Variety (December 1963)

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Ex-CBS correspondent: David + ‘Schoenbrun’s new deal. with Metro-|: media is the final link in his evo-| lution into-a new specie of jgurnal-| istic animal—an_all-media, globe-| trotting, bylined, syndicated and. incorporated reporter, lecturer. and author. Schoenbrun.:sums it up in a single word: ‘*‘a communicator,” which he defines as someone ready} to use every. kind of available tool to get an idea across. , ‘Schoenbrun has . entered : ‘into: a multi-faceted. : arrangement. | ‘witht ‘Metromedia. On one. ‘level, he's. in partnership with them in syndiéat-. ing a daily five-minute commentary. to radio stations across the country.| ‘These shows, which are ‘slated ‘to 6, -will be ‘kick off «around Jan.” ‘identified. solely: with Schoenbrun: Metromedia will syndicate. these show. and will carry them on its: including the six radio outlet, -WNEW flagship ‘in New York. Embassy ‘items , | starring. ‘Sophia: Loren;" ‘ner; ‘Loren and ‘Arithony Quinn; and four Th he ie $ em ae for Metrneda WIAE’s Feature Buys Ah “Pittsburgh, Dec. 10. "Frank Snyder, g.m. of WTAE, announced. this: week. the -purchase: of 15. post ’50 feature: films never before ween on local tv... ‘The. package, “purchased: : from Pictures, as TT Wo. “‘Wonders: of . Alladin” : with. Donald -O’Con-. “Attila,” i Steve Reeves’ _-starrers,. “Hercules,’’ “Morgan. ‘the Pirate,” and “The. Thief of Baghdad.” -WTAE. is the. only. Pitt: station: with a. nightly movie: carries. the ‘Group W's "Steve: ‘Allen Show”. and. WIIC, the. NBC affiliate, ‘has Johnny: Carson. Technical facilities for -feeding| these shows to. stations across the} country. on. an equal: access” basis are now being set. up. -Schoenbrun -will -also be: ‘work ‘stories as its sees fit.. ' Schoenbrun will also. ‘be: ‘handling some television assignments for. Metromedia’s. ‘tv. stations. -In this area, he’s slated to. be moderator on ‘panel shows originating. in various capitals of the world. Schoenbrun’s deal. with Metro media was made via his own com-| pany, Atlanticom Inc., contraction. of Atlantic Community, which :-has been the major arena for ‘Schoen-. brun’s reportage. . Schoenbrun, at. the’ ‘same: -time;. has negotiated an array of other associations to handle. his. multi. _farious career ‘as “communicator.” Atheneam ‘book publishing outlet} will issue his ~ biography of. Gen. Charles De Gaulle, zine articles and World Wide Lecture: Bureau .arranges his annual person-to-person meetings. with his broadcasting audience. Schoenbrun, who began . ‘Working | ‘for Metromedia with special pro grams during the period following | the assassination of Pres. John. F. Kennedy, is now off ona whirl| wind tour of Europe and. Africa.. He’s touching base in ‘Paris, “The: ’ Hague, Brussels, Bizerte and: ‘other ‘points before: launching his. syndicated radio show. © In his. new spot, ‘Schoenbrun will couple... of be ‘commuting every” weeks between his two main bases _—Paris and Washington. He. keeps. a ‘wardrobe, desk and’ typewriter in each of these cities. and travels between them rigged only with an attache case. Washington, ‘Dee: 10... FCC called WILD-AM, ‘Boston .on the carpet and said -it intends. to probe: a series of. alleged. violations by ‘the station. Commission designated. t the. sta. tion’s renewal for a hearing... Fhe: daytimer is licensed by. Noble i} . Broadcasting . Corp. Issues. raised against the. station. by FCC. were double. | -billing,. broadeast © of lottery | advertising, : failure to withhold Federal | in| come tax,.and: social: ‘security from: |: some. employees, financial: qualifi cations, false and misleading fi-. nancial reports and misrepresenta tion of facts to Commission. Also. facing . double In a separate. move, Céommis-| -sion. deferred action on the sta tion’s renewal. until it answered: questions on its past. billings, . present. practices. and future in. tentions.. In a letter to. WFHA licensee Frank <Acco‘si, FCC. charged : the station quoted rates to advertisers. 