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Aon MOC oe See ee ene cn gem one pre ee
Chicago.
Editor, Vanier: .. -For the second time in ‘the. past . BIxX, “months. a VARIETY ‘story’ -pre=" sented ‘a dubious battle :with educational television Ain’ ‘the’ United: _ States.” . Those. of us: who work ia educa-.
tional: television: may .get. the. idea “that Variety is opposed. to. educa
___.reporting. -about : Show. Busiriess. ° -Perhaps there is. some question’
‘about: whether. ETV. is. show biz, hut this. is m0 reason. to. pervert, the
‘tional ‘television. ‘I say this ‘be
cause certain attack ‘seeks: to make
“truth out of inference. It.is parti¢e-|
‘ularly. distressing : also to’ ‘people
“4ike myself. who: -have: ‘always had
respect for Variety for its. honest.
truth.. To! ‘reply to. thissophistry. -spé
. cifically; ‘one: should -not take. the. ‘National’ C.o-wn.¢il of : Churches’ _ criticism of. commercial. ‘television. “asa -means,-to attack. the. entire! ° . structure ‘of . the * educational . television... movement. . In* fact; . ETV,. more .than. the. ‘commercial: Seg-. “gient of television, ‘need .for. mass education ‘that
“Gdentifies. ‘and clarifies | . a ideas and. information.” ” ETV. nationally
‘and locally is. serving ‘a useful pur“pose. “position of “Tess: idiocy and more
in’. securing . the .. ‘Council's
ddeas.”
To indicate: specifically : ‘how far |: a oft: these ‘estimates -are,. there: are: not. 46 educational stations on ‘the:
>’ air. nationally, ° there . ‘are: 19: Any. “strong: suspicions” that. ETV -sta
“eases” ‘television interests: is in. the “main | -untrue or.at the very. most a dis-
tions ‘are. surviving ‘as supported. . ‘by: commercial
tortion: ‘of. the true ‘facts. .
“To ~pervert ‘the generous. assist-. -gnee given New: York’s WNDT .and | Philadelphia’s .WHYY ‘by the net-| __ -works,and: to make of these: ins}
‘. stances fortunately.
1 typical cases.. is. un
hind’ the Tron Curtain.”
Independent: ‘of . Subsidy The fact. is that this. money given
only. a couple: of crucial markets.
. There are other instances. of ‘com-. * mercial television. support in: other. markets. The: ‘support is:.generous but certainly -in the ease of ‘Phila
delphia it did not keep WHYY go
ing. In Chieago;: we. have: stood -on
.. our..own: feet for.10 years... Where
.. the-.
“as,. we. would, of course, ‘welcome ‘networksupport ‘when we. need. it,
we: arecertainly ‘solvent as are
many ‘of.. our ‘sister ‘§tations _ throughout the United States: |. -Ethink ‘it is -also important, in Particular: -and certain segments..of:
those. people in general ‘who wish ELV: would go away, to realize that “dramatic . suggestion” ~
implication .” jin. the -VARIETY
On’ the. other ‘hand,
. . money, ds viene ‘enthusiasm,
"EXECUTIVE ‘ASSISTANT:
: ‘Seeks. diversified,. challenging. position. ; “] —all akilis—@ years. experience, The| “| atrical Agency, TV Production, Motion :] | Pictures. | : Youthful, Female, College. ;
‘su7 7-853 « or ‘SU 7-2466 (New York). :
‘tional television. “delegated”” to. “educational tele{vision statio ns—and; /whoare]. ‘these: ‘so called
is © filling: the}
“charity.
distortion. better. _—_ characteristic. "of. ae newspaper. ber 7
fis . again. producing. the. broadcast for the 162-game schedule. that~is-|* fed to 36 ‘markets in Ohio,..Penn=. sylvania, ‘New York .and ‘West Vir-:
that: “educational ‘stations. “be.. abolished is: not” foing | to. . happen. “Educa-. tional’. telévision_ ‘4s: here. ‘to stay. _ The... article that the. ‘disappearance: Of. _ETV. would assure “overall pro-: -duction. . “Savvy” and “competition: between. the: most professional. and: competent . practitioners of: ‘the. ..television Art”’on: ‘commercial. ~~ television: isgiventhe: lie ‘by ‘the: sparseness . of: exceptional | -educa-. . tional ‘efforts in. commercial tele: ‘Vision.
