Variety (March 1961)

8 PICTURE GROSSES Wednesday, March 1, 1961 LA Uneven But ‘Sundowners Stout $37.00; ‘Suzie’ Socko $13,000 in 11th, ‘Canadians’ Light 7G, ~ Buff; ‘Suzie’ Fat 166, 3} Absence: of any big openers ond | the fact that some of the long-runs } are starting to slip makes the biz{ . ‘Dahnatians’ Standout i inK. C, $28, m0, ‘Spartacus’ Smash 206, Village’ 106 ‘Grass’ Slick 126, 3d: Exedus’ 206 Los Angeles, Feb. 28. w&. A. first-runs in an ctherwise : spotty stanza are being bolstered by “The Sundowners,” in first general release. It looks to hit gr eat’ $37,000 or close, playing in five: theatres. Only other newie “Alan Crest. Among the regular holdovers. “Wackies. Ship in-Army” is head-. ing {or fairly modest $14.000 play| jing three houses im second stanza. ' “World of Suzie. Wong.” however. still is strong in 11th Chinese ses. | sion with socko $13,000 looming. “Grass Js Greener” is aiming to Jand a fine $12,600 at the Beverly in third week. ‘“Can-Can” Los Angeles. “Exodus” still is leading the herdtix pictures with $20.00 for: 1fth round at Fox Wilshire. Tt is hard-pressed by “Ben-Hur.” « vich loets to get a torrid $19. 500 in €6:h frame at Ecyptian. [stimates for This Week Crest (State) (750: $2: — “3fan With Green Carnation” ‘Incies, Var $3,000. Last week, “P-ycuo”’ (Pe~) treissue) ‘4th wk), $2.600. Orpheum, Baldwin, Iris, El Rey, Loyoia ‘Metropolitan-State-FWC} 12 243: 1,800; 825: 861: 1.288; &U$1.50) — “Sundowners” 'WB) ‘Ist gene:al re.ease) ard “Four PDesperaie Men" Undie, Orpheum, Raidwin. Iris, Loyola). “Sunrise at, Campobello” *WB) ‘reissue’. Great $27,600 or close. Last week. Oryacun, Baldwin, El Rey, Loyola with Hollywood, “The Aisits” (UA? (3d wk, all but El Rey. "Operation Buttleneck’ 'UA‘, $19 SEN, Iris with Los Angeles, “The Hunt- e:.’ :20th), “In Love and War” 6th) ireissues), $7:100. Les Angeles (FWC) :2.019; 90$1.50: — “Can-Can ‘20th) treissue!, Rie! ot $8, eco. State (UATC) (2.404; 90-$1.40-— “Irondo” (WB) and “Mr. Roberts” (Wt treissues). Sad £2.500. Lact veek. “Go Naked in World” O1-G), aoe ba | Cry Tomorrow” 'M-G) ‘reis suc) 12d wk), $2,700. Four Star (UATC? '862; 90-$1.50) —"Hand in Hand” «Col 2d wk. Lush $6,700. Last week, $7,769. ' Hilfstreet, Pix, Wiltern <I"etropolitan-Prin-SW) §2,732: 756: 2.344: 90-81.50i—"Wackiest Ship” ‘Cali end “Sword of Sheruced Forest” ‘Col (2d wk). 2tede t $14.000 or less. Last week. $22.900. Warren's, Hawati (1.757: 1,106; 99-51.50-—Savage Innceents” (Par: and for Robbery” ‘Par) :2d wk. $5.600. Last week. £9.500. Beverly (State) © 1.150; $2.40|\—““Grass Is Greener” wk. Fine $12,000 or close. week. $13.500. Hollywood (FWC Last *756; 90-S1.50) —‘Misfits” (UA) ‘4th wk and “Wappy Anniversary” UA) ‘reissuc, Busy $3,600. Vogre (FWC) (810: 90-*1.50)I— (Continued on page 17) é >] Prov. Stout; ‘Imnostor ¢ 9° Smooth $12.000, Suzie ° ‘Ty? : a oe 8 Big 146, ‘D’maltians’ 158. Providerce. Feb. 