Variety (April 1962)

Tene 0 Giustrvites youth psychologists and:kindred parties getting together. : eee | Washington to map ou out a ‘research program. A second stage: : “Jf “qpould be‘held later on, “dealing. with. ‘the End. of programs youths ~ Meed. to grow’ straight ae ‘ilttee. which “has ‘been the 's subject off’ and:on since: ‘last: Dae : S documents—one on recommended ‘research and one: on tecom|’ |S peete confer, there fs tendency to roaxt the entertainment ea. jhe rust. in new 2, ggmeful protessional af, Ye windup look at t ties: ‘hetweett jd. and -video violence. On the slate, | te probably ‘at, the’ ‘tailend of: this month, ‘are. CBS, NBC’ and’ ABC. aa sola ‘would’ give’ Dodd. a good résson“ for not ‘going throigh:'~ 7 on Found of: public’ sessions since start. of ‘the probe Iast summer.. Ue lee ‘potent material to spring on the final round: witnesses, presuma >." gesson: off at a fast-and profitable | ° Sega -¢lip,. Big buys in: the last few days. : «by. such “advertisers. as . Watneroo.” Lambert, ‘Block. Drugs. and. -Bryl-|: “.. @ream,;: plus some other’ companies --* +.) that” are on. the: verge, of~ being "wrapped up,: have. Put ‘ABC. in. a =. solid Position. mo Dee has: sold 20% of. its: prime time ../: , availability for next season. . What-. ." gyer concern may have been’shown | #7 a8 UY “ot: by :the. affiliates at their’ conven-}' oo). ’* +. tiom=meeting in. Chicago’ last week |. “\c Jhad ‘a-handshake status. then but|. | ao ‘schedule | ext: season,” the.-hour-| “iy dong “Going ’ My. Way" and: ‘half-1; .” +, Changed its mind about. the: Thuraoar) “Outlaws,” an NBC. ‘hhouse-pro-’ co 7 alated for. a name-change, keeping]: If. membership: adopts ‘the: pro _“gales in the weekly hour series: for. a up. the time period. There is. now | Ow. ‘being serviced by: ‘the ‘eastern Mor "7:30-8:30." “o' igime. period. on NBC's: tall sked. . * All thé-‘other: time periods have | “\RADIO-TELEVISION ~, a Unheralded | as Coast ‘teledion By. ‘gana moKOWiiZ.. _% -{production’ continues. its domina‘First post: Minow seasc’ finds thet "al Cowan um Yond. “ }tlon of the ‘nighttime’ schedule of eat Cowan, public” lations the three networks is the slow but (time ‘programming: schedule: or Metromedia, ‘has “been steady incline in the number of marked ti + | promoted:. to. pr. vice-prexy for That's not to Frag There woa't be| the company's Metropolitan Broad|ighttime. network shows: originat anything ‘new “in: 62-63; nor is it| casting group of six television sta; |ing in the east. _ ‘{to:: prejudge.. seriés ‘which . might} tons and four radio stations. He'll{ The incline can be mapped by prové to be-striking, although in a ge retain “his £ former duties with citing the new shows originating familiar “mold. .What. “seems 8p-( 7°) votoran, show biz publicist, in the ‘east since .1958, the year | | Cowan’ Joined : ‘Metropolitan “three three | when every new nighttime show. a for waned j avenilt *. queasy Subject for the'tv industry. 2". 7, . SPke confab ; call, 2 ta get underway early in May’ with. wv ‘ine | : three “networks following ‘a: night | Dodd: Chairman: of the ‘Senate. Juvenile. Delinquency. ‘Subcome _ ; said that Dr. | U.psychologists and. consultant: the Subcommittee, worked, out the ponference, * The eonfereiice; according to the. ‘Senator, wilt come ‘ap. with’ tivo ”. paren mani ca PORT, a0. “leame. from . the Coast. With. ‘58 “hike DAR conventions and © ser: atictt: ‘inpetiy when: youth: exe ; scoring: a ‘zero in the new. shows. -|from. the. east category,. there was ‘Thig oneappears specially trimmed ‘for the’oven. 7 . «s i a cetider ihe & the scheme, HEW,, ws sponsoring agericy, : will. issue invita. 