TT TE on Ef ia TV, a
Ve In ‘ABC-TV's ‘summer series of | |
:Toreativityand professional skill to programs and ideas that’ com-.
mercial. television doesn’t even
touch.. The inference’ that: ETV is
‘an unprofessional “cracker . box” operation is offensive to the. many. | good professionals in. this vast new segment. of television.:-.We-. also -havea deep resentment~of the ‘statement, “Educational | television, many -now ‘feel, is. too. important |}
to be delegated to educational television: stations,”
For, your. information,
“many” with :this “feeling”? It fs: -in. the
hands of devoted, intelligent, hard _| working: professionals: who. for: the. ‘most’ part..are: doing “a good: job | with .too little money.: The ‘fact is. ‘that. nobody: likes educational tele-. ‘vision—but™ the’ -public. ce ' There. is-no. ‘indication ‘on “the ‘part of" commercial. television that they ‘want to assume the enormous} ‘@duéational: burden‘ which eduica| ‘tional television’ is ‘carrying. “May “we, ‘story’ is“representing “have nots” ‘who ‘are trying to cut themselves a. piece’ of. cake and ‘would. like. to]: shift: the: burden. for educating the |. |-public back : to" ‘the | Sunday: after: |
therefore,” assume that ‘the
noon. ghetto:
gets. a ‘fair. shake. including -an-honest ‘statement. of ‘the facts based.
on: -valid ‘esearch ‘without. invidiVous: comparisons. based: on. infer-4 ence rather. than -facts.:: —
‘Edward: L. Morris . ‘Director. of “Development, WTTW; ©
“Chicago, Channel, qa
WV Reviews
— Continued: trom page. 42 — generously » by the networks: is in|;
ball. writers: Jim . Sehraitle,. veteran: of more than. seveu | yeais:
Radio.: ‘sponsorship: is” by Bros.,..: White ~
ginia. Richman’
Oil ‘and Sugardale« ‘Provision. The tw 0.
three, .
of tv. and radio. is-:to. ‘keep the:
Indians before the public. ‘Weekend |. coverage, both home’and away,‘also'|°:*: :. {Helps -tv programming : and it “ap--} pears the: same. format will be -re|.’ peated ‘next. year, although Lang, | Fisher;.and Stashower; the’ ‘agency. ; . handling: the broadcast rights, will }soon be’ reviewing the’ entire pack-) ‘|. age program. des 3 |... Prior to and immediately after | the games, both: radio: and : tv do’ | } }the ‘customary . five-minute. spon: ‘sored Spiels of Anterviews,, “scores, “| pL ete D . ' The novelty of broadcasting base: |.” . &.} ball -has long ‘since goné. into his-.|-:" # | tory, but.the fun and information |~ 4. [ofthe great. American. .teovered by WERE and: WJ W-TV are |. .| daily .. notations. tor the passing |: } | Parade. ae De Ma ark, “|
a. ‘Ottawa. — “Bop Macpherson: of |
|| Calgary replaéed’Ed Hausmann: as]. -. _ | promotion manager for. CTV.Net-|* | work. Ltd. Maepherson recently| : } completed: aJeep tour. of..-the]-" world. with: camera’ and. typewriter: | Now: Hausman is. away. to. repeat |
that. . tour’ .in “reverse ~ ‘Grection, ‘|...
ipreeming in. CPL.
educa“not . beirig
_-people 14
now:. ‘a. freelancer, | Nippon gathering © material. for. a book, “Japan: ‘On’ $5 a Day,” the .
Although. T ‘yéalize that. it: is. dubious that what I.am saying: will. sever see. :the light-of-day in -full,. I shall. ‘depend ‘on thé-innate ‘fair-. ness: and honesty . of “VARIETY: to ‘See to. it. that. education -television’
-who.’. penned.
“Owl | | Cigars, Society National Bank and |. Carling’ Brewing, the Jatter also ‘in: ’| television © along |‘ with. Standard
_Chan|.