28. Third session of “World of Suzie j Wong” is standout at Strard this week. , Majestic’s second round of *101 Dalmatians” is ajso rousing |, while “Great Impostor” at Albee is solid. Elmwood's third weck of, “Alamo” is rated ‘big. i * Estimates for This Week Albee (RKO) (2.200: 65-£1.25°— “Creat Impostor” iU) (2d wk: Swell $12.000. First week, $14.009, : Fimwood (Snyder; 724: $1 .25 $1.75)—“‘Alamo” (UA) 3d wk.. Big * $7.000. Second was $8,000. Majestic (SW) (2.200; 75-90)-— “101 Dalmatians” ‘BV) (2d wk). Snappy $15.000 o> near. First. round, $23.000 as school holitdsy and mild weather combined to Bhnoot take over estimate. State (Loew) (3.200: 90-$1.50 — *Misfits” (CA) (4th wk). Fair $5.000 after good $8.060 in third. “trand ‘Natioval Realty) 12.200, ° 81 “5-£7.50) — “Suzie Wong” 'Par) id vk. “Lappy $14,000. Second. was $] 8,000. + j is : With Green Carnation.” | “hich shapes fair $3,000 at the: t(R&B-GE&S). “Blueprint , Dim; €1.49| (Bd? | Estimates for This Week | Broadway Grosses . Estimated Total Gross This Week _ $612.200 (Based on 29 theatres? Last Year . $490.863 i ‘Based on 26 theatres) ‘Impostor’ Great. | $12,000, Pitt Ace on re-| turn date is loud in first at the: .Pittshurgh, "Feb. 28. The Saturday night snow appeared on schedule. again but it isn't dampening “Great Impostor” which is rolling toward another boff total in second session at Ful“ton. No new entries this round but holdovers are running good to soft. because of weather and length of run. Easing up are “Misfits,” fourth: at Penn and “Can-Can” third at Gateway. Nixan in ninth still is hardy. eral Della Rovere” in third at Squirrel Hill looms trim. “World of Stzie Wong” faltered in Saturday storm but shaves fine for sec ‘in “Spartacus” at ond wesk at Staniey. “Alamo.” in inal nine days, is gathering strength. , Estimates for This Week Fulton :Shea! ¢1.635: S1-$1.59— “Great Impostor” «U) (2d wk!. Wow $12 000. Last week, $15.6Q0. Gateway ‘Associated! :2.100: S1-. $1.50\—"“Can-Can” 0th) ied wk). -Oke $5.500. Last week, $5.90. Nixon ¢Rubin) (1,760; $1.50-S2.75). —‘Spartgenr™” «Ue oth vw: Stall hardy at $8.000. Last week. $9.000." Penn tUATC) ¢3.300: $1-$1.50:— “Misfits’ 'UA) (‘4th wk. £9,000. Comes out Friday “Gorgo” ‘31° for in: “Gen. Goad . 'M-G). Lest week. $14.909. : outlook rather spotty’ here this [77 “Kansas City, Feb, 28. week. “The Canadians” shapes sad | pe , . | Standout here is “101 Dalmaat Century while “Blueprint. for} Key City Grosses tians,” playing the Uptown-Granae_ Robbery” is rated thin at “Para-| da combination to sock biz. “Dal imount. Best bet looks to be ‘““World } great in third | round at the Center. “The Misfits” | looms okay in third at the Buffalo. of Suzie Wong.” Estimates for This Week Buffalo (Loew) (3,500; 75-$1.49) | Okay : —“Misfits’ 'UA) (3d wk). ; $16,000. Last week, $14,000. | Center ‘AB-PT) (2,000; '—"Suzie Wong”: (Par) (3d wk). | ‘| Great $16,000 or over. Last week,. ‘$19,000. ° Century tUATC) (2. 