10. times the rate actually : being paid WFHA by the Beston Adverand its’ successor tising Agency Mark Mitchell of. New York. “Man On The Dark Horse,” next spring. Esquire. is: Schoenbrun’s outlet . for’ maga-| documentary “series; -shaw’s ‘(earlier a: ‘Peabody’ winner) as best: general. manager, was .also. cited: as :Radio— ‘Man ‘of ‘ the: ‘Year for -his. ‘continuing accent | on’ ‘news -and : “live” programming. | “TUF Guys” “won for .WGN as } {Top Mike Awards ing directly for Metromedia’s radio |: .division on special. stories. as. they:| occur. ‘These will be on an ‘exelusive basis. with Schoenbrun tag-|. ged as world affairs. correspondent | — of Metromedia... Latter’.has the| — option. of syndicating these ‘Special ; To YMAQ, WBBM le " Chicago, ‘Dee. 10... "WMAQ and. WBBM Radio,. ‘the: NBC. tively, . “were ‘this: ‘year's top re cipients:. of the American. College. of. Radio. ‘Arts, Crafts. & Sciences: “mike” | | categories ‘each. WGN Radio won: two trophies, and | WLS, -WIND, WAAF and. WCEL ‘each: took: one. |. ‘The. ‘organization ‘equivalent ‘of the. ‘Television. Acad. cemy. and. as yet; after three years, is” ‘comprised. of only, the > Chicago | ‘chapter. _ awards, " winning. ‘three . The © -WMAQ. awards were. ‘for: “Chicago; City. of. Giants,’ 7 aS: best “Carnival of cultural program ‘series; and Len ‘O'Connor as. best regularly. ‘sched-. -uled : news ‘personality. : Radio won. for. best. overall. news ‘operation -and -for. Paul. Gibson. WBBM. as best.on the. air. ‘personality. Its” Ernie . Shomo, best individual. documentaty . ‘pro } gram, and the station .got’a-sec-ond.-award -for Jack . Brickhouse’s, best. coverage:of .a single sporting event: WCFL’s. award was for |. ‘Bob Elson as. best regularly’ sched-uled’ ‘sports. personality; © “WAAF’s for best coverage of: a riews event;. the “Great March: on -Washington”; | -WIND's: for. best: ‘series: of : editor“Blow to ‘the: Slum* Land-: lords”; -} program: cultural . contribution in-| Norm Ross’ “Space. Age Comes to: ‘Chicago.’ me Salons on Carpet ials, . and. WLS for . best single: “MeCann-Erickson‘agency. -wona | Leonard ‘Kramer, ‘William ‘Morris “Agency exec in. charge of foreign: tv sales, on. his ‘recent two-week visit. ‘to Sidney. and: Melbourne. : New deals made by ‘Kramer. for’ telecasting in Australia include “Real -_McCoys,’* “Dick. Van: Dyke,” “Wyatt . Earp; ”. . “Danny Thomas,” ce “Barbara Stan: }wyek Show,” “Miteh Miller Show,”” billing:|' charges is WFHA-AM,. -Red Bank, | “Andy: Griffith,” and “Don't Call Me Charlie, me Canada ‘Showcase’ Buys: 60's,’ Buying the package | of 33 pix | are. CERN, | Edmonton, . “Alberta; CHEC, Kelowna, ‘Bee -CKBI: Prince: . Albert, Saskatchewan: Horse, *: Yukon ‘Territory: . Winnipeg, ‘Manitoba; .. CHCT; Cal-gary,. Alberta; among. others. include. such: , Women,” . Defense and.” ‘Proctor & Gamble) —“. |them carry..more guns. “than “most ‘of the lawyers, ‘professors, bankers, and. journalists: whoare favored. |” Senior ‘advertising men are. better}. | equipped: to. define. ‘problems and] ‘opportunities; to set up short-range} and. long-range goals; -to.. measure | to. lead ‘ large ™: executive Starring Sophia “Hercules -Untamied,” | ‘KDKA-TV ‘to. ‘committees; and’ -CBS : outlets respéc| Stan Hobbard’s KSTP is. “the ‘radio’ | “Ruth” Har-. “Books” | giving.: dialers ‘an opportunity to|‘observe him closeup. and: ‘to: “judge: | ing it up. big, ‘the ‘sheets: devoting: By. Jan...1,. the station. will have --11672 feature. films under. contraet, “with 568. : -never-beforeon-tv-this citation for its: commercial. ¢am|: paign. for . Chicago ‘Milk -Founda-| -tion:. and. D'Arcy for its: Standard: {Oi campaign. | ifoue.. Wn. Morris Aussie Tv Sales at $1,500, 000 7 Australian: tv. sales: in ‘excess of $1,500,000 were. consummated™ by” ens Stations Sign. For ‘Thirteen. more Canadian markets. have | inked for. “Showease for: the. " distributed by ‘United Artists. ‘Television. . ‘Hockey, . | CHCA, Red. Deer. Alberta; CKX, 1 -Brandon; Manitoba;: WHTV, White CBWT, Oxilvy,Benson & ‘Mather’ 3 Spaaat’ : Ogilvy: is the latest ad“man to. go} | hardcover -(“Confessions. of: an Ad-}. |: .: "| vertising Man,”: Atheneum, -{and.; his.. book. is a “schizophrenic | | mix of: blowhard:.on his own and | -| the Madison Ave.. horn ‘and. knowl|. ledgeable how-to for pitchmen.. About. himself... and : his . peers, | Ogilvy. indulges such’ incredible, | generalized puffery as the “pity”. more: of them:.aren’t appointed to|' important. ‘government. posts | (ike that ‘memorable -statesman, ™: McElroy, results;. forces: to make lucid. presentations | Observation. -of ‘my. elders and | betters in. ‘other: ‘advertising © agen-: cies; leads me to believe that: many of them are more objective, ‘better ‘organized, . more: vigorous -. numbers in legal: ‘practice, : teaching,... banking : and journalism.” | (Marion Harper. for. Prez!). Meanwhile, back. in. his own: | business,” Ogilvy: has. ‘some cogent 2 outscore (Continued: on page. 42). Scores a'Mpls, Scoop “On Eugene Thompson} : Minneapolis, Dec.” 10:: of-mouth attention. Paul ‘criminal: attorney, ‘at. the end of. his. trial. for. allegedly: ‘conspir ing to have his wife murdered. It. had Thompson ‘facing: the. camera, his: personality:.. “The trial, ‘lasting six weeks; ‘iad been moved: ‘from: St.Paul here: at the. insistance of. the -defendant’s |: -attorneys who. claimed: that. in the |, -Oothér “Twin... City. ‘newspaper. han dling ‘of the crime. had prejudiced the public : ‘against: their: client. Thompson... was alleged” to ‘have wanted his wife.out of thé. way so" he. could. collect’ $1,200,000 in -ac cident insurance ‘which he had tak‘;fen/-out on her this year: and. so. that he.could further his affair with: The crime. and:|-* ‘trial attracted national. newspaper. coverage. and “the. Twin Cities’ ‘another woman. press, tv. and radio: had: been play much front page. Space. -to it. .KSTP-TV’s °. exclusive ‘interview: cut. into the: 10:30 nightly. network: “Tonight”: show lastThursday (5) | a few hours after the case had gone. \to the jury. The interview was con-. | ducted: by .staffers JackWadlund a and. Dave ‘Harmon., Esso. World Theatre’ “Three: ‘more ‘stations have. been added to the list: preseriting. “RSso. “| World: Theatre,” series ‘of: shows ‘that -will. offer eight hours from eight different countries to Teflect theirnational ‘heritage. in litera° ture. and. the performing. arts. “New ‘stations set for the January preern * “are. WMAL, “Washington; WBAL, Baltimore; and... WXEX, Richmond.’ Already set were: WOR, | k a New’ : York. --WHDH,. Bos t on; WORKR; ° ‘Rocliester . ON; Y. ie -WHNC, New ‘Haven.’ -WADO’s “Sports Yen” “WADO, New: York “radio station |. owned: by MacFadden-Bartell, |. | would . like .to intrease its sports |. -/ coverage and has been negotiating . for Madison: Square:Garden ‘events | ‘via producer-sportscaster’™ ‘Guy. ‘LeBow,.. exec’ director. of Pan-Video ‘Productions, . “LeBow has been “huddling’ ‘with | ‘the. Garden’s Ned Irish: for. ‘week ‘end: . play-by-play. ~ Basketball coverage : -and:. of Bow. -was responsible for. WADO's coverage .of ‘the Latin-American | Major: ‘League © layers’ game _— staged 3 at the Polo Grounds < Oct, 12, $4.95), ‘Chicago; to Neil}. ‘Eisenhower's _pecy.of |. ‘ex-ad -manager. of. .. Some: of } ‘and. ‘to: operatel|. : -within the disciplines : of a. budget. | “and. ‘-harder-working