Variety (Jun 1931)

1^1 trxii VARIETY jitiependence tNiyi ■ ^ ■ ■^■■^'■. Mogt nivfi^t'"Oi^^oingN :l<>^'t>n. ^^l,^ .^jlot tliiii;y<>ap:;• with, ■: v,!,-^s ^a iiiree-day /wcoK cnili^ iThit nu^>'^vs■.■ l)u>ls "^ore .peqpl*. to . ttiq.: ■ 'io«iucts 'iiid ^iiVay: oil autcr trip^.^ • ; W ; vvUen-it -'^iU beV- Sumciet^tly^ ^ ■ tfii'Ufew:doliJfrs apent-tot-. i^ln- • ivIu'L'fe, roinuri ■candlps dnd iocms ; -..thoati-ei- a7iiI since the dlsnU»,y; .WIlI• •■ ii^^t'^^biv :vm\ ;a£tcr. tUo/:;Show>. tliqy- • •' inoce ' i<()nie sort >pf a band.; if. you can ?xrid-;a cbnipai-atiyoly mexDen^- ■ •'«{vi>. invcstnioiit. iij .pyrotecbnic;-}; will ;C^i\;e'' jpu'wliat,y/iIl;..loo|< UK?.a biB li^oi'iiiff lip- .With .'thexLegionV or ••"n^^V;.i^l•irt41^6^liK■%,in^•h'Ph).>nd'.p«^i• • Ifiipf vcKi - Clin KC't '^'>*^?"- to lti<!K;.»"' .%ith siinip of tUo .firO.w'orUs/ ino.kjin^ " it ■u' 'ti.»wh;:.oVtfKf. and no,t. merely ■"^--tlio'Uco bariy,:'...;.- v,;y. ■;. . IJobl- for, til©' snialler .p,!accd,. but, tilov- (1 o not-'have to. be; .so sniali, it .' 'thiit.'. :rivfl;'.',.eve,H ,;the fittnify liouiics Tiv vi>iiV" lobby is ■i%«njM>i\Vx>)i>'iJ«¥P.?e,- ••-■yOti-VVsni put. iiV^ i bally ■ fcir those • lioiiin' ,Ionoi< jsh.ort's that'w'O.I pull in, '. '(i'vci-v- jioitpr..' who cotues '. ■wllhih. a: ■ .l)-i(>.-lc"of the iheati?p'/.CJet some lj.u«i^. '■ iio'ss -fJ-.iMU tlio .Avyiilil.-^bc ?oltoj;s.-lop. . ■ ~ '\ ijcV'-tiaft'-lW; to<-put.'tv-rvood playej;- iiitf.- loi)b>\'.io. deriioni?.fcait.v t •• '.AviM.jii^'. .«u\\v to ;thdl^ ah'ols' hPint^ ' siunvM 111' "the (Ui'i:r^Mit.re.UVi:i|\; With a r catM.:in ;ii- his''h*ad: sigi;ii.ii»^'iht' ;COr- ': '■■ roi-".. ^'^•i^!..'l)e• 'dv'hohKti^aiecl : :-oo..iije s(H-t;eo.'\ ! .'^' ■ 'l'JV.o.i-e. is iiot; ehpuRli;i-oahV;.iiv ,t1?e ■ • ii)bb.\ •:; fp i- ' fhe. '<?6ri'»;c;t: wlio Ih,.;. V) u t-. a giyoj pl/iyeV iVupe''^^ •> duffi-r j^can 'got . as 'nitiph ^hutnor; .inti) liis ■„ atuii't's:.:i.s''-.avChyuijin - iniiy>r.s<)n:.itj>r.' ■■■ Moi-c iUM)i)ie-'wtil Hio a'ttrai'ted^.ljy. a titiiui-e. .Vhaii •' by; a: bVillia'iit shot. . TVhioli oaii .jVo . apprev.^ oi.i.ly .by ■ rili'f e-^cpt'i'i •i>hi>'er.s;' i .-. ■,'.• '■.' • '.■.■..' ';(Vf . t;tuu-S(.', .rr. y.ini. Ava'ni. to try ,tl,ie b6l'<>-h)-oyviva'ivd-^Wl iv-h;^li(>k(>t i t) o a ■ tii'it>i',i:J luiliiiilii li) .iin-vcii t; b'lit it: !.::^ . ' • a li.U i>hl vr;i^hlon^(l't l;.o>e, <K\iy^\ . 'i nil' ■ iypii - Viiiv s<^!| ' '^ion;*^i.'^'l>pi\er.^,v^ .■ SotiiOUiInV. iH>\v;'- to'.W^i,i<^esl.: tha^^ ''ioife is;'di(Tcrent^ -';\^. ,■ •'O ;. . •\ ■■':;'';Another,'-.C^ ; .• .'' A vTi'(:iuji.i ^tb. - th.'e: pieypatinR .co.it- lltea.t.ls a'^hiot'Co^^ ■ ijerie'rully' 'aini.isihK. ' llilt a- dozOn .'lo ■ a dbzeti sniiiil: bbyi*, ;Tohorally from. . , 10 to.' 14,.;. arL^ 'hi.ou 'oia the.\st!jfji'/-.w:iLh ;a pi':i7.e for. the •: J)Oy whi).rvPmiinW itfinet thP' LoTiiiest. ■\\7alcinff> is.^perniiti.o'cC ..b ■ •twitchin'Br' bf the nostr&'.i.s a.rca'lii^e.. ' for d isii u a I i fi ca fiori .it.. f>6 u h dS too , „ siiitiplo- tp .he'entettainjJl';.. biit if th!€> ■audienc^-ehters irifo^lli* Hjijn^^^ " . ■ idea, .uWd . tries -to ,' so,4m^^ 'bpys ■ froirt their'i.mnio!.bnity, the. result is . a pretty . I'api.d' . fivo^^^ ^ m^^ with speedy disquallflcatipns;" - ftfost, fun . iwhen anything that is npt danger- ^Qus is pernriltted, such as the burst- ing of airTblpwn paper, baps behind . vilhie-kids. ahd iimilat diSi,tractIbns^^ -•. ■ No ypuKipster " can remain -;(tuiet jirery lohs, arid the;'mere fact that h<? . yls sui'iposed to is apt to shorten the ; • period." U iihiay even be necessary to bave. two . .or--: niorc teams, with a playoff to stretch, (the-idea sufneieut-: ; 1/ to talce up lO-.rn'iniite.s; , > • If- ypii vyant a ballyhoo,. try letV "ting;, the ehtrahts. ','practlcG'^ in the: l.obby,, under a sign a^nPUneih^J the y ';!epntest;■ .