700: a0$1)—. “Canadians” : Commandments” (Par) (reissue), $7.400. , ‘Lafayette ‘Basil? (3.000; “Swiss Family Robinson” (BV) 13d} wki. Okay $8, 000. ‘Last $13.000. Paramount (AB-PT) (3.000: 70| $1:\—"Blueprint for Robbery” (Par) and -““Foxhete in Cairo” (Par). Thin! $7,500. Last week, “Black Sunday” {Al) and “Code of. Silence” ‘AD, : $10,200. Teck (Loew) (1.200: 70-$1.25\— ‘wk, Poor $4:.000. Last week, $4.500. _ Cinema :Martina) (450; 70-$1)— “Carry On Nurse” (Gov) 17th wk). Sturdy $2,500. ° Last, week, $2, 660. | ‘Can-Can’ Sock 86,. Omaha; Village’ 6G Qmaha, Feb. 28. Biz js on ‘the terrid side tis. week ° despite Gompetition | with} Omaha Sports Shew and hockey. Second MEEK Of handticket “Cine, -rama” is Whematthe Cooper while } return ‘date of “Car-Can” Omaha is socxeroo. Lone new’ entry, “Villace of Da‘ened.” looms: caad at the St: ates * : Wong’ ‘is torrid in third session at : the Orphucm but will probably . 70-$1.25) [ (20th) and’ “39 Steps’"} | Indie). Sad $7,000. Last week, “10 ‘ 70-$1 — I} week, | “League of Gentlemen” (20th) :2d |. at‘ the. | ‘World of Suzie | Estimated Total Gross This Week $2,621,000 (Based on 22 cities and. 241 theatres, chiefiy first TUNS, 11 . cluding N.Y.) . Last Year $2,527, 963 ‘Based an 23. cities and 250 theatres.) eeesreee t. ‘Alamo’ Wow 226, ‘D.C; Exodus’ 276 Washington, Feb. 28. ; Washington’ s Birthday’ and spring‘like temperatures the biggest factors. “Great Impostor” looks jsolid at two houses. i headed for a Wow take at Palace. “Exodus” looks smash at Uptown 5 days), $12.000. after glossy preem. “Pepe” Trans-Lux round. “Misfits” Upbeat continues this round with |, is rated sock in. second $3:—“‘Exodus" matians” had the’ benefit of Washington's Birthday school holie day to. open. at capacity and is set. for at least five weeks, tops for’ these’ houses. “¥ illage of the Damned” at-Paramount. looks sture “Spartacus” . likewise . opened with great play on hard-ticket. poli \ey‘at the Capri. Holdovers, too, are | good; ‘and week _§is pleasing “all around. Estimates for This Week _ Brookside. ‘FMW-NT) (800: $1. 256. \$1. 50)—‘Ben-Hur" (M-G) (2d wk). l Okay $6,500; holds. Last week. inie ‘tiated regular. first-run date, with nifty $6,800, after playing a year. on fhhard-ticket downtown at the Ca Capri sDurwood) AL. 260: $1.25$3)—"‘Spartacus” (U). Great $20,+ 000,on 10-shows per week basis, and introducing new $3. top to this” house. Preem on Feb. 21 raised’ “Alamo,” in over $2.000 for K. C. Bovs Club. tits first popscale session here, is! Regular run beran Feb, 22.Last week, “Cimarron” MG) i5th wk-. ‘Empire «Durn aod) «1, 280: $1 25. ‘CA) 110th wk)... in Pleasing $9. 