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CL ae aad 7
I It aaa coat
vas
ne juccesstia ome--was ‘held Jast week in Pittsburgh on 4. busy traffic ~. -: corner fora very’ colorful traffic patrolnian ‘named Vie. ‘Cianca.--:-~ «Cianca Has been giving tired harassed. motdrists‘a lift .and‘a. smile...
| ‘i tional news. feature.
= gramming: ‘is going: to ‘undergo. ar-| wil. other” “major: personality. . shuffle ¢
owned. ‘station’ ‘in NY: ~ + that, ine ao | ‘major: part: ‘0 ~: be overhauled.: .ineluding: ‘the. : eo! MBPord:. ‘and: Wayne: “Howell audio, re strips. .: “
; Pg format for some years. Years ago | / “it. went: posh -with..“twall_ to “walt”; :
on “““yiusie. Last spring; another format: o . rar change. occurred’ when NBC. © KMOX Talks Iself ++ George Diétrich® dropped. one pro-'|
1 gram: director. ‘picked up “0. -and. went“into a new: aD ation nee iialthe "pop ‘musié’ forniula.: In. addi|’ vn. ton, news’ on :the.' half-hour Awas|| o "shortened tand’the .Fegular’ five“: "tT minute: local: newscast was ‘noted: fe «din on. the.hour. » just ‘behind: NBC Sh Radio's” hourly: feed:
ae ‘able. ‘to get: up onte the top-rungs |}. "of. metropolitan: ratings. hence. the} St. ‘ Louis,’ ‘has. ‘expanded | its ‘all-. cs i ghanges,Lucas. who. ‘does'-a" good: talk format to: cover. the: to 9}: wy “déal. of tv. ‘for’ NBC; has. held’ ‘down: a. m. ‘prime: “drive™. tithe:: cross. { ea the: “critical 6-19 sirice‘Bill. Cullen, "ef his: own. volition, . gave the job|ari¢’ sales: success ‘ef the: afternoon’ :.°) up several. ‘Months .; .ago; Ford; who; 12 \to7pm... At.: Your. Service” .) has-long been’ one’.of ‘N-Y.’s biggér; stanza: New.: morning’ strip offers: 15 “time .deejavs. does: a. ‘double-daily: more * news:: :. ‘stint: for’. the outlet, ore from “10: Serious *'to-noen ‘and the other from 3. “to: 6." ‘analysis.. [What ‘the-‘station “has ‘planned for; weather,’ ; * him is.-anybody's a ‘is. for. ‘Wayne Howell, ‘who does a. the. CBS: network. news feeds. with: vod Ait’s: ere = wil, occtir: in: ‘thelr: programmatic ‘Buck,: “Grant Williams. : _ "areas, « a ‘.
: Ara Vin
Ht.
ves“ @perates.. ae KVOA-TV. in : Tucson. : -has: ‘been’ “2 "gold ..'to. the. ‘Steinman’: Co., .’ , Lancaster, ‘Pa., for $3,500, 000.:
| : ae ‘station...
WL. + ROATSTV in 1957 and: KVOA-TV. _) ty + 4ia°-1955,. currently has .an applica“2.57. lon ‘pending’ with the FCC for new... vty “ty. station.in. Corpus Clirist!, Texas. |.
> 7: pvanager of’ the.: ‘Steinman. ‘stations, “7-3. geportedly. will. take: over ' general “1, ,° | Manager: dutles: of both. stations...
oR, a" WRC-WRC-TV: news staff here, in Te & moveover to the NBC capital. key
; : @:top~ballerina.= *
2 oa: .-sdHfis daneing. and. gestures intrigued KDKATV staff: photagra:
, £"°" Sher: Ed Romano who: shot five minutes of his work and’ handed it: ”’ «pis. dn’ Those: viewing . the ‘film “were ‘delighted «and: called : officer." wi¢ 4Clanea for. permission: to use the. strip.:He: ‘agreed, and. the fills was.’
ee ES spotted: on three of the:station’s new shows..
“2°” within: the-next few. weeks, Said ‘to: i /. ‘pe ‘the’ first. of ‘the’ changes. will be | Vision. Corp.: _asV-p.. An ‘chia << the dropping -of: Jim Lucas.’as: the syndication.”