■• •.■■''■-'o '-V 'v Xike a ilot.of other stunts. -it'i.s.Vipt: IBP ;tiivuch; v/.it.at. yo'U • do as thit;! .way '■ 'yoti.dp it;.'.. • :''..?.'>.'■ i^ ' '.■..•,' ■• '"^''■ '■ y^.: ^.M9re;.B&se1)aU:'Oag3 • , ; Fii?htins »)Igntv b.asebanvlsi pt^ .,'the chlcf theatre jobd.riffht npvv. . ■d .'' OtiP, h olis'fc.'p t-o-sehted l^a^iebaliv'au^ '' 'rtofiTVipRod by "^^^^ to attendants at th&.theatrc: on cer- ^:tain, nig . This had! tP b6 when . .; iip f^aiue vvras Schodvilcd; single, it in- ; ...yolyed ico-bperation with: the .teairi .; inaha^^^ ' tlip .exllibitQ^ v figured fhat..i.f ho could get them in on /in^blS iiifeht he mlgli t .c4loh donife - of thijm on gariie dates,'':: - ..: Another', pld.-^timei:. iis the gag. of .Cfttchihg. a ball 'ipssea. from a high btiildi hgf the f roti t: pt. whibh . 1'3 1 ib- \ eratly 'bannered for,the pictiirb. . Iii, .spmb. Instance:*-.'the;: local -ctttcher. ..: ti'ies jtb. lipid tb.e bali; whUc in others : -. artiatctir pl.ayo.rs Arc. 0ve.n a. chan.c'e. . UKini?:;,a ;low.er, eleyatibn; anothei:: . .Tnaniagcr.. tossed ■■'ouit -. a-vdozc.ri. •■balls • •j:4bij('r- stamped ,..to, iicrvo .^s' P^ .';PPrrbrmance;..th'e IVatl being, re-.: /tiUhPd after ishow.n 'the doorman,' ;. .Tills s.tuht.'^haiS' tlife objcc-tibh that' a: : thniwn. i>ali: striklnqf^ a' bystander ■'riay'i.ot. I'lie ■theatre in .fpi^'a da,m?iBe ■...Vsitih. .f'.r)'. It; in bett<'r to ''umo. ter'hiS . balls; -u.ml. 'nijie-brc tlip ■ .st't't'ibn .fnCo ' wh'l'.'li .<(ho ' bitllW- ai'e los.sodv wM'th :a ..:W''-i'r,iit(,>- to .•jll..'Hi.<it...llioy".cril'er. the ; .^»ii;.losui'o:.!U liii'ifr'-pwtv risk!'^ C, . :''i'h(vviti;t.s'4i> ..'(i.^vyn.s .wliP ,. S^no niijiit.extra cv'in «iake.:a spe<-iaity^^^ .of; live day'3 .sri.ii:«gj; Js'acc )tVii; A.tuec ^ irJtVv.tMid'-local. 1.i.''aguo.s;..;itir .^'oi'Otid.: iU'glit'pef fprjii;.ini.'e. br j^a.n iVbst tlipsie iiV; the.'tpj-br;. T^'(ley .hin oii iai/ieU,: I'rbrii tlvc; Ipcaj; howsspapcr iii return'. ,fo(-; a ,^ci*edi t.: line' pr, ^ -if tlvefP. is^- iVO local .diily,';p-pnii t'iip lelOs'raiili. cPjii- piihy: or-.p'ei;h:a|S9 .frt)i)V.^V^ • Oy. city-, pa'per; V -XJio.- bniy- 'trouble Avitir fhis.stimt-i^>•.ihal it i.s;apt i:p be. iriirtiUcritV: by.; blili.ard, vbotVi.s inid soda- bars ari:d. go Hat. -. tiL aiiy.. house.' .blaclcbpard. flying vHiP .'cui:.rertl pe.r-; .ceoitajgc, standing of.the^.l^ |s. userul,. even^if ■ it ttbw not .make! (iircet^ biisiiie.ss/ .the::'bi^: idea bPing.- to ge't the inlin-cst. or the', fans..; ;. ' -A ;ij6i>^Urarit'y .po i i'LcstVf^^^ .;tpahii is- n.caply:' Ufways .;sure firev' Jt ■ should not be run top long.. two.. tP ,fpur w:Pe^fs.>i3- uboiit the. ;}i.mit' and then ithei ^^cunt:"chaii'ged to spme- 'thl.rig.elscV,,.yptcs with.tick'ets.;...■:;..' . . And;if ypu. are faking: it in the plexus- frc){Ti. the. ball yard, -reuiom- ber til a t", th e day .s grbw, kIi br.tp v a f t er '■Juhp.; 2lf-Jihd; .iijg t.hp laittet part, pf'.Augus.t.is.hpt''g^ b.e as attricttvp aa^ -it 'is.. iio4>v."vvlVoiy'n ;iVrc ^usc^d'; oniv- for tii.e lust'iiviUngs,--i'f ;at.^all.:: ' . ■: v;'I)MW.;liOOO-Pupai;;,. V/: -' y ..v':" , v'SydiiPy/. Alus.'- .- ' State, thp.iti'c got 0;. big deimpastra;^ (ibh.for '."'