7 7 sar ratensa tise oe . tions, provide the meeting place and: services (secretarial. ete: Jy and: *° = 5 Ww d y e hopring. é. studies. © . ‘ABC fenders,” “Car 54,” and . “Sing . ie iis, fetter. rt aaking tor ihe ‘eouiference, D Doda’ ‘told: “Ribicott that of oving Along with Mitch.” For: the season: _ Tupeoming, four new shows will. ' femanate from the east. They are |“The. -Nurses,”.. Herb. Brodkin’s {hourlong ‘: . filmed series; “Jackie ™ Gleason,” “Jack P Paar,” and. “Circus” ' Fiedgrenamets eteconbythe a sidering the production in England | In addition, there are the game of two. one-hour dramas for next |shows, news pubaffairs series, and ‘Skelton .to. a ‘full -hour. Theré. will season's. DuPont series. . The U.S, |daytime series, all having an east .. {be the: first: : hourlong... situation ern origination..CBS-TY; in the en ~ feomedy,“Pair Exchange,” el coming . his . _ . ii @ ttertainment category, will have Taltially, ‘thers’ had “been, some | thought that the éontetence: _loff the Desilu beltline. . -::. ‘and the commiereial: ATY, each. to ts a about 25% ofits nighttime sched"At NBC-TV,; the first ‘90. minute|‘go one show. ule next. seagon represented by “There. have . “heen.” no “formal eries 0 . . iss ic strongest non-Hollywood schedule, q next season includes -these eastern produ {origination. nighttime . shows: Ed. ‘dramas: This way, it’s possible for Sullivan,” “Garry Moore,” “What's NBC ito get: two ‘hourlongers done | My Line,” “To Tell the Truth,” | . ‘at a higher budget: ‘It’s :conceiv|“rvye Got: a Secret?” “Candid: able that with the British ‘groups {Camera,” “The ‘Nurses.* and. “De‘sharing the. cost,. the reportedly | fenders,” a total of: aix hours, five. ae ‘average budge of $110,000 for each jof them “live.” .-. .., Williams fronting his own” variety -DuPont-show could be brought. up| . The increase in’ ‘eastern: origina. ~~ | show-"Fhursday nights:at 10'p.m:.:| in these two ¢ cases to $130,000 to, tions: has. not been as dramatic as. “|. ABC-TV, with .threé: World: War. ‘$140,000. : And: . naturally,: . the. tor series. on the schedule;. hopes|-British companies “get. to use ‘the | work schedule with Coast. origi‘Hits on the’ crest ‘of.another popu‘shows at home. ©. nated vidfilm ‘ product. Neverthefm a ‘larity’ wave, -The‘threp « are “Com-| . Plan -would. also. allow ‘tor the ess, the incline is there and there ‘ibat:”. “The Gallant-"Men,” ‘and use of. British: :performers in the | are stens that it may grow. ‘| “McHale's: Men.” Betting is strong} lead or-an.American in: the lead | CBS-TV.. for example, is spend-. on: the Gene Kelley starrer. “Going: ‘with ‘the. backing of: a British sup‘ing $14000.000 to expand and My: Way," the “Wagon Train” shift, porting cast. The :stories’ to bejmodernize its »roduction facilities and the ““Fred Astaire. Premiere” | used at Present Constitute. an open: in N.Y. Néw CBS-TY programming a |topper Hubbell Robinson is under anthology series. * question, © ya. stood to.:be committed to a two- Federal. Communications -Com-| — missioner ‘Newton N; Minow. won Sig Mickelson Lashes Lashes. a cont Or Coast based. for the web, | Rati for Tying Tin Cas | mens his point on: the need forregularly | ‘To Vital News Broadcasts scheduled nighttime pubaffairs}.' shows, “ABC-TV. will ‘have’ “Closet 3 Hite and. Howard K.. anh. both]: Toronto, April. 10,:” ~ Noiay ‘radio news is offending | “the publie on this side of the. At . bat x és “| lantie and has declined ‘in listener yee ems and sao | Peni, he ert, te MP ol oaditinn. thee any. CBSrv. 1 That was thé claim.of-Sig Mickél _.