBS Spot Sales Counties: 4; ERP: 47.3 kw Prog. (Dup.)
KRFD-FM
Counties: 94; ERP: 97,400 w Prog.: Jz, st, sprts, nws, intvw
KSTL-FM (Am: KSTL) Counties: 88; ERP: 78,000 w Prog. (Sep.): St, store casting
KWIX
Counties: 14; ERP: 25.5 kw Prog.: St, pop, nws, sprts, s-cl WIL-FM (Am: WIL) (Not on air yet) National Rep.: Eastman ERP: 22 kw
Springfield
KTTS-FM (Am: KTTS) National Rep.: Weed ERP: 9.1 kw
Prog. (Sep.): Pop, st, s-cl, cl, jz
NEBRASKA
Kearney
KHOL-FM
National Rep.: Meeker Counties: 19; ERP: 56,750 w Prog.: St, shw, con, nws. wthr
Lincoln
KFMO
Nat ional Rep.: Walker-Rawalt Counties: 7; ERP: 363 w Prog.: Cl, s-cl, st, jz, disn
Omaha
KFAB-FM (Am: KFAB) National Rep.: Petry Counties: 50; ERP: 58,000 w Market Pen.: 12.4% (Pulse 12/59) Prog. (Sep.): S-cl, st, shw, nws, wthr
KOIL-FM (Am: KOIL)
National Rep.: Good Music Broadcasters
Counties: 32; ERP: 3,400 w
Prog. (Sep.): S-cl, pop, st, shw, nws
KQAL
National Rep.: Walker-Rawalt ERP: 70,000 w Prog.: Cl
Scottsbluff
KNEB-FM (Am: KNEB) National Rep.: Hal Holman Counties: 12; ERP: 6,900 w Prog. (Sep.): Cl, con, s-cl, st, shw
NEVADA
Reno
KNEV
Counties: 14; ERP: 35,000 w Prog.: St, s-cl, con, cl, shw
NEW JERSEY
Asbury Park
WHTG-FM (Am: WHTG)
National Rep.: Grant Webb
Counties: 12; ERP: 1,000 w
Prog. (Dup.): St, shw, s-cl, nws, wthr
WJLK-FM (Am: WJLK)
Counties 3; ERP: 1,000 w
Prog. (Dup.): St, pop, nws, wthr, intvw
Bridge tx>n
WSNJ-FM (Am: WSNJ) National Rep.: Thomas Clark ERP: 15.2 kw
Prog. (Sep.): Cl, con, op, s-cl, pop, OXR
Dover
WDHA
Counties: 14; ERP: 675 w Prog.: Cl, con, ©p. nws, wthr
Long Branch
WRLB
Counties: 12; ERP: I kw Prog.: St, s-cl, cl, shw, con
Paterson
WPAT-FM (Am: WPAT) Counties: 31; ERP: 4,400 w Prog.: (Dup.) St, s-cl, shw, cl, iz
Red Bank
WFHA ERP: 1.000 w Market Pen.: 56% (Pulse) Prog.: Pop, st, shw, s-cl, jz, nws, wthr, dr, intvw, sprts
NEW MEXICO
Albuquerque
KHFM
National Rep.: Modern Media Fm Sales Counties: 6; ERP: 1,500 w Prog.: Cl, con, s-cl, st, nws
Los Alamos
KRSN-FM (Am: KRSN) National Rep.: Bob Dore (East) Torbet, Allan & Crane (West) Counties: 4; ERP: 4,600 w Prog.: Cl, s-cl, op, dr, nws
NEW YORK
Babylon
WTFM (Am: WGLI)
Counties: 8; ERP: 15,000 w
Market Pen.: 56% (Pulse)
Prog. (Dup.): S-cl, st, nws, shw, con
Bingham ton
WKOP-FM (Am: WKOP) Counties: 9; ERP: 33 kw Market Pen.: 17% (Pulse 1957) Prog. (Sep.): Pop, st, shw, educ, nws WNBF-FM (Am: WNBF) ERP: 4.6 kw
Prog. (Sep.): Cl, con, op, s-cl, shw Buffalo
WBEN-FM (Am: WBEN) National Rep.: Henry I. Christal Counties: 17; ERP: I 10,000 w Prog. (Sep. and Dup.)
WBUF
Counties: 15; ERP: 100,000 w Prog.: Music, rel, educ WWOL-FM (Am: WWOL) National Rep.: Heritage Stations Counties: 2; ERP: 750 w Market Pen.: 34.8% (I960 Pulse) Prog. (Sep.): Cl, con, op, jz
WYSL-FM (Am: WYSL) National Rep.: McGavren Counties: 8; ERP: 5.000 w Prog. (Sep. nights): Disn, s-cl
Corning
WCLI-FM (Am: WCLI) National Rep.: Donald Cooke ERP: 14,000 w
Prog. (Dup.): Cl, educ, con. s-cl. shw
Garden City
WLIR
Counties: 4; ERP: 1,000 w Market Pen.: 56.7% (Pulse) Prog.: Shw, st, cl, jz, nws
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MEMO TO ALL WHO BUY TIME:
Where else can you buy time with no waste coverage than in FM?
1. An adult audience in the age of accumulation.
2b An audience with the money to buy.
The FM audience are the people who are NOT unemployed . . . YOUR BEST MARKET TODAY.
THE NATIONAL ASSOCIATION OF FM BROADCASTERS
"Dedicated to the promotion of FM"
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til U. S. FM • July 1961
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