.Uey,il to i?ay" at » .cps.L .or ^.2Q- and. i;few . tickets; - lUef ■daiiieSv :'■ .C'-V '^ i '■ ' ■ ■ ■,- • .ifpn.oy was' hung .up. fPc the.bwrier bf Ithe dpg, .most pip :t.he pooch . Used !nf the picture,, with. tr^p; ticki^ts. for?the ruaners'.up. , bp. ay. SI ud'io. -. .w.eiUl irtg lai -.in ,t fi c nydiiih.,' ,A,ylich'-Iho., iVavui-s.: o.l rh>^ .y^)^l■- ^-biv^llilK..parlios will iK^'>;i.N''v;i~-' - • : .. N'ot. .hpbkp.d; to .'any; thiv.Clv\'. ju'si.! tlu■''^paIii>•r• a.ild <AVHU, 'liU.t .■;i- .jiiH>;'.V>j o po ivi n . fo'ivp xii 1 b i i or s ^-NV iV o'^^^v^^^^ .vary... the "'U^iiral ^.-s'tylo :ot.. Av.o.iVtliilg'. ^i.n.sjried .ooia'iil.P\la':'iiye iviigilrt.. /Wh ich .\viii.nvPrk..^:'-Av'p^^^^ Hlu^ii>;ai pypr .fhe'alr;. N:;'- ■' . ■'.> ■ v^' .v;:;-;'^!./,:^.-\ .■:'!Eiaflt0rtjvi^i;:■ .: Vatiatit-pf. the wipalciy.'.tr.oUey pass has been ..diavelb^ed , Ijero . by'.' tliii GlPbe ;artd the Lehisb-'Valley trbirey -line7iHij.^>T-t1n;S5-^tt^tcj cer ' gpdd' for as . many., trjolley rides, ana 'Visits.-;to ..the theatre, as the. holder carPft^ to'Criiake. in; piie-. week'. - -Wb jyunch, .limitatiOrt> M' -to'.n pC .either, but. ticket?, hot,, tiahsferiblp:.: .iO'ne riVii)viHg..dLsj)l!y.y..:itt.is. ■^^/;^n'th .-.tlVree .lyr. tpurl- ■s'il.oiiC- ones.i Ut. pai-.t.. of- tii'c :ar'ti:Pn. is ;o(-caled :.l?y tli^ ■p.Os.s.ii>.lp;-.! pHti-'ori,'; k-- .' iSs', .th.af..'..(n:Ubli-. niPre - effpcltlve:: ;■..; A li aiiliviaiod- •.Cl.lt.-- ..b.lit;:aijtb.'/l^aCp,;. wi:th"/.tlVp'^c b.PU; .aixd .'all - the ..6.t.h(?.iv-'st:Vii(ib>^.. ire;^^^^ good, Vif'. :h>)t - used; rpc'eiUly,":. IGr- iii-.- ^duciiig' 'tiip passGt?bS' t'V.takc' part, i'li that ..act iotr,,' so., hiii.oii.' liip .b6l.tpr., for- .;l)ttsirii^sji^'::'-',':';.^ -: ';;-■.;...' ;. .- ,.,S»niip".of ih'e. .old: tlnip -sLiints- 'arc., inipi-aclii-at flic'itv days 'ii iKio .^I'bbb'y' ,.i*i .-t'6o i;Cl,oso.'.tb: tl'ip .viiwl.itoa^^ .'ri'ny.'lhing (■.I'.e.rttihff, itiutcili talk:: or 'l.a-iiglitpi- wiii .ri'ae\t;.ai4.;lin.s perr- ; Hornianop'. ih>id^'.■ "■biit - 'if: tli!Oi;e' l,s' a large. inticrlob'i.>y'''U^ ;liPlp',nuh^e.tliitiV'a,siie(iit ofip.' ■'...■ '.: ..'I'lven. aj ga!g :stuh.t: .will; get; oyer .if .\v(jrked>I'iiiht. . Cuk? lioiisi'.:rigged-an .'i-l'abbrat.tv .pru liac^k' pL ll,ie box pllici'-; and- ■iady'(>iUisoti:...a 'tli'n*!' -logged cut oil'- fmv '.cxhiljl.Uoh:'. It . wus.. nolli- ilig• nV(ire 'i h.arv. iv.'. chi 1 d:s s111 ffed .:.tby■ with, .pile; Ipg luissing.' bii.r,' praoiical. -^oklH^^i . evoi\ vrgoil.' tbcfr 'fi-iPn(Th',.-.^to' bo;-.:s04'p. -.liut Vilo - Inissj. fhe,- .. thre^^^ ■log.^.pjl c';it: a.n'd '.many ■i»,i,'id<' a' wp^o r.. '('■lal ">ii-ip'';t;<>.. tliO :. i|y>vilV.c ...for. th'at.: -))ui;i'liJ.si'..-■ 'I'lVoy c >ii Id lii)t' blame . the': ii'itana^rpniPhf!' sP' tlieV' ;fu;ii,iihed','^. mii.iiiy - of .tri'oiu-;l)»ii.ii;lu-.': Vvry; often. ■tl)iy gas with'-a l.aiigii' \yil.U. tfet .'ni.oi;P. att'eiVtiTHi. Ltiati 'thP ;a'i'')i\v. olabpntte stiifiv:■•::■;.'■'■■;■ :'.';.^..^■■■■^ -'. 'A':-. fjik'V- luuseii'irt c.aii . hooke'tV !4iP, t<v'!ohii* .tiile.i ahd t'lji.aU'/'ayV^'I'd; ;-ioiv-'a:'l:ili '^\\..'-, rtK.-iu,1i "it'-■■(')'■.ten-.'tjajoV4: too.'ipiig 10 Jb'e li.pktvV-bvv.'i^' .aiMi ■.;!» ■ bet'tri:>OM "rhi.' '\tiii- s'P'l.o: bt .tlV dour; .kocpOtr. ■ • T-Liis/j :Lhe. '.ipimUi.vr ' jd.e^i-. .iiC..t:V\ui> h!i.t.f-l)ricks iriiisijii'in'i-dirtg as •'Iri'!.!)!- .;Hats.''- iuid siiiiil.ii^ -xatcheia. : wii icli .:d -vte'■ bac k . -to - cInirch fail- ''da'S's,''. ■:. ':■ ;. :. •. Ahptlier good simill city idea ris. ' to; RPririit • the : wojnpn ' of ..:any. w'ell iv'tipwh .rh.