than. their opposite ; ~ Stan. Hubbard's NBC: -affiliated: KSTP-TV is boasting a scoop:which has earned itconsiderable. word: This ‘was an exchisive: interview. ‘over the: air with 36-year old. T:| ‘Eugene ‘Thompson, : prominent: Sti. films. scattered ® dineup. — His biggest. audience-getter. fs : can: ‘uncut. Sunday’ -starts at 8 p.m. and runs in direct. competition ‘with such network big’ | guns. as “Walt Disney. Show,” “Ed |} Sullivan Show,” “Arrest. and Trial.” ‘feature, ‘with them: . “and : _ ia S$ Hootenamy ~SeriesSold. to Aussies other. Saturday ‘and Sunday" events: Le: |: ~ WORE Sale Okayed Washington, ‘Dec. 10.° ” OC's ‘Broadcast ‘Bureau okayed the’ $200, a0 -sale. of WDHF-AM, casting Corp “Federal is wholly” owned by ; Armance: Enterprises. Inc... TTY Prime Tse Feat a” eature F ormula J and other acts of: violence: are the. | products of‘énvironments:. where. Indianapolis, ‘Dee. 10. WIT, the struggling © fourth station in: ‘the: ‘Indianapolis market, | ‘turned to feature films this season: ‘and registered a. 400% | increase. in. WBKB Drumbeats. ‘prime: time. ‘audience, “according tothe. ew ARB. metropolitan rating. " Station: Manager: Bob | ‘Holben is nursing the. dream. of all maviagers: of indie. tv. ‘stations to ‘someday | ‘network-affiliated . _ competition ‘on. the’ rating. charts.. | The. 8% of prime. time -audience |‘which ARB. attributes. to WTTV | is: short: of that goal. A year. ago, the ARB metropolitan book said. | WITV had 2% of the Indianapolis ‘the’ prime. time’ ‘market—an area : ‘with four: V-channels, : Until ‘this. ‘Season, the ‘Station. had ‘been ‘hobbling. ‘along with .a@ ‘conglomeration of kiddie. -shows, |? off-network reruns: and. ‘syndicated; ‘material ever since it lost its last, network affiliation: in, 1957. “Our. prime-time is now. com parable to the other-stations’ ‘fringe time.” Holben’ said..:“I -think.our | movies are. the big improvement this. year.’ a “And. movies he “has. : ,"Bénanza” and. “Movies. are giving. the ‘people something different—escape. trom -the: sickness shows, : the. network sameness,” Holben. reckoned. . ‘In ‘preparation ‘for the. switch to. program -Matager Art. Hook spent. the:“summer. and: fall. signing contracts for film packages.. market. titles. . The films. range from: the first: -talkié—"“The-Jazz ° Singer’ ‘~zto: al “Blue. which hasn’t: yet. played --| the. film houses. The biggest single: } buy. was -a361-title, $370,000 deal. | for. the Columbia: Post-’48s ‘and post-'50s. me . Despite fhe increased aildience. feature: films. have brought | to. his. is. “not ‘satisfied : “We? re. ‘using. films. faster than thiey ‘can ‘be “produced. . Joe Levine: : .. production— Beard’’ station, Holben Obviously, it-ean’t last. : ‘“T think the interesting trend is type shows.” ‘Hopefully, to their own.” London, Dec: -.10. : ithe « “Anstralian | Broadcasting Commission ‘has ‘picked ‘up from’ British ABC-TV ‘its. hootenanny |: |'series: “Hullabaloo.” Show ‘will go on throughout Australia from. Jan-. uary.. Also’ interested ° ‘in. the skein, ‘it’s reported, are Rhodesia;: ‘Kenya, Hong Kong, Malta, Sierra Leone, ‘Gibraltar and Cyprus.’ Original | eight-segment: series, | which. features -folk : artists’ ‘from the world over, has: béen: extended. by ABC-TV to. a-13-segment ‘series. in, ‘view of the sales potential. hh Protest Over Collins Sp the Federal Broad- Selling the outlet. was De ‘Haan Hi-Fi Ine. lawlessness" _extolled.”. be developed. anywhere.” ad |new non-fiction: Specials it: has pro=': duced for the. current season that :: ‘it. 4s making : like ' ‘a. ‘network ° and: . inviting major tv: critics from other -eities to ‘private:. screenings.. ‘The: ‘umnists who’ are being:. asked té6.. the. ‘ABC. -station’s.. ‘are ‘advertising . centres... . ” being invited one or two at a time | and will be exposed to'as many of © the .WBKB. creations. as they arewilling to sit. still for. “Kach week, Holben -offers: nine. first-time-on-tv . feature . films: dur| ing prime evening hours, with older in’ the _Gaytime fiction specials on“tap for the seas: ‘movie © ‘which. Gill,. the first. of: thegroup, is in today. (Tues.