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At KNXT,; good news travels fast and and far. Tt has to. to keep Southern Californians up-to-the-minute on.
-what’s happening: throughout. their: booming; multi-_ :
‘faceted state, the nation’slargest.
Latest example: Channel:2’s recently-established Sacramento. News Bureau, the first and. only news .. bureau established. by a Los Angeles station. in the. state capital (365 miles away! ds And the only. television news bureau located right in the. Capitol building. Each weeknight, on “‘The Big News” (which reaches more homes per quarter hour than all competing | local news broadcasts combined"), viewers are taken to the.
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“CBs Owned « Channel 2, ‘Los Angelés'Represented by CBs Television Stations National Sales ||
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“Capitol v1 via. special filmed reports. For the first ‘time, oe ‘audiences are in close touch with the Governor, mem-" oe bers of the State Assembly (50% of whom are from the |: a “KNXT coverage. area) and other state officials for immediate word on-matters of vital concern to them~ selves and their community...
-KNXT’s: Sacramento: News Bureau typifies. local television that-ranges far and wide to hit home. Thus, . -: Southern Californians seeking a clear picture of im‘portant events—world, national and local—need travel: -only as far as Channel 2 on the dial. That's one reason. they. make that trip so often.: ae
; Lt *Latest ‘ARB éstimates, * pubjcet to qualifications which KNXT will supply 0 on request.