'.2..\ early morning: -‘gabber. on, thé NBC-}
2" @ymer ‘of -Alvarado, ‘announced ‘the |: pli cs] -gplle” last week. McKjnnonalso. i) Owns a.chain of. weekly and semi-| 2.2. weekly newspapers < in southern | ~*. -Califernia..: A” former. California ot Diego's rst “he ‘established . San’
"2 gorgespondent.-for WIOP-TV, Pop ae EBS | affiliate. oo pe
OP Wednesday," August 28, 1968 9
“rae LM
ae ~ Pittsburgh; ‘Aug. ‘ai: 7 + auditions: have: “been. held in ‘the strangest: ‘places ‘but: a. ‘fairly: P
‘for years while he ‘handled traffic. with: all the’ grace” and. color of oTKé off-network hour. series, now.
-1 Watner Bros., Metro TV, 20th-Fox, :
thé country, in. the‘midst of a tight
7 depressed’ syndication ‘climate. :
‘Strip is/now in the Hands, of. CBS,. whieh is “sing it. as. a nae a Ons . ye, |: Mueh: has happened, since MCA
108. fiours, epresented: ‘by four off=
~WNBC Ratlo Yens a Fomat
_ With other suppliers, a:mixed bléss-Ling. It: has gone: through “some: growing:. pains: ahd. shakedowns.
> ‘Drastic: ‘Overhaul: of ‘Programming © one Tap Wit i a though, ‘it's’a healthy seg:
| ment: of ‘the -syndie. ‘biz, by: -and | dt simply | be. ‘United’ Artists
“Sim, Lucas as: Ist. to: Go:
; so ‘| large; with. other: ‘suppliers. such as
‘Ving’ in. ‘the. wings. with: upcoraing.. entries. | Se
ode to I C.
ps “Jonny Graff; ‘veteran’ ‘syndic | exec. -has joined independent: Telex ,. some ‘stations as counterprogram| :
“Took: “jake: AWNBC : “Radio. pro-/.
slotted? in. afternoon slots: and: Tate: Graff’ comés*to’ his pregent: ‘pést’ night “slots. ° Many “stations, now | after. a “long” stint.. with; ‘National: pledged: with, ‘a. .stifficient ..pool ‘of
Telefilm’ .Associates“as ‘a -y.p-. :-He.: ; praduet, ‘Raye. instituted . hour ‘strips,
and..-after
“it's. likely tthe scheanle Kel | directed NTA's-. midwest: SAS
‘art | fice. ‘before. coming t0..N ¥S ‘headed’ up ..its syndication ge, _{ operation: ; . He formériy::shad been. vrogram . "thanager. ‘and: Prodiicton. ‘head, of WBKB-TV, Chicago, wn
“easy:
a? 7 a also ‘prevail in some situations.:
~ Warner “Bros.’. wing, undér. Joe Kotler, ‘has .aetive|:
“Outlet: has. ‘been: “struggling. tor ‘| buyers: ‘and: station Fepperies -on.].
“work hours.as station: ‘spot carriers. |",
vidi. distributors... . B's.. contention,, “ whieh: helps
Tnto a Hefty StL. Pulse ‘Aud Payoff
“The Gotham. key’ nas” not. been} 0 7. ‘St, Louis, ‘Aug. 21:° . KMOX;. ‘the ‘CBS “radio, 6&0" ‘in
| posed ‘toa’tired fifth. or ‘sixth’ ruli ‘of "a. ‘30-minute. ‘series, or an_ old.
“stations. Fact. that WB.. or others might be selling ‘comipetsidns..-in. syndication, | time’. and again, Selves: ae
. Exemplifving ‘thé’ ‘WB: ‘approach. was: the recent.. preview .of WB's latest. pic... “Man” in: N.Y: to‘more. than 150 ad agency. °: guests,’ Using’. the‘soft: sell; it. was
‘the: board: based: on the.-audience
‘inéluding. -light ..and News, commentary: and. _ and: “more. " sports’. ‘and. ‘Local: ‘staffers. on ‘the . Buess.. -just ‘ ‘as:.if} early. talkie ség, combining. with:
Htion: of the. fact that the: same company that” “produced:
“include. 5 di ack.
“Coverage.” Steve. Row an,
“p.m. Strip. on” WNBC. | ‘But, } -international . likely,” that alterations Rex Davis;.