* -affairs preempting specials varying bee hick of The. broadeasting divi. with eastern originated shows. . ” with “news ‘developments . and: the. of:CBS news. He was. ‘talking to}. : 9 jnetworks ‘Minow . qhad e-. his itvast |the. Radio and. Television Execu-|_ ‘|wastelands” speéch:-there. seems ‘to. tives: Club. at » Juncheon-meeting be-an ‘accommodation on both sides. here. | GCodfre ey Goes At-‘the: recent: NABChicago meet, . Mickelson: said that many vedio | “Stea Wi Minow appeared more. conciliatory ‘station ‘newscasts in the U.S. and} in his approach to:the tv medium, | Canada lasted only a periodic min| lambasting. jihe quick-buck radio ute and. Bet s tt" ne we that}. operators.: Ww en -he:made the “vast } time en. over noise.an CBS wastelands’* " speech;‘the. . "61-62 the general effect’ of -a ‘carnival | sth Godtrer i and t least —_ Season : -already. hdd beenset, and atmosphere”; that; on. radio, there | 80ing together again—a' ‘Or there was: speculation ‘what. the| 18 too: ‘mich, emphasis: on’ brevity | another’ year. Godfrey and. CBSi.,. following “6263. ty jensen. hry ane ‘speed. ain ‘resenting. ‘the: news. signed a renewal contract for an-. ; n the face o now’s -blast rom... experience, . -Tany ‘oth ear, ‘the pact dispel ree ;. Now. the 62-63 nighttime’ ‘program-| radio ‘stations Paid too much ‘at-: arts that ‘Gathes” may. mee to ming schedule-of the three ‘netg:arée|-tention:‘to local news triva to. the set, :and: there” have been some| neglect of important. international another network for: his radio and changes. affairs and that: it ‘was a ‘mistake | tv vehicles. . In: "62-63; : ‘the’ “three. webs. ‘are ‘for radio stations. to‘ jump back] Under the ‘new .deal,. Godfrey continuing their. forward :strides in| from. 30. seconds. of. news to the] wil] continue his 50-minute Monnews, pubaffairs. Series, there’s. less Twist or..the.top 40 tunes.” |. | day-through-Friday morning “Arof an accent on: murder and may-|. He said; :“It-is a fallacy. that the thur Godfrey Time” on ‘CBS Radio, }hem; there's ‘more situation come-| public. is more: interested in &] Deal also ‘calls for three “Arthur. Godfrey Specials” on CBS-TV during the ’62-'63 season. Godfrey be‘gan his association with CBS in 1934. His old deal was to haye ex© | pired in August... - = ; “gq number of eminent witnesses” during his-probe “confirmed that’ '|t te ‘panel ‘useful research remains to, he done: ‘with regard, to the ee “hte. (+) eS * : > Fiahis ia ceply. Hobieotf, said. te would. he. delighted. to Jend a hand. man | “I: believe this is. a very important subject“ and ore, that requires . “Teint SP SRN old. faves oe the ret Ball; “Loretta Young and. Jackie Gleason and the stretching of Red . a Meantine, | ‘Senate. “Juvenile “Delinquendy.. -Subeammiittae “may . _! sptirn the powderpuff and ‘inake the last “licks hard -ones. in : ite °.. with the last serie’ of tv-héarimgs, But. it was asstired this would. |vidfilm: w "not be.the-case. The upcoming hearings’ will ‘be the fourth-go-. ) =: Dedd,am intractable: sort, is still _keeping-a ‘tight lid om. the |: ws “Subcommittee: staffers, But. the :word is that: the-group’s ‘files have.’ | hold :sway among.-themord conaly :. -| ventional: tv:.audiences: For. Paar. | a the ‘nature of :top web. hierarehists". ‘particl ation in. needling: “Ithe competitive challeige :won't be ph wi a Joe tN , [Jate. night: ‘features,. but. the last 4 swith. olence, ete... nel programs ben, Vi —— — as | half: . of “Alfred Hitcheack” “on 24° 3 1CBS-TV:: and’: “77. Sunset. Strip” oe? ton RBOAe.: Then: .there’s Andy. ee “mentum ‘developed, at “ABC-TV in|. ‘thie Jast 10 days to get. the 1962-63) : “RATCTY. a ‘new. Wf television -Outiet in. ‘Lafayette, ‘La;,.