_Attendance |
“Sport as |
Focus on “America
telementaries selected from affiliate f..”
efforts, WLBW-TV's “Picture of a] ‘Cuban,”" the. story of Cuban: refu5 iy in Miami, was. last week's en-|
good}
The ‘half-hour: show. had ‘3 ‘subject that ‘should be. of: national
‘interest,.. but::the’ Miami .station’s ‘treatment. seemed provincial ‘and
slickly sentimental. ;l he. complexities of establishing. a new. life after
leaving ‘Castro’s Cuba. did: come}.
through in someé of. the: footage;
‘but -. with the. overplay-ofhearts. and flowers:a viewer tended to associate. with: those newsreel narra. tions of old. © =
‘Show. had‘: the. novelty of. featuring city. ‘officials: in shirt-sleeve. -working ‘attitude against. some of. the best dressed displaced ‘persons: :,
in ‘world history. :
“Show .was written, -directed: ana}
produced. by Stanley. Bloom. ; “Bill.
~ Literati.
; and Canadian. affairs. for. the past. year... 1 Beth Brown's: “You. Can. ‘Live to}. Be 100”. slated for. Pageant: fea-.
turing. * "Former. newsmaiSohn: Wilcock,
third. in ‘this series to be: written
‘by him. ‘Like the others, this tome -will be.‘published by retired: New -York ‘attorney -Arthur ° Frommer, “EuropeOn’ $5. a Day: ”*‘Wilrock’s ‘previous efforts in the series: were :on. Mexico; and.
the: LosAngeles‘San’. FrantiscoLas. Vegas area. ~
. -Rebert S. ‘Thurston. 15, V.p.. of ‘the Advertiser. Publishing Co., . ae died Aug.’ 3 Honolulu. He was..a
son-of Lorrin 'A. _ Thurston, Jong
== |-time -publisher: of the Honolulu | Advertiser: and: was the paper’s
‘national’ ad ‘director. from. 1926 to. 1953, when he retired: . -. Ken. MeCormack,. ‘éditor-in-chief 3 | and : vp. of: Doubleday, appointed |
chairman ‘of ‘the.. Book Publishers
‘| Division. for ‘the.-USO‘ of ‘NYCity.
1963-1964’ fundraising eampaign.. -Jane: Kramer, whowent. ‘from’
“Off . Washington: ‘Square: A’. Re
porter Looks at Greenwich Village, N.Y.” which Buell; Sloan. & Pearce’ =f Will: publish’ in ‘October.
‘| °.Television coverage’ is: by: . Ken y Coleman. and Bob. Neal.. are. ‘among. ‘the: best: known: area|’ ‘names in broadcasting and “both | -havebéen announcing careers -to |: supplement. ‘their. Stadium ‘work; |.-. ‘Coleman has: been: doing.the In-|:. . dians* ‘chores four years; “Neal, for}. 3 They split coverage’ .and.|.~ -:: ‘have. proven .to be an effective |°” team: Executive. production :man|. ‘ager. is Milt-: Frankie ‘with :-Tom]. ‘Lolly the. director’ -utilizing: Sports: ‘Network. «when away: from. home.” |. Prodiiction-wise, “Lolly’s’ expert. camera ‘handling: is apparent: ‘in his J. ‘understanding of the game.. nel. 8 is covering. 52.games and, as | aninnovation is. doing: live all} home weekend games... “\has not been affected ‘and ‘club of| |ficials say that the entire. purpose:| ‘educational television ‘for. -all ‘of: its lack -of
‘—aContiniied. from, page 26. —«
~ touring.
| the. established. wire: Services. are’ sending. out more ‘and _ ‘more ‘staff correspondents, . and the. new ‘service: is: designed’ to make the]. maximum. possible: use of: the work
| of all of them.”
“NBC's: news correspondents will pe feeding the wire via’ overseas |
gram.
"Prep Malaya v
Ottawa; ‘Aug. 13: ‘Ernest’ ‘Mutimer,. Frank: Ord and
Arthur .Warwick of. the Canadian | Broadcasting Corp: go. to. Malaya for a.:year:and a half ‘to help the: government there. ‘set up its. telet
vision service.
~Mutimer ‘is’ a. producer. in: Winnipeg, Ord is’ a:technician and. ‘War: wick. 8. designer in. CBC’sOttawa Office.
INBC News Wire
. NBC. Yast week initiated an NBC. |News ‘Wire ‘Service, linking . New: ~~ | York ‘and. Washington and. making.