: WB. age and’ the approach of “As for. the audience acceptance _WB. message pproac
| of KMOX'stalk, recent Pulse“SUE> {heey ‘show’ the: station. is No.1, in’ ‘T-weekly. perietration of ‘radio hommes. } in: ‘the -country's’.top.10° markets. “ Robert.. Hyland: veepee : of -CBS. ‘Radio: and. general manager. ‘of: the Sf.’ Louis’ and .the. man. who: insti-tuted: the:-talk . format,-:says the. | rating and sales .success ‘convinces. ‘him ‘that “the: American public ‘is’ ready~ -and ° eager. to” ‘accept | fadio “programming ‘of Purpose’ and sub-" stance,.and.advertisers receive adof | ditional benefit. and «impact. front: “Fthis . new: direction An, program~ Clint. ‘McKinnor.. of: San: Diego | ting" Z “Launched. -in, February’ of 1960, ' KMOX's -talk-and-information: “Has:{:~
“(Continyed on ‘Page. 30)... me * manson ASP REXY:
hefore and it’s: catching: ‘on now.: The foreign: field,.‘so iniportant ‘these. days ‘to. syndication, : :also is
‘Ziv-UA,.for example, is understood |: .to be. hurt: somewhat. by. the dearth | | of..prodtict in ‘the. ‘hour series cate-. |.
$3,500,000 Sale
“Albuquerque, Aug. ‘ane. "Alvarado Television. Inc.; which
=KOAT-TY: here _and |: the globe ‘that the hot. programs
“(Continued on. page 40),
: For Dick: ck Gilbert life
, dio lego's first : 5,000... watt.” , Fas i Besi at 40. ¥ Of pittsburgh, Aig: 2. McKinnon, ” who : “bought -out gins. a ears ee oO ‘Markuson, -exee V.p.. of
dent: of. Television City,” Inc., » lis
B’ casting, Gets 50. KW Okay? ;
a -Phoeiiix, ‘Aug. 21. . Dick “Gilbert, radio “pioneer: ‘and ae. rneeting: of -¢ the ‘board. of the
‘former New York City: disk jockey, |‘ ‘celebrating 40 years of broadcast|: ‘ing.’ this “month, has. Deen. given | authorization® “by. the . “FCG: ‘to.{in-:. “crease. his’ ‘KYND. clear.” ‘chanel
‘Clair: McCollough, “-chaitman of, ‘the. “board .:of.. NAB: and general:
elected.-exec.v.p:"
ms . daily. Pay oie Rhone oi tna. radio Do ee eas tbe most ‘poration : now include. Franklin -C. ; foe — : outlets there. arid six other: atin powerful station: in-his.aréa. «| Snyder, v.p. and ‘general manager:|
Alan ‘Trench, ‘v.p. atid. sales. manager; James Gormly, treasurer; .M. H:. ‘Ewing, secretary; -Frank. Mass!
| “ Before moving . ‘to: ‘Arizona. in. ~ | 1946; -Gilbert: contributed-’a::num-~ her of. “firsts” to the platter. spinner, profession. * Gitpert does. a. daily. tvohour show at p.m, -On where ‘|: WTOP-TV. :. he --acts . aspresident; : treasurer, ‘directors were. G: -O.--Marktson, -Rush.has: been: a: Congressional and: . general manager.’ His* wife ‘the | Alma_ is vice-president, secretary, = and programm, director, " tt
“RUsH'S D.C. SWITCH:
Washington, Aug. 2 “David L..
-Rush’-has joined : the
McGoldrick, assistant secretary..
| dand: M, i, wing.
ee, a ee ar ney _ Sag rt,
oF . : oe *
~SYNIIE SRE
‘being ‘$upplied: .:by « MCA pve E:
‘Desilu and others; aré increasingly. |... finding. berths ‘on. “stations across |’ ~-|. time Situation and: in: a geiierally
Was said. to. have been Aictated TVS, in. 1961,-“came: out: ‘with. its | °
‘| network. series. The::60-minute: off|: | fetwork field’ jias become crowded. nt
‘+ Motion ; picture company. It
|:FourStar and. Screen Genis -wait|" ”
‘ Hour geries: ai are: ‘being bought’ “by. : 7
rge ‘of ming: to’ ‘féatures: They ‘are’ being |" *>
MCA TV
running ° “from: . Monday." : ahd”. through Friday. Weekend. ‘slotting-|
syndication ‘tv {> vy. been. courting. ad: ‘agency. time |: ‘(the merits ‘of the: vidfilm off-net: |:
‘WB has’ béen joined’: ‘by other hour: of Universal. ‘post48° pix. “That's
ae ‘its. ‘hour’ series: -is that. the’ -60-minuters represent. ‘fhe... ‘smart : {local participation -vehicle,. as: “op: |
feature: which has béen’ played: by. “MCA: TV; +}
ing product sé€ems incidental. ‘Divi-,
have, : Sold ‘against . them| library ‘still untapped. is -that ‘of i.