-iritylpr phui'ch' club to .sell IpiUQhadff lb Jthe..lbb.i)y on hot days., if.. shb,uld\ 1)6 .4tl rmla tpd . tliat; the pi^i'ce. is.itp: bp. held .at:.a: iucitel. and stick . to the price. ' ■..; . • One rriahager rigged, up a bpW.ling iball and. a cpupl,e : jif pins = for :a knbck^'eni-down and ngiirpd life had lettered. busines* ;al)but $.25 ;'a day. No .charge,i.:and ;a pictur^ pos'ti!iL;i£ turhi.njs the. trtt-k,; .v,',h.ic.h .,cost; only: a fpw postals. Aiipther drove about- 50 . iiails.-into . i .board aiid bought two dozen curtain rings;. . If. you could., ring the' iiAi.l with; the gold star. 'ybu wpnt iiivfree. ';.I'ia.yoif pnly- li-:ticket3.-- :.^'.. ' ■;".-'^'- ' -'..'.That- '>iort; pt. 3lure': :may':: hot. bP ;digtiiried, but', uplthbt'. ia-rpd' ink,. . ..-■BaU.y',.Cbrise'ry^tipn.' . ■ . .*!'-.'. ••'•." .'..'■-;'.:- ■ -lips; A'ri^ele."?;'':'. • "Aa'.part 6C'.tI.ie-.''<;en'or'a;i' .(.^jii.-fo'i-va- tibii, only a .threo-daK adyancc-camr liaign oh lhe"fu>st ruiis like .-tluv Chir lilesc, -GivtierlbriVand ft'tate; Is .being ■ Inatig.ura'ted- )hy ; Ciabo.' Yorlfe, ■ ■Vas.i West Coast p.. and.a:. ch,U;E. - ' ' 'Y-orkb...;says'' - hP : <"4n. ■ biiIld^^ up phPiigh :publW ■ip.tw>si^:w.iili.--.^^ days^advattce'-bftlty;-.' ; ■./.-'.■'.''.■.... ' :.'; . •:-;-':;,.;;.';rBliS8e;S • ;';;'' ...j - !',.;. ;-. v:";.Gi«jreland. ; Al ways useful: candy-, kisses werP trotted but fbr-'^Stra iit -the 'Stil.lm'an, ■ '■ ■ ArthuF. Catlih: put - out ; fb^tr .^|rls in black'"pagp^co:$tum«|a~V^^ aero.Ss ..tlie; chest ^iettcrpd wrlth. the t ttl'e.;;,' They. distributed {en.v.elppes .P)i:iiUed ;fpr; the picture; and .ing candy' kisSPisf., .^tt.ractiVenegs: bf the gllUs .artd their costurpes cpunted lor .ii'ipve; than, ■the.;kls8.ld^^ ■/-: .':•;. ''-:':^"-;;' ■^^';' '■' .:'^ .; ■■'■'".■ • .^V'l^aiiasi^.' 01dT_timo.;sufenre, fh"*i,stag^^ wed- diiig. 'is pU'ttlhg on inralr-cbnscipy? hcs,s..Slacked iieople picked .;by ^'Tiisp.-^toh," and . given; daily^^tbrles' and oh^the^air as to thei^-sbpppihg; etc.'- ' .literehants! foot -, thfe cpst Of «pace;.alhd phptpgraphy;: fJlimaX .wUi ^:•^V-::^•Col/'v^^bofe -:■ y - ',: /■.':■"■: ■!^' - V^' ■ '.'1^^'^'^??^'-'.' -M.-irslijde; .K... JrtoorP,.; .njai.}^^ bt, 'th'e:'.vl-\'iblj..v:Vl^alix.cp,-./ bi>i?h.';gK'en Iibhora¥y;.titt<> b4:;I«iiM l;yrr luc!.tl' - .i -ritllt-ary. .pre-pr/Mt' li oul.. 'jipr lia^. used; tlie scltool fvoSupni.iy iri.-lv.iii publicity gags; and...'thi? ,*jphbor.cbmiDs; bacic- .M'ith"^ .a - cb«riihi.ssibh,.:;\yhiph raicd. a 3':^P.01 cut in. the papei'.s,,.. . . ' Pair's- -.raiest stunt is '".a '.contest, for sieobgs;: .~EngiiT(>b . ,;by SBiilv rLariglPy, iiieW fenvni.e p.a.-, and .pinned pii.Ted ilack, .m.p.' T>a>^ description., 'of:, the - .iivc,■ V'itii two aw'atfds.• for ■ those,, most, neatly -aVid' or 1K i hai 1 y' ;ty.pP(l. >y inner; prcsentod ■'witli - 'a ;Xvrist'..wai.ci'x;;,bh ■ the'.' s'tagp.'.'; ; . irair-spnpral.:iritbve!il.-.^ ;.•:/:;.■ ■ pdt' of;iQ'wn.the .marine;.^^^^^ .sp'rvicfe .'ca^i always ' be ' diJpendod i^'l)Oi\-..^tb".'Uelp . -a; ' pi-opPr'^titife"^ al.o^ig; wurv' their .;a. bpardSv I-ast w.opk"the -ttpxy-Jiobkedr tlie- sei'yibe-'^t^^^ play -of; f.rampd' PhlargehTeixt's frpni- ••.\Vonie'n- of -''All jNa:tjpn6"-.".a'nd;. bb":-. ■lalhcd 'posltibhs! that'.could' lye. got- teii'in'. ijo- pthci' ^Vay...- -' ■■■'). .:' ■ '..■.'.' .;;•' iglit. lip'"liaiidy tb "remembef thjs .ir--"yourj'..lpcal." redruiting. .sergeaiit tcpls-the iplay is top friyoibus to .bb dlkhiriPd-:J>y...the>marihps,^:^n Ybrk^ did :it, .he:;shQ(ild be able to;- :,^'^Tirp>o Jiivc; day.s. k'PiM)-;thi)st' ,pf-yo.'rir''. If^li.t-^ ;"iiiid'.