“| the web’snews reports from around | L ‘the. world available immediately: in item’ form to all network. news “units: and participants.
of “NBC's ‘Washington . staff, _has
| been: editor.
“NBC News. “exec. veepee ‘Bill Me
Andrew says -the service will not | replace.” ‘any of. the -regular -wire. services: but carry the -network’s. “natural -cul‘mination. ‘of the -vastly expanded.
own. coverage. ‘asa.
number .of NBC News shows-:and
-of. our. vastly expanded facilities for | doing our own .teporting in. all.
parts ‘of .the world,: "independent. -of
circuit, .cable, telephone ‘or -tele
stories.
of “the ’:station.Hunter replaces
Helen Hall, ‘who is: Jeaving Colum}| bus to go. to: ‘Denver. |
‘said * it is our.duty .. no regulatory. agency or bureaucrat abridges this sacred right-in . the | field of broadcasting: a
Service Incepted |
| introduced legislation putting: Some. curbs on. political: broadcast editorials. Moss is also chairman
Bert’ Ivry,.
-alignments, Ww .tiersman Dorn favors editorials ~
from: the. scene. of : breaking | '*From now on,” says Mc-| : Andrew, “NBC correspondents will need .to ‘perform not. only ‘as. broad-, casters but .as’ wire Service report
ers as well.” 1 . The news chief’ ‘sees the new set. up.as the first leg-of an NBC News| Wire Service ‘which ‘could develop |into’:a° comprehensive feed. some: day available. outside, the web.
The -Morningsider -to The. Village |Voice: toa staffer’ on The New] Yorker, has written ‘hér:first book,
three years as, producer-director.
‘Washington, Aug. 13. Rep. William Jennings ‘Bryan
: Dorn (DS.C.) called attempts : ta
Hmit .or abolish ‘broadcast. editorials, “a Fascist concept ‘ta intimidate: those’ who do not agree. and. or.e threat to all free speech.”
‘Dorn ‘said he was “shocked and
alarmed” at ‘proposals and regula-:
tory practices that would drive.
‘editorials from. the airways.
In’ -a’ ‘House: speech, Rep.. Dorn . to see that.
Dorn also got in-a slight. dig at: Rep. John ‘Moss {D-Calif.) whe
of. the. Freedom of: Information.
‘Committee | ‘and has led several
hearings into alleged government.
“censorship.
. Pointing to! ‘sinister sugges-. tions” to have broadcasters con
‘trolled by a“centralized Federal autecracy,” Dorn ‘said they have ‘come from ‘those who would not ‘dare’ propose book burning or
censorship of editorials in ‘periodicals and. newspapers.”
Indicative..of the way ‘broadcast.
Jegislation plays havoc with tra
ditional partisan .and ‘ideological. the anti-New Fron.
while a -South Carolina New Frontier backer Rep.. “Robert
‘Hemphill wants them abolished.
Both testified before House
| subcommittee investigating ‘broad{east editorials ‘giving their divet
gent -yiews. Both’ said. they. were speaking for. broadcasters. in’ their. state,
Commenting on -this -intra-staté:
‘disagreement; Dorn said he and
Hemphill “disagree
on almost. everything.” ” 2
‘Hunter's WBNS-TV Slot Columbus; Aug. 13. Jack Hunter. has been named °
| public: affairs director of WBNS-. | TV with Mrs. Roberta. Nixon as. his Columbus — I ack: “Hunter: prod-: | ‘ucer-director -at .WBNS-TYV, “has ‘been named public. affairs. director.
assistant. They will serve -as station liaison with various civic,
service. and charitable groups serv‘ing Central Ohio.
Hunter has-been with WBNS-TY
; B > R i: £AY H EE A L L EE. YR. Oo
DON. McNEILL WRITES A NEW CHAPTER
Fe, Monday. August. 19,. 1963. of. ABC. Radio Network's “Don-McNeill’s : “Breakfast | Club?’ ‘moves to its new. broadcast.location i in “The Clouds” room, high atop. Chicago’ Ss: Allerton Hotel, overlooking. the “Magnificent Mile”, “DON McNEILL’S BREAKFAST CLUB,” ” ABC RADIO NETWORK:
9: 00-10: 00 DA. AM, Monday through Friday.