} and: tomorrow: for ‘a. a “of: the , Saturday: -Review has proms ‘and. ‘Ben. Gross: ‘of the’ New “York: . ‘Daily: News. is ‘down: for a: ‘Jan.. 430 -| arrival. “A. few. ‘others. are uncertain. them with its: creativity in .a: time when. the. tv. writers May ‘be stuck: ; screened for the. out-df-town. press ~ ‘are’ “The Fourth” Man,” .a~ doci-_ ‘with: the Second City: troupe and. Establishment; “The Glass House,”. oor! ‘morality and petty. crimes;: and a°. -.. ‘Red. Grange. and: ‘Bob: Newhart. Te-.: | D DELAY CONVICTED “in station. group . programming— | 4 the Steve _Allen, ‘Mike: .Dougias-:| : I. think: fe Public taste will swing over to this ind of entertainment. Then’ ‘the.| | independent stations will come -in| convicted of ‘broadcasting ‘obscene | ‘| Ianguage here by. a: jury ‘in. a. test >, anaes ‘|case of a: Federal statute: :: ~ ot | deejay: two ‘years’ in‘prison. or -a..” oe $10,000: fine, “concerned ‘a “Walker™:* ‘cause of the ‘unusual. nature’ of‘the Tayed . sentencing. Walker. said: ne ; ‘ing ‘obscene. and’ indecent’ material: |over.. Kingstree.. radiostation — WDKD between ‘October 1959 and: | May 1960... . ‘of. ‘Columbia; who: will ‘prosecute. | ~ ‘is the: first ‘time. 2 case ‘has: ‘been: | brought | under. the: ‘Federal. ‘code. Ht ee. = section. « an ere Pe Boe, a Wednesday, December 11, 1968 Serene --Florence, S.C, Dee. £10. a ‘An. aitack’ by. NAB ‘prexy Le ‘| Collins’ on ‘the’ “environment ‘hate’. which: ‘produiced: the: soeaane ‘nation. of Prés.: John F. ‘Kennedy “has resulted . in the: withdrawal ¢ -| WIMX: Radio. from’ the NAB. Paul HH. Benson. Jr., ‘operator of the local: | station, © said: ‘Collins: chad:.:claimed. . that: ‘the assassination was fostered: ‘Tby “Dixie battle :cries which incite. | sick. souls ‘to violence.” ‘said. he would return ‘to ‘the NAB ‘Benson. . when the organization gets “a more. ‘responsible: president.” ..- Collins, who. spoke: before. ‘the: ‘of. Commerce. last’: week, " explained: that he was not blaming the South -: for the assassination, but.that: “this. hatred has...béen -preached . and . These. ‘ene. vironments, :: Collins said; “could ; es | Non Fic ction S| Chicago, ‘Dee. 10. “Bo. proud. Is WBKB-TV.; of. the object, according: to a. spokesman. for . the’ station,. is: to show-. them: “whatkind ‘of: ‘Creative _programming is Possible. at the local: level?” .. In the main, the ‘crities and. col-* “film . festival” are either ‘syndicated. writers or influential. ones ‘in’ markets: ‘that’. They’ re: In. all, ‘the © station has11. “so-termed _ non-. son, plus a -fairly ‘substantial He: brary | from Past semesters. Associated Press columnist Alan the. expenses. Robert Lewis. ‘Shayon-. ised: to’ come’ ‘in’ later this. ‘month, about .an exact :date, and’ there are several’ who have.: not. -yet. been. _ reached. ‘WBKB hopes to. excite. for. consequential :copy.. Among the programs that: will be. mentary .on the migration-to’ Chi-. cago Of a. young. Negro. ‘family from. ; £. the: -South;.“'Fale -of Two-Cities,” their. London. ‘counterparts, : the... a Video essay on commonplace im" -_ pair of “Home. ‘Again’. films with a as, “ON OBSCENITY RAP “Florence, $.C., ‘Dee.: 10.. “Deejay. Charles. :‘T. Waiker was: ‘Conviction, . which. could. get the cae broadcast: of ‘April 25,1960. ° Be=-: case, Judge J.--Robért.: Martin ‘dewould’ appeal. the. decision. Walker was. accused. ‘in.'a fives count ‘indictment with broadcast: * “U.S. District Atty; Terrell Glenn’ the:case, Said’ tohis’ knowledge this: .