-will‘be’ joining’-the. ABC-TV ‘network a a primary ‘affiliate, Station: is’ due: ‘ta! start | : trans mission around. Sept. 1 and will. be the. second: “station . in. that. Gulf Copst sity.” Gems, Metro TV, ‘as. well as-others and they are talking of pilot projects for the °63-"64 season. — For the east, ‘it’s an: ‘uphill. fight at this point in time. Fact,. though, that the major portion of the night. time schedule of the three. webs.is ‘ devoted to Coast-originated shows, , should not blind’ the developing programming inroads being: made At: the “current time;: aze-rv| Ls ae 6 Ta 8:30 p.m, 'NBC-TV. will. Pes its two] “".Laee: ‘newsmen. -Chet Huntley . and + [David Brinkley ‘fronting their {n Pe which: have: since’ ‘been. signed: and. . "Hollywood, ‘Apeil: 10; Rebellion: in. ‘the. ranks .of*. “DI. rectors: Guild ‘of America: was: ‘diss. pane ‘yesterday ‘(Mon.) .as‘board. | OVerwhelmingly. okayed submitting. tee: ‘new. ‘shows. on. “the ® “web's |. are “hour. “Our. *Man . Higgins, 2 have * (Continued on: Page 50. 7 oly _.4t0 -membership.:.aconstitutional ; = gy’: J echange “which ‘would ‘drop..eastern: '; | members. in.live te from: -DGA |. a member: ship. ~ |: Guild. ‘attcibisted ‘the dispute: to 7 “‘reconeilable* differences” be| tween easterr live ty'members, arid’ ' od oe national posrd “of DGA. What Py ‘this: means, it was learne that. “Beate nce: said The Outeastern members have. complained : o vociferously. that théy. feel they. gon,but this: :week ‘the -tietwork | 3.8 not ; being ‘properly ‘serviced by DGA,.which. has, its . ‘héadquar-. Wood. 3 000miles. away. dn. HollyWw ‘day-7:30.p:m. hour...” duced ‘telefilm. package, .was first: thé,original format-——. but since’ ‘posed. change, it’ willdrop-from f -DGA" membership ; all: live’ tv .di-: . “there have. been’ absolutely ' no. rectofs, stage managers;-.associate directors:‘and_. program : assistants. -hext.season, .NBC-TV has ‘opened eS only. chianee— a'chanice regional board. me. a remote but ce “DGA . prexy. George ‘Sidney. lias. dist into next. season, sae” wl ‘pro-, ‘called 2 membership ‘theeting. for-|_ ‘action. Western, members. will meet |at DGA; ‘while “East meets: at the |, | Belmont: Plaza * Hotel: ‘Following ‘the “meetings,” DGA-. will mail: a . copy of the: proposed. ‘bylaw. change |; to. entire membership for a vote:: " ‘definite bankrolier . commitments | ° “National ‘board :. has. aathorized of ons ) kind or. ranother. Deed @ontinued:» on: page. 59): “sig telefilm: pilot reportedly: made .by: a Frank T elford, who does: “Outlaws"’ “This is‘ now : ‘the only: wide open: dies; ‘there's the. return of some|.dead-“horse: on Main ‘Street: than: faves; there’s ‘more color’ tv: and| what. happens: -in London or Paris; there’ 's.. also’ greater: ‘program. bal-|'today “Main. Street ‘stretches to: ance ‘on all of. the webs. -What’s|:-Red. ‘Square. and even. ‘to. ‘ outer Missing .are-‘thrusts. in. new pro-|‘space.”"". ..:. gramming: directions, thrusts which |. ‘Motivational: fesearch into why Reports. of Godfrey moving to_ might-returti‘a good: deal of needed listeners keep their radios on dur-j another network cropped up after excitement. to the medium. ing newscasts revealed .that the|a projected weekly Godfrey outing. ——— ‘major reason for doing. ‘$0 was. to| on the tv network for the new sea-.. ~Brenner’ Vice Groucho. make. sure iat 00. great world | son never made it on the web. -Fac-_ | disaster: . occurred, . he|tor in winning Godfrey over prob. “Pely It To. Groucho," the ‘new | claimed. Broadedstess and ownably was CBS-TV’s. pledge to ‘Groucho, Marx ‘show ‘that :had: a] ers: of radio : stafions—must. ask/{the three Godfrey specials. next midseason debut :on. CBS-TV, ends’ ‘themselves. why public. confidence its. short. rin. May 31. had -declined.. “His.opinion' was| ly: contemplated, will contain film -.: It will. be replaced ‘by “Brenner” that some radio newscasters treat} sequences of remote areas of the. Feneata. in ‘its Thursday: at 9. pm. the. ‘news ‘in. an. "responsible world, areas. which Godfrey visited “Uslot.’. a manner, on, in his ‘extensive travels.