Variety (Mar 1936)

tfrfaeBdaf, March 25, 1936 PICT El VARIETY 31 (Continued from page 30) mi? musical revue loaded with comedy and songs. Ruby Keeler. 'C^&-? lowell; ^oan Blondell, Jack Oakle, Paul Draper, Hugh Herbert, Tniilse Fazerida, Hobart Cavanaugh, Dir. Alfred E.. Green. 89 mins. Bel March 7. Rev, March 11. «n* Dramatic story of a beautlrul and brilliant actress who wrecks Dinjarpu"; bf tnQge sn e contacts and also her own. Bette Davis, Franchot nvfniMargaret Lindsay, AlisonSklpwbrth. ./Dlr, Alfred E, Green. 78 •,J,||S: Rel. Jan. 4. Rev. Jan.. 1. j. ''•^,..m' Medicine and gangs In conflict. Paul Muni. Ann Dvorak* Baf- • ; v' ft *?Sn MacLane,. Robert Barrat; Dir." William Dleterle./ 70 taint Rel. Oct, 19. Rev. Oct. 9. *r .ui**X Love. Frartk McHugh, Patricia ElUs, Warren Hull, Joe Cawthorne. r ^ ,H 5S Wm. McGann. ' Rel. Jan, U. V (-.a Kid ' Barbary Coast action Btory, James Caghey. Margaret Lindsay, F '. "Ricardo Cortez, Llll Damita, George E. Stone. Dir. Lloyd Bacon, Rel. Nov. 30. Rev. Nov. 27. flifiirk rtlahbrowt Kansas farmer suddenly rises to riches through the Btocit flpI %Het Guy Klbbee, ZaSti Pitts, Edward Everett Horton. Dir. Robert *'Ffor«y. Ml! *Otab Muddled motives In. a mountain shack. Rel. July 6. Rev, Sept' 4. , . . , 'rt«'n«tf'arid the Gander, The. < Genevieve Tobln, ^■^RAlDh Forbes/! Claire 65 mlns, Rel. Sept. 21. Rev, Sept. 18, f i'iui *or Leva. Spanish artiste'6n American stage. Dolores Del Rio. Everett ^■ "Marshall. Dir. Btfeby Berkeley.' 64 mlns.. Rel. Sept. 28. Rev. Oct. 23. i it* ni' Louis Pasteur. His trials and triumphs.. Paul Muni, Josephine Hutch- > & Anita Louise. Dir. Wm. Dletcrle. 85 mlns. Rel. Feb. Rev. Feb. 12. ^ i i«ti Bid Shot. Two tough guys as ft baby's guardian," Sybil Jasbh. Robert Armstrong, Glenda Farrell. Edward Everett Horton. Dir. Michael Cur-. Seflt. .7. TRw; Oct.'9. ' ; 'Mih Aunt. * Stirring drama with a 'thrilling chase for a'murderous bank robber ' f'.'w Fedbral agents and the part played in it. by a hick reporter, and his ^sweetheart. ' Manruerlte Chnfchlll,' Wm. r.nrgan, Ricardo- Cortez, Chic .iMfcivjaflft*. JMr. Wm*, Clemens. 65 mlns. Rel. Feb. 1. Rev; Feb. 12. itrtfium'mer Night's, Dream, A. Spectacular production or the Shakespeare comedy. Extensive cast of'stars. Dir.. Max Relnhardt, Wm. Dleterle. 133 mine... (Roadshow.) Release pending. Rev. Oct. 16. • Mitt'Paclfle Fleet. Hilarious comedy romance. Joan Blondell, Glenda Far- rell, Hugh Herbert, Warren Hull. Dir. Ray Enrlght. . 66 mlns. Rel. Dec. 14. Rev. Dec. 11. ^(ielh«n-.fakes-'a Walk. •. (Brltlsh'.Made); Merchant prince brings his busl- ' riess t6 the point.where he Is shoved out. He takes to the road. Paul •<Cjraetz. J>lr, William Beaudlnei 79 mlns. . Rel. Feb. Rev. Feb. 21. . rtoonffOht on the Prairie. Upper class'western story. Richard Forap. Sheila ■■■■•r 'Manners, George B' Stone. Dir. D. Ross Lederman. 63 mlns. ReL Nov. 2. Rev. Feb. 21. . Miss Glory (Cosmopolitan). Living prototype of ideal beauty in Holly- wood. Marlon Davies, . Pat O'Brien, Dick Powell, .Mary Astor, Frank McHugh. Lyle Talbot, Patsy Kelly, Allen Jenkins. Dir. Mervyn LeRoy. ;.. ,...,• 82. mlns, Rel. Sept 7. Rev. Sept.. 4. ' ' Ptnohal. Maid's Secret, Housemaid manages her employers Into prosperity. ' Margaret. Lindsay, Warren Hull.. Anita Louise. Ruth Donnelly. Dir. ^ Arthur G. Collins. 68 mlns. Rel. . Oct. 26. Rev. Dec. 11. Fstrijried .Forest. Based, on the Broadway stage piny. With Leslie Howard, •" Bette Davis; Humphrey-Bogart. Dir. Archie Mayo. 75 mlns. Rel. Feb. . 8. . Key, Feb. 12* - -BplClal Agent (Cosmopolitan). Woman G-man has her troubles. Bette Davis, George