‘Paramount: ’ Pictures, Here;
She: Mase | Bold ‘its ©, pre-"48's..to “MCA TV, , former. regular “girls”
-media| mén-.and other.
noted: that other thana brief men-_ “Music 284, prior ‘to ‘the, release’ of . the’ ‘Ahin“ ralso: produced: ‘such : tv. pro-: ‘sranis. as. “Maverick,”’: Surfside 6;"": and:*Roaring.’20°s,”. there -Was. 110°
thr sales. presentation. ‘Impo rt of. the tu oes of. fighting off the Govern
“iment’s:. ‘anti-trust “suit, action.on}
others. ih’ the. field “is “to. pave’ the. way for ‘station acceptance, through |" advertising: ‘acceptance:. Its, worked |
at this. juncture: seems remote,
‘being. cultivated ‘by -hour . series.,}°
‘gory. In the'field of entertainment, = ‘It's. ‘synonymous. ‘in. many. areas of:|"
overseas. are the .ones that” are |.
kieking.. up’ ‘rating .dust’ in’: the:
USA: To niiss ‘the. boat: ‘in’ the |: and ‘parking area. .
: °: ‘vast outdoors in front. of the crowds °
}-up: included. station’s newscasters;
~-OF WTAE IN PITT’
‘the: Hearst Corp., was named.-presi-:
censees: of ‘WTAE: in’ ‘Pittsburgh, |
dairy: ‘industry promoting increased ‘use. of : mlikand . milk. products.
. Kapner, . “|: Léonard: . Kapn ‘president’ ‘of ‘Pub-service campaign. was:the idea |
WCAE;"Ine;, which’ "is the ‘licensee | | for: WYRT radio: in Pittsburgh, was.
Other officers “of: the new. cér-|
ication ‘by. Independent Television | assistant ‘treasurer: and ‘Warren. P.| give ITC its. third new property, :
Elected. members. of the board. of.
‘Leonard :Kapner, Franklin C. Sny-| der, Alan: Trench, James: Gormly
LOCAL TV & SYNDICATION
a Rountree’s Daly Double For WBC; » Maggi Back to ‘Girls’
-Washington, Aug. 21. y Martha Rountree has moved ‘hack to New York. to return to television production with a new partner: and launches a double pro-_. -|\gram:"for 55 minutes daily on + WNBC-TV Sept. ° 10. | ‘Miss .Rountree. who also keeps: {several Washington projects cooking | ‘(where ‘she’s been headquar‘dep endent™ ‘production’ ‘under. | now. teamed as a wv. producer with the :company banner. Ziv, | Ted Bergman (most recently, V-D, after: ‘being. acquired Dby°. | of adve,tising” for Revlon; previ.” United. Artists, adopted: the | ously, exec of ad agencies, managproduction »olicy of its parent. ‘ing ‘director of .. the -old ‘Dumont network, etc.). Her tv days as part_ J ner with Lawrence: Spivak’ are. well _known. ants 30 sinuses of. the Ll: 535 — _ t Mon.-Fri... slot on WNBC-TV a making the ‘gmiouncey ill be a return of her “Leave It _ ‘chairman, cand John ‘L, ‘Sinn, to the Girls.” That show, a Sunday “!.prexy, said-there ‘will Berio ‘night NBC feature for a long time, . change ‘inthe ‘officers. or per7 ent the years ha showcase ior talaf rs have prove mon
sonnel of the company. _|the’-Rountree “girls”. who. made. | network television ‘debuts on: the 2 show. were,:to name a few, Lucille A | tivation Bail; “Dorothy. Kilgallen, Audrey ¥. ‘Hepburn and Betty Furness. . Miss Rountree and Bergman have’ held out the right to syndi
Hol Ub Those cate-nationally the “Girls”. half 7 hour.
, , The: additional 25 minutes on the Po 48 U Film N.Y. station will -be used as a. OsIS js springboard for new tv innovations
d ideas. Several types of. pro“MCA. TV's ‘grains will be ‘tested. One called “Sound Off" itvolves having the
audience. sounding “ off. Another © seems. to: have tied up: the: release! concerns ‘both ‘mate and. female.
the: feeling of: many :statiohs’ execs. fashions.
who ‘said: ‘there.’ “were indications Miss ° Rountree, who will spend © that MCA:-TV. would move. on. the: her weekends at her farm just outfost-'48 Univergals soon after the | side ‘Washington. to keep check on Decca: ‘merger,. There’s' been...no! her D.C. projects and her influen
“Drop Ziv Tag ay. in a. company name; will he. No more...