>R ..ilio:.' m;irijuo«» --..r.'iithtVr;. .Ui.iii- i.n; t h."''and'.--t:'i^).iHv-..ori^.Vh.i»,-'. liKh^iJ .'!'">^>V'i' tiv'iv'r'^'ir... .iivivtiv'.'iia.**! v,' iC ,;i|u» l.i.iVi.'i.y'.. i;s -sp/ii^ijiu.s.;; tilyi-"',i lio ." i)iirpi'»)ssii.>iv.'pl" .a >.iN>oi . ri»oi->.^.-i!.. - ivj.'i*p ." tiii^. .;,i'i)'yrr.;; Avv'.lV-'.-bvit>. Vniji-^^^^^ liiihiiVd- ' It .>v/il -iiU-vo .'jiiico , And: ^>vll; tiokovy?,; V!.;- ; :;■.;;-: . "v..'■.'.■.;■;:'•■. .•■ .--IMU^rp .^i■^^;^n^l>ro -ib^^ 'nl/^slVJiiUll;»t:^ors^r^•;ll^zc. r:'i'hO;iv •i^: :llVO."»UKg.i\stio(>; of a -st6l;oliold; :.attd - . ppi *p!.C' . .w i 11 roaotr ii ti fa~v unx hi y.. ■. T lu" .sid-owriU?-.- f^iracP .'and. ns:'-fntv"^ box plllct bh6iild .bo-\v.elMi*ghti>d,-but' ; bey.o.iid -th;\t..i.ise. .sniu"ller.;,bi.ilbs' uid,- • iC-nusNilili\; >!; 1i-;lit ;litth,-;^r'<l^ >4',«..n -i;i.ft| riUhoi- than stVtiiglit whiiiy, . ■ Insti.iuniycly. Xhe. niiiid 'a.-^sixci'atos ■ libiit ..and. .liKht, .a«d'.'dai',kiu-«;ss Xviih ■■ \o\'i pj*; Vc nVperat-ui;es,i>''.'; \ ,■ }.y .;:'•' : Pattoris Jtallotihff ■ ;,, '.: W.it:lt-.-inati;y:thoa^^^^ fbrcei'.to.'.piiy.': , rl-ipeat d.ties ..(p ..k.pep r tl^ fully, it Urdi: febod ;idpat to ; roiivetnber the : d.ld de.^M.CMj' wlitjtL the .revivalii .' vyei'P .a matter': bf ; eP.b'i'ibniy. httU'er , ii)'aii\iyecpS'sify; ;\'..--.. \ '" .'lHie?iua'^n(Vgpr vi,'ould-^bpok whiiit'hP'-' .thpugltt 'was- aT>ip'.ip r'epoiiC' and iist . thcsp ^l'^ld■ s^j'mp other pictures,.gen- erplTy .jiol; .yniitp- as strong,- offerihfir .tli'e. shepcs: to' the rpublip ahij^^ asking/- theni tb-iiTark the pictu mo.st anxious: to. seP.' ' :'.•--' './ --'' '.. -Afteir-a-:;>*^feP|i;Pt:-''h^iiai^n^^ ;mjvn;agonve,o.t.' wPuld: ;ahnounc:P the' piciUreV. al'rpiijy veiligaged^^^^ penriii- -. tliig it tb "be. inferi-ed tha;t.;tlVese'^^^^ the chbiccs bf,^ majprlty'^bf" the pat- ■ veins'; and sub>cpn.s"cip.usly i.nffu'phcr" itig .thbsp '-s^hb.'had' voted for bther: -titles?-.:.'-..;;-/•;;■'. It ; in . a town where there' Is ho 'Publix. fJ;ieat.rc, . iV might -be wellVto rPPall that .Xein; Stewart is .;educ.at- ". ^n.g^• Pub,|ix!^managers to-'use: "en- cbvp.- in pi'efer'ence to :';re:vi.v:^t!'.ah(i ' siinUar wbr jsv^'Bctter;" v!;' % . : c: .. .: :■ ' 'S. '.; !:'• ..'ClPyictarid.''::.: . TwP .neighborhbpders;fighting ;for Suiid.vy. shbws iri- Gl^vGland Heights-, bliie-law. suburb, pf eieVeiahd, •have rb.sbrted / ip ' rioiise-tb.rhous.e, cdm- [pai.ghi.ng' ;to get' enough backing tp pvprcbme rlhpvtdwa. .maybc's ;bbsti- 'nat<;.-PtVpositiPrt." -;•■■ : ' . ■;. Wilwaukee,;: ".' I'-rank Fi-sher,-,former-bperatbc pf (vliai^i . of ' ^Viscbnsih; .theatres, ,.hais tiu<'cer<ic<l/ Ketnard Depkirij Jr., as nin^^aijei: of: War:ner:."W'.f.sco hplise^.' f^pi.lrtn'lua: for .New. i'brk to ■ take (<p. 'ot'iier i Ibpailbh.. f«r Warners, Fl.ihf r prothi3es;.nP . clianges^ exceiit in A-otitacl. departrribltt . •which, \Vill be nVerged 'Witb Chicago, district Ptr flci'' ;-.'',,. ;:>'/.',..'.:.--;-:"... -^'-^''-■ ' . Scpixlie4 -thp'P^ ■ - :'./.■' ■..■■;"'■ ■■ ..■■v.<ii>nd"ls(la^^^ '■. '. Years' ago.exhibitors Used; to print Viih.cir .throwiway.3' ort-;-wdll . p.aper,, with thb tcvmmenti tliat; they , iiad .sc'i-apcd the paper Trpm ih.c; walls;.to in<>reage. th^. c'ii'^city f.pr. the; cr"bwds,; ; Capitol':bUilt'.up ilib'stuivt. to:s\ig.- •gest"the gciiei-ai .tPnbr • of '!