000. Last week, -$10,~ fourth. at Keith's looms bright, 000. “Gorgo" at Capital shapes okay. on Kimo (Dickinson) (504: 90-$1. :25) opener, “Please Turn Over’ :Col) Estimates for This Week “10th wk), Nice $1, 600. Last ‘week, sador-M li ! ) Same 1490 Lost: Are 1on"Gaeat Paramount ‘UU: P)7.900; 75$1) . Impostor” “WED. Nice $14.000 or |—‘Village of Damned” | +M-G)over. “Swiss. "Family Robinson” {Sturdy $10.00; could. hold. |. Last ‘BY) (sth wk!, $13,000. week, “Savase Ir nocenits” (Par), Gg abitol | Loew! 3.426; 80-81 40 plaza (EMW-NT? (1,900: $1.25) — . ‘Go rgo" ‘MG.. Okay $12, 000. “Misfits” TU Ai aq. wk). Hep “Last “week, “Circle of Deception” $7.000. Last week, go. 500. , 20th), $11,006... Roxy ‘Durwoed) -850; $1-$1;50)" | Keith's (RKO) (1.850; $1-$1.49'—|—*Suzie “Wore” Par) ‘4th wk). “Misfits” 1UA) ‘4th wk, Boff 'Big $8.500. Lest week, . sante. a : $14.000. Last week, $18.000. bas _ Granada SEMW-NT) } MacArthur ‘K-B) :900-$1. 25\-— 119 043, $1-$1.25)—"101 Dal“Virgin Spring” (Janus) -3d wk). eo atiens” “IBY. ‘Seck $28.000: stays. ° i Neat $4.200. Last week. $4:700. Ontario (K-B? -1.240; $1-$1.49.— “Tunes of Glory” ‘lope) 12d: wk), Tall $11,000 after $15.000 opener.. ‘son” Last week, “Sw‘ts’ Family Robin(BV! 5th wk). Uptown only, £9.000 and better: than most, first. weeks. Suirre] Hill (SW) °&34: $1.25-— b L Palace 'Loew) (2.390; $1-$1.49 —] Granada, Feirwav, Isis. 7 Vista “ ‘General Della. Rovere’ Cont) .2q DOW ou ; 1“Alamo” (UA. Wow $22,000 for!:FMW-NT) 1.217, 790: 1.260, 7003. . Trim $2.800 with some help; Estimates for This: Week first porpscale run here. Last }$1)—Currently Fairway, Isis, Vis .. ia “Upstairs and Downstairs’ , Cooper ‘Cooper) *'687; $1.55week. “Sword and Dragon” (Val, ta aré on. sub-riins. Last” week, i2Qth) on Saturday nig! Ht. 2 20'—"Cinerama”’. (Cinerama’ 12d $10. 000. “Goliath and * ‘Dracon’”’. AT) and Stanley (SW?) 13, 700. S1“$1, Oo “Suzie Wons” 'Par} '2d wk), Fine $25.600. Last week. $17.500. Warner ‘SW? '1,576; €1.25-81.80) —Alamo” :UA) 19th wk-9 days). Okay $9.000. Comes out March 4. “Fxedus” ‘UA! comes in on March 8 for run after three nights of pre\:exs. Last week, $7.100. Snow Sloughs L’ville; ‘Misfits’ Nice $8,000 Louisviile. Feb. 28, Heaviest snowfall of: the vear: crippled the entire area on Saturday (25), resulting in ciosine of! stores. Most film houses . closed | ther boxoffices about 7 p.m. The | United Artists, with “The *fisfits,” and the Brown, with “Giri.” Kept their b.o. open, and both are doing well. Keniucky, 3fary Anderson, !Ohio, ard R’alto, al! closed early. due to the inclement weather an hazardous driving conditions. “World of Suz’e Wong” is okay in fourth at the Kentucky. Brewn :Fourth Avenue) 79-$1}+-—“Gigi” M-G). Heading for j fairich $4,590. Pic has Played | drive-ins and nabes, so biz has been fw ell milked. Last week, “Captain's t Table” (20th), same. Kentucky (Switow) ‘900; 75-$1 1— “Suzie Wong” Par) ‘4th wk). Oke $5.000 after third week’s £6.000. Mary Anderson (People’s) ‘900; 73$11— ‘Carthage in Flames” ‘Cob land “Sword of Sherwood Forest” ‘Coll. Crimped by severe snows , Which had stores -closing early. Light $3,500. Last week, “Gold Seven Saints” ‘WB), $4.000. | Ohio ‘Settos) (900; 75-$1.25)— “Swiss Family Robinson” (BV) 6i:h wk. Fair $5,000, after fifth | week's $6.000. 