‘ Effective’. Sept: . L 7 “Ziv. United’ Artists .will ‘be known ~ as ‘United’ Artists Television
" Inc..Change in corporate namie
‘was then . called Ziv-UANow
_» Television.
"anti-trust. litigation
‘fresh .:word. ‘of | 80% though, from} tial. capital connections,...empha
MCA: TV since’ the. Justice: De-| sizes that although her “Leave It. partment’ anti-trust suit, according | to. the Girls” is a tried and proved to statton, execs...: .: ; format. she: is bringing it back Only -other”™ major ‘post48 “pik! newly fashioned for. 1962. She has‘persuaded Maggi: Me-".. too, i Nellis, the original moderator, to: MCA. TV. is:-a’factor. Paramount] return. as the dailyhostess. Her have widely dispersed and have all married _ wealthy men. Robin Chandler. is” the. wife: of Angier Biddle Duke, the USS. chief of: protocol in Wash(Continued | on page 42) ,
KTNTTV: as Indie | Drops CBS Shows
‘Seattle, ‘Aug. 21. oe
:KTNTTvSeattieTatoma,. is
| dropping all CBS-TV network pro-. | grams Sept. 1 and will become al
independent television station. ‘KIRO-TV. will continue as priaary | CBS-TV affiliate’ for the.. Seattle.
which. ‘did. handsomely: ‘with then :. in ‘distribution, -. * going.” inta the. market: asthey” did: after. all ‘other major Hollywood’ pre-'48’s had .al-i ready. been. dumped. on the: Market
post-"48's:. ‘Paramount ~ “probably {°° would: like: ‘to entertain bids’ from MCA: TY. but. with MCA*TV: in the
Paramount's. post-’48's by MCA TV ey
People Flock Like Ants” “Te fo WCAD Philly Picnic: « AlLDay Originations|
Philadelphia, Aug. 21. “-WCAU: CBS -o&0 in. Philadel-. area. phia, tossed. a’ free. vall-day’ picine | -KTNT-TV, Channel 11, “will. cur and: open: house. for listeners. last ‘ tail. its. broadcast hours for. a few ‘week ‘with: anestimated ‘crowd ‘of; weeks following | the changeover — -20,000. thronging station's: rounds a and will take the air at 1:15 p.m. os __ | Mondav through Friday and-at 1:45 “WCAU. air | personalities ‘broad-' p.m. Saturdays and Sundays.. Sta: me, Starting. broadcast from 6 a.m. till 4 p.m. Talent line.. day at. 7:30 a.m. ' Seattle Studios will be retained deejays : Bob. Meniefee, Ed. Harvey, | _ but for first few weeks. all live proJohn‘ Trent,” Bill. Campbell; ‘Tom: grains will originate from: Tacoma -Brookshier. and Mike Grant; and: i studios.
guest’ shots. by Alan Scott, Doug:
j. Rerun rights have been acquired
Arthur, Geo eorge Thomas and: Hugh to. a ‘number of former network: The. all-day ‘event topped wc AU'S shows,. including. ‘Adventures in
Paradise,”. “Checkmate,” “River-. campaign. in ‘the Interests ‘of ‘the “boat,” “ ‘Overland Trail,” * “Cimar
ron’ City”. ‘and “Suspicion.”
"News, sports and. weather will be
packaged in a half-hour show. at. °
p.m..-and one hour adventure aod mystery shows will be telecast ‘| week ‘nights at qT ‘pm... :
. Brakeman. Bil McLain: and: his ‘cartoon and comedy features wiil continue from'5 to 6 p.m. Poblie — service and sports programs such as “Exposure,” “For the Record” and the Maury Rider Show wilt be: continued. ©
' Program features now being tele
‘fot f r ayadl-| cast fron: the Dominion Monarch,
ack mark a i an} ‘Seattle floating hotelship, will be aoe (continued until Sept. 1
of wea farm: director. Ferguson.
Drake’ to: ‘Syndication . “Sir. Francis. . Drake, ° im-. mediately. .after. its. ‘summer ‘airing | n:NBC-TV, will be put into ston |°
Corp.. Addition. of. “Drake” will
the others: being “Broadway Goes. Latin”: and: the hourlong “Ghost | Squad.” ... ‘Three ‘new ainy,