\S'pmen i t 'Ail Natibris." -t'sod :W!):U papof, but p'rte-Side hitd bePa-sHghtly scorGhPd: and' the shce.t;startcd:.bff with: ■ '. . ''This' is'; just - a' .sdniple. 'of- ::the. sborched/'wali :paper frbin. the QapiT, tol, where.;'WomP'h of :All;Niitlotii!,. ' 'etc.- aT: smaller box about- l by 2»4 i'hchc^i. advertisiti'g .a.wail.p.ap','r and; paiivt store, .paid: f<)r.-tii.e..bills,;glvin^ tiic dealer a bre.'ik he .<;fnihi;-npf bave go'tieri- fi'om-.ap: indeijouilvnt' bill. . - ;if you- iry.'i'i-*^ '^''^'l''-''"'^"^^^^^^ • - .good 't>n any '.-.^-hpt;': ktpr.'y'irrrat.'tck the bliis 'e\-chly, weight, down -mt^ -^^4g'.' .^p '.sblldly .tho blpelc. with, pot burn ivuMiMy:and.sbbfph-.With;a;.b|pw torch. "Only'■ adds.'.'A.'sfew.', rinj,n'Ut-efJ.'. .e.jttra; :work. And - '^oiitri-bUtP.* (nvoienwely:. to; tHP.-:ttppieat^»t-tlie" payee. ::-;. -■'■■.■C'Bdar;.Falla:,.;I|i.'.'... /^Irt- special election hiifl yioted' to allow picture showi to operaie :S*ai.-. "djjytr;r".A3; rife^lt.-^-cky vcoutrc .■will, imviii'to itniend. Sunday aniiiise'rnent ordinidihce.; Election financed by M. R. Blair; :"presi.dent tow.a theatres .Corp and. bwner bit the Regen.t^. ;. ..." -'.^' v;.. ;- .;Pea'Moinie8,;.-. .'. . Tbwrt la ii) gpt its, fi^^t .new. neigh borhodd' picture house irf.years a.nd ^years:. ■ '.; v' ,•••.- -.."-,.-y •: Structure Is-on BPaver avehue and 'Will- cost $50,000;; Although; seating will be: 300 to start; building is such that capacity ca^i; . bp increased; -tP ^i,o0:();'-:.■:':■-.-::;■.;":;•; ..■;■■; y.-^ . '■ .London,■-.(ja'n. ■;:. . Gf- lft,.:Th Ob.;'bf G'pilt. his tliie. cbntrict for he# Famous X^lay- •p.t''9'j- th.catrbIni.S't/ ,t,hbmji3i; - ■Orit, Goat of building .rcpbrted .at. $7:0,0pft Thrdft :exi§tirtg.,hbusc3i " ;.' ■'y •■■.' ;-■■ •■:• ■' . Highland, N. t, . .. Wiillarn ?tnd Harvey -Short ' hrivie ::t-,aken: over .:fhe-;h^ pf the :i5ijbu,-'Rp.'jbridale^ .They-hiayc'clpsod ■.tiie,;^-tiltp.n-ih.catre'f; Mlltt)nr-ftjr: i+it'^ ;aummer. .''.^';.' .,.v-^'! .-:'. ■, j ~. / ' •':''^--.:' ■' 'A: ^•••^)ol^dov^''. , ..Alar'sh.. GbU'her,: manager . of To -; 'le.dp; Parimou'iit thciEitre,' traM to SteUbchyille fpr .new house pppii ing:'Idi:;juhe.''.-;v ■ i;';.. V..., -'. ■•' /: ■ ■' -■■'„:'' Mi's, .(irace ;Sf. ..I'MshPr/':raa.nager of. Ltapi.tbl' here;-.liblds:. Ippg^i.lipase on new buLldiiisr. ..;.'■ , r.' - •:. v •-: '■ •-..■..■. ■'-.."- 'i^eadirig;-:Pa, ;.■ ';;pirp : girt.tPd • the" -frrtcrior .Vof ;th,^'' I'astimc th'eatrc,;at ;Lpwi)jtown, ,this state,.caiisi.rig loss. ot:araund. $t5,00p. t'ldnW* : started in. orpheStra. .pit;: t'.^iise i's Uhkriowh;; In^iUraapie p.a.r- 'tlal.;. .." ■. :v-" ''■■■: ■}■ '. r -A. ■■' .■::;■'"^ •::•;:>. ' -■ :-}.': :• ■'^-;■•'-•■ ~PatiaS. r Cons-triicCiph. oa . new.- lious'e .sicii-i.ed in Okla! City by Hvg;. i'V\';al-" .d.ri)n.v .irjt'arid. ta .l)© ;cla.S!i',hp'use ph: order . of '. 'iioW ^isub'ut'biirts' in . this town/", -with . only .460 spjitiiTg ^oap. ■Oijeiilng.;set.'.for.;Auig.l.;' ' '/'. '■ ■'^ : ' ':'■', ■ : Abi1enp( 't^;!c.:. , JPhn • Roo4- succePded W.? ,E. .prumlmr ;,' iJMi "• njanager > bf Publi.x 'tiieitres. iibre; .' -. .:V •: -■; ■■r::.,:: ..V'V-: ijoiciahoma.-Glty,. -; . 'Clibctiiw. at ■"Wright .'itilty; Okia,. closed.., iild. FerfLisbn. has ■th'e.'. ther a'tfe at'Edeh;.TeXi'• . H. G. Waldron!is'erecting, a; new "IRjOiseat theatre in' Oklahomd' City. ". AU.'picture 'Shows in^ ■\Yichlta and Topeka, .Kansas are' to .be-closPd bh 'y Uri<iay.'},. after 4 lily .4,; bp.; order, of 'cbitiniy- attbrhpy.. ' ■ • ' .' -.'"..,' . KboX,: of'!the . N'afibnal," " : Kansas X'iiy^: was- bbnibPd,: daih^ :thoatre.':"!tb"out'!$"2Ti0..: .""■ : : . : .. ;. .: .i V;j^iui> to\v;nscnd '.manager^, of" ^prPs.s",.": -Okliiignia! t'lfy;.: .succecdiiVg .raim-s .Ua\\"-.son\ rp..s'igh(.'d. - .\Vai-'nP'r t ilea tr.(>:; ^Olil.'ihoiiia '..;<'it'y'. ' otC; .lUvO ;V;'ii'U'd.e: -iiivt.if:Cili.." .ijrid.gt'-s , nvil,"jii;al .»tvH:.k .and-t)i.ctiii;ps; 'iiV-aiiUiriei ..:.; ..: ■•■-^'..'-■. ■-■■/-:.-';;w-ii\yiiMWi;.:... .S'lt'tipiiig flrom..' h'eVsalp^.iiii'n'.i^'anks' ill .iii/i-: .Cii.i.iVi'«o :i^\Ohiing'*K^^^ :l;;i;n('i': lias- bV:t'i) i/i-phwrt'-d- t<). bViincli 'tii.lMMijiT, .'foi-' t.'..iiltr':d. :Al,-tifiCs '.liW-p/ ••~\tiii>;>y: '.. y.r. '.i, -:/:■■: ,:.•'■ A-v-'nub .,lJij/at.rCy isj. .b<^ing ,-.' ~:' V: '■,■::: '■ ' ' '. "-'.'.Tbled.o.:.'- ;.:. Shea'^B.,Camep;cIo3ied fpr.isuminer and jDbarley Sinitii left-' town.: J-'ii v t.ii rb atat iis . of h b u«e tihde term I hed.;. Si'ay. bp uii c d w i it h, Pa I ace. • n e x t. s^a 30h: as. legit. hbu$ - -■ilcading,/P'a;■.:.'. ■ ■ RaLrki -.rnaln .street .ho'ii^fp,. diricbn^:. tljiupd; vaiidP-.for sum.rijer,; .puttfiii;:' spalp for. ptcturba. ,to 30C|, riighls. .\ ' ;■-.-:-.'; -.;. '■ ■'/■■■ v:--I^cad;«nfir^ Pa.---;-" ,. ..6l;.at.b/ 2d -run'r. will, ftiihL . Hlipwini^.; ificrin^n taliccr.s;'and musjf'jU^ >lii.r.rry f'pj: ->)fi liirdl'vy-.alEt'^ci'.riy.pna-:att.d; hl^^^^ bnly 'rbr thp.ilrV'stfht;..;. v -;' -.. :' ."■ ;/' • .'.'/:. • :;^' <;pml>Prlahd," M vCiimbbrland' l-i to hOfVe; a ri.;-W,-cun^ trally Iptiated film bou.se^ pwiit.'id uhd; Pp'cri4cd''by wbrnWrt, CapanRy of. TOO • .:;>,:V; '•-■.;;':;) m nibn;';\v..yit. •; -'"■.^^.^r^la1 i.'i'hii. J-j,n:'V)lhV'■.atV.^l■•.t^l(>n 'V-i .'^i.-ikt'i'i Miy,.(J,- i;...U'llliJiross, inari; ;i.:'t.'r.oC .A]a.>iwi!;;..,t-ltJ';ai''^li(:rc;;;:- .-. '^' - ■ . . - - ■■■ '.;. Jin jiiingbunV.,-;. ',; '.Jghn 'JJouglay '"and IJ.^•l:t.,■. (filbert :h.-ivi'\:-bi'i.':n';i)l.a'.;>'d id; ■..h'.i.i'.i;ii .f^f,.^!!!? Str:(rid~'r.alpd: ■ .' 'i''-''>^' ^ 'i>y''' ^Vb^(^•|■''^ .-pn'r'r-i.ia^i'-d i t'i.'iii I'ulHi.s"..ij;.".''liii:rtii.(i ffij'fi. -■' ..',i'li'<Ml'ri"fi.i:r:-~,.-f\rii •n.i."Mf-; ■ fJ'iji I/Vifjlix. liMidyjn! ta'ibf'jr ...iw-ri liigi^s.:. . J.'.- AI.-il.)il.i'J.s. and J j.titi. .M'..-rri'vt.,,',1.1;".; :i;il.ti'i^/to :Ja<'-l^wHiylji<',.--ui'r i-b<.^.;.toi'r .rH'i'f'-tb ..VV''-.;t'-l';')i'irri !.<si'"-iy;.':l''I;i.. . - ■.--'■ • : .;; ;..v; :• ■■:.":;■-■ "r/ -;;; ;.;:|-)i;.i;K.r-;r:- . /j»ffl/rjg 'd'.iy " '.v.-■ i l.it; ' i ' li'.l-nriim;/ ■-Ui. i''rii;v.,l;\rT-MHi. J ry '.;);V;l'l;-itr.^>l i 'i;iVi.-, in../-.-.(' .:-,'.-i.',->'..'M.^- -1 * 'i.bi'i "i: ''.•;).'-b.:t. iir''!^*:':i>t.' ■ iip'-'rii'ti'ii .--/|-.t.y. J ti.'ifyy!;!;:; •haiJ^^;."'! .." ^[■''•'i':''':^;J''" ..."'iM'"^- 1,0 ';;l'\-i lu ii' I ii <^'. - M',-i'i-''. •,!"":..' 11 =' •','..' VSi ,ip^rr* V f'Vj'l.i V- , Uii'r:/'/i:i c'-'. 'r'--'.' :|i-)ii,iX'S,-;'fIi/; "S r.C;r.n"-f-.1.V!J». (.[".." '" - '^^ i<pVn;:^\I..|^i='V?. "-■ !"-.- .'".. -:..";-'.'.-'!'-,.. ';.. :v^- -'V -V .^:--.;;Mayb«-'Vet ;•;;.•■ :'-■ ..'- .;■ '.".■•' ■-,..:„■...." ■".■.•. . ■ --libuisvtllc.- . Urown 'theatre,, 'alway.s" htistlingf.V exploit'ation, .ha^j two contest^ cUr- ' Irci.illy,. ■ biie ' fbr a. trip'^to the .Y-eU-. ToM sivne l^arit and thC: other for ;a ■.6edan:jy ■•"; ;: ~-\ -, '■" ": ■ ti.ii:^?-(;'^tPd,. Ifjealij^. that e'wntualty .ihey.; wUl ;givc ,away vtUe theixtre; But. not while tliey' IcPPp hustling.' '..'.■.'■.;'.■-•" '..'"--,"Tiiciile.cl .the''-Sapsi;■';... v Philadelphia^ ':■ ■ ?;r.ri,n/igefnen t. .of the; -Login • thea-.' ; trfe it (la) Mil' the old st i ng - the nVber.-' .ship cai-d Idea.' to prpmptiPri for hia. -■cppJing - r-lAnti- --Vfetlni-.is/iasked fpr - a 'iiickol 'oijid .tli.en handed :-i cartjl. r.eadihg..:"Thank$ ■ for- yoiir pic,kei, - Mr:r Li. Mark. " "Yb.u are ' nbw'.a ;iAcmbtr. of ..tiic Flail . C.lub. . Bitei. jpu. sap, bite: .Dph't gbt sore. You're ' .hot stuck,.; Pass: this alprtg.- Ask .it: fi-iehd joir a hickel anil thcti hand ..,hini;..thi.s' 'card.'.'.--■ ■; ' -■■■. ,"\ S'- - - ; lifick b.i th;e. card printed iip/With tlie. ui'pe 'Mj>bn't be a. sap for this. sunii^Vor.'s heat waves. . Keei> cdoi at; . ;tlie-Ltifean..'- with idditlphal ch pnV ■.;0iPveboling '-'-system--Which.-vb •'PcuCect cbbt cbmfpcti''-a: new apd /gjiod-'liiie.-... ■.'■:.',; :..\': ' y;' \'■ ' ,-' ).>Qcauiip it was :w,Qrked in a ne.igh- , borhbbd w'here: they .like those gag^\ ;-t"hie cards . were. plassed along - arid ; gb"t;plpnly of', circulation. .; V ii all-depends pp: tlic.itPmppr.Pf: . tli'j ■ (own", whether the, sti.iig ifcts ..a laugji or "grbwj; It got' •"the'r ia'fJgh liei:P>-f£o.-it- iiblpPd;.'- . ' . . • : Cutting; ;aut Old Stiiff • ^ -~;:: ' . V"-,; : V'.". ,JLps; Angi/l^rf:'.. . ■. .Show." biJrilnessi'. earlieij^t -fprni of a<I"v<.'.i'..l,iJ>iriii, Ah<i . -Ufi)' b£ . ta.f"k...(:ard:-i>'\ :.w-;n'df)vv ^pij-stefs:aud" "snipes,-, i'3. ft<>< . iiig;" tlm • 4r;iy'. of ..outdated-,' tricks.., ■ i.' C"" ii lb m j->;h as. ,0 pall y ca li gh t. u p' \ v i t h; 'llii.s sb.-f alled. /•IVeap '•.way .of a'dv(;c- . .t.'|«itiV.-. l'"px;;\V(;sE :C.past'3. piiblir:ity -. /if:pai't.'m'fbt" ia ' i.s.sui.ng:. ovii ers ■ tp -tlioalre ttiahafiorsi tP-iiass '<ut> thi;* 'frti'e. i>ap(M'in{; -of tbw'H.s-...-.": "../ -.:-. : Gabf!.- y-pri<c,'; Iv7.\VC^publicity-, and ^arlvertisi'ng head,: b.eiigvc.s' th -furrn •if advf.'rtisihg.' is. hbt- sb. niiioh out.-, "dii'-'.d ris-' it-is. iriilw,orn.", ..It lj";i.s .been "■ r£>7Trfiii- Oft •:(V,-rr:^-3Tr-i5iuny .-.. 'yi-ai .sr-T^nrl- ■ l-li.(-r"t;>i.s. sij -ihriV'.li ;"of-.-it,--it- ha-s .h.-i'l,;. 'litilo"iv*;Al.u"'.' .r"PcivtU|-y. '- -V\Nlir.:C(:b.ti<)"rriy ■. -.fitri'ii'ii; vpx'i'Hs 'to.- iooic" Ihto -'jiH-l.c.or-'' "nci^.S.' it' :\v i.s-. foiJiid '" thiJit" ..IHP. '; bill".- ■ppsU'r.".,-w:i.T :n.().( .>"ijlil.f|.rig -iii.s-."i)ay;.-:.-;...: -: - - ...!.)(• ^i.s t i t'ig. £.h"fm.-111 i s^"f .'ti')"ii"' -of ^ a-l vprt'i?!iiit;r-. t^jr ■ ■awliile; -. "-.yi>rl<(<. tli'in"'li.s":~,will-tii.-'i^ ttuV thihg . <n'- viiii)e i;ii''.r .-i>n Ayh'.'n..'.V,riip''f< OR -old -biiil'dliit;-?; .'Wiitiis','- Pli^.,-; vyiir' tiiitiJV- ■:.iii-aot :i-U<-'tiliiyti;.-. - • -'-■ " .^ .^-^ ■ ■ .. ■;ViW:j^<-T/.oi"d.M:"i.. . will ' no.t.." .arffct" ■•iuiv,i\:< - -(pv jyiiii ■ fiii--': .M>ol^;-".-bnlr .,*("i'i.i;itv •■ aJ. hi- '-rri"-.'" •idvpU'vini^..". . - r,ari-lJ/-r'lV;-\ili"b ha\-V':.b"p:n a'-'i'iV; twhi'cMl' jo .i{':''.i'i.i!i?.: pii.S.ses ;roJ: .'of '. •Jn' ■'•tjip"'y 'si'iii^ - vvjDilo'.v---for . Ii-.ilf.. ■-tiii'vis;: -vyiil- wr^ -h'ivii /ii> -y/ ia /unUt y ^y^i-r 'ir ■iy^ ..^ihs'ij;. I!.•.>'',-?• - ::.-;'.-":• ^^v.- Tr^ivbliiig vYdujig^ters;;-^ V;;., ".--..v"-'..'.;^...;.:-';'-\ .':' •.:\'.r 'i.:L-:-'.i.:'-0::''-";' ' M "f-i;:f:i...-'" vv.^..;i.-,;-ri;v';:;'.i.:i:i<K. i ;-: •■ yi..\ W'-'r:'i. - .;i'i-tv ■ iir'^V^ , '">'.n;ii.''(»;I .;;■-! w,:^.;; ;.iV-i.-i-'-! -.-i.^''-"i:'' '''i"-''"t- w^'!;."-->"""l''.y - -i..y. ":v. i-i'. .'h-'-' - li'jniri ..!'"i;i;.->.;; ' Irl - -\.'.;. i '•-'v ;;. ;ViV :)ofeiI;!trityIV^^^^^ P, ^.'*h -'^ : I:.! i) - v'.l )i I •J-'r'l'.!":t."'^i.'"! •"'1'.''., .; X iV.".?;i-!J;)-.-• ;i' ou -j^ajja ..ii»;.,'-. :• .■;".-.