11,100; { Nifty. in Fine $7:600 after. $7.900 debut. ‘Omaha ‘Tristates) 12:066; 75-S10. —"Can-Can” 20th)” (rerun). Sock $2.000 or over. Last week, “Bluerrint for Robbery” +Par) and “Foxhole Cairo” ‘Par), $4.000.° Orpheum *Tr‘ ctates) (2 877; $1$1.25:'—"Suzie. Wong” (Par) (3d: .wk. Remains hot at $7,500. Last’ week, -$10.500. State ‘Cooper’ (743; $1)—“Villace of Damned” (M-G). Good £6.000 er near. Last week, “Where: Boys Are” «M-G) (2d wk),$6,000. ‘Winter Wilts Mnls. Biz But ‘Window’ Sharp 7G; Minneapolis, Feb. 28. Biz is teking it on the chin because moderate weather did not jeause moderate weather did not return until late in w eek. Only current fresh: entry is “Look in Any "| Window.” big at Lyric. }. “Exodus.* now starting second ; month at Academy, remains boffo. too, 1s “World of Suzie Wong.” in fourth canto: at State. | Winding up ter rific 10-week stay at Gopher {is . “Swiss Family Robin 1 son.” Also bowing out is “Misfits,’” so-so in third stanza at Orpheum: Estimates for This Week . Academy ‘Mann) (947; $1 .151 $2.65:—"Exodus” (UA) ‘Sth wk). |; Maintaining socko pace at $15,000. Last week, $16.000. Century ‘Cincrama, Inc.) (1, 150; $1.75-$2. 65)—"Cinerama’ Holiday” (Cinerama’ ‘reissue) (10th . wk). ‘Fancy: $8.600. Last week, $6,500. Gopher ‘Ber: cr) ‘1.000; $1-$1.25) } —‘Suiss F: amily Robinson” (BV) 0th wk). Core! ‘uding smash run with hep £€.509, Le:t week, $5,000. i “Where Boys “Are " 1M-G) opens Rialto (Fourth Avenue) (3. 000; ; March 1. 60-S1'—"Goliath and Dragon” ' AI). | Lyric ‘Par) ¢} 900: 85-$1)—“Look ‘This is way below hores. at $6.000. | in Any Window” ‘AA. Big $7,000 Last week, “Look In Any Window” | or near. Last -w-ck, “Fever. in So 00 and “Unfaithfuls” (AA),: Blood” (WB). £4.060. , + $5.50 | Mann 'Mann) 11, 100!—Shuttered United Artists ‘UA) (3.000; 75-! $1.255—"“Misfits’ 'UA) Nice: $8.009; holds. Last week. [Boys Are” (M-G) (4th wk), $6,000. “Where | since first week ia January, this revamped shawnorre, ‘or verly the Pan, ree. " > hard |} ° «Continued on: page 10 ‘Exodus’ Baff 156, sih|* -e” Brisk $9,00¢ | Village’ Brisk $9,000, Playhouse (T-L) (458; $1-%1 49i—|“Desert Attack’” (20th), good $11, “Wild One” 1\Co}) ‘ireissues) 12d wk. $3. (000. Last week. $4,200. Plaza 'T-L‘ (276: $1-$1.80° ropean Nights” ‘Indie}. «3d -wki. | Good $4,100. Last week. $4,700. { Town (King: (800;. $1.25-$1.49}— ‘Mild ,“Suzie -Wong” ‘Par’ ‘10th wk). | Dandy $6.000. Last week. $7,500. Trans-Lux +600: $1.49-$2) — i“Pepe’’ (Col) {2d wk). Socko $15,000 after $18.000 opener. — Uptown ‘SW: (1,300; $1.25-$2.25) —"Exodus” (UA). Great $27.000. Last week, “Alamo” 'UA) (8th wk{9 days), $7.500 on hard-ticket. Warner (SW) 11.440; $1.49-82. 25) | —“Spartacus’ "1 16th wk, $15.000. Last week, $14.500. Port.; ‘Circle’ Dull 4G Portland, Ore., Feb. 28. Standout newcomer here cur rently is “Village of Damned,” which looks lofty at the Fox. “The|’ Misfits” shapes nice first at Paramount but “Circle of Deception” is slow on initial round at Orpheum. “Exodus” is. steady in sixth frame at Musie Box. “Spartacus”. is rated solid in fourth at the Broadway. Estimates. for This Week Broadway (Parker) (983; $1.50$3)—“Spartacus” (U) (4th. wk). Solid $9,500. Last week. $10,300. Fox (Evergreen) (1.600; $1-$1.49) —“Village of Damned” (M-G) and “Legions of Nile” (20th). Tall $9,000’ Last week, “Grass Is Greener” (U) and “Shakedown” | (0) (3d wk), $6,100. Music Box (Hamrick) (640; $1.50$3)—“Exodus” (UA) (6th wk). Steady $12,000. Last week; $12,500. Orpheum (Evergreen) (1,536; $1$1.49) — “Circle of Deception” (20th) and “Hunters” (20th). Slow $4,000 or near. Last week. “Go|: Naked in World” ‘Af-G) and “Three “Two-Way Siete” (Indie). Blondes In Life” ‘M-G), $5.300. Paramonnt (Port-Par) (3.400; $1$1.50)—“Misfits’” (UA) and “Frontier Uprising” ‘UA). Nice $8,000. Last week. “Swiss Family Robinson” (BV?) and “tcta-i-s ef Deep” ( (BY). (Sth. who. (5 days), $6,800. .tCol) and “Pal Jocy” ,000. erat Goliath’ Stalwart 176, Hub; ‘Imnos stor’ Hen 256, ‘Dalmatians’ Tall 226 Boston. Feb. 28. 7 Film biz hit new highs. with. * {spiraling gras-es \V.ay above expec tations as two big: winners, ‘101 Dalmatians” at ihe Metropolitan and “Great Imnostor”: at. the Memorial surged -into their respec tive second w ceks way out in front. New films, “Goliath and Dragon” Lusty lis hotsy at the Paramount and “Un derworld. U.S. A.” -is slick at the Pilgrim. “Two-Way . Stretch” | opened well at the Exeter. “Pepe” ‘is picking up in second week at Gary. “Seven. Wonders of. World” opened nicely on rerun at the Boston. “Ballad of Soldier” is gaining. strength in its fi*th round. “Exodus,” on hardticket, still is capacity at Saxon in 10th week. “Misfits” is holding strong at the Orpheum in fourth week. Continuous downpour on Saturday +25) and fog causing bad driving. condi; tions is denting b.o.. takes. 7 Estimates for This Week Astor (B&Q). (1.170; $1.90-$3)— “Spartacus” (18th wk). Fine $9,000. Last week, $12.000. Beacon Fill (Sack) (678: $1. 50\—* “Tunes of Glory” ‘Lope) 10th wk). Nice $8.000. Last week, $10.000: Boston (‘Cine-ema Ine.) (1,354; $4,20-$2.65\—“‘Seven. Wonders of World” (Cinerama) ‘reissue). Neat $17,000. Last’ week, “Cinerama Holiday”: (Cinerama) ‘reissue). (15th wk), $7,800. Capri (Sack) 1900: $1.80-$2.20)-— “Ben-Hur” (m.o.) (10th wk).. Fast: $11, 000.. Last week. £9.500. ‘Exeter (Ineie) 11.376: 90-$1.50)-— -Hotsy $9,000 or near. Tost week, “Virgin Spring” (Janus) *8th wk), $4.000. -Gary (Sack) (1,277: $1.25-$2.50)— “Pepe” 1@a)) 12d wk). Holds. at trim $16.0°0. T.2°t weck. $16,500. “Kenm-~ ¢ "ss 1700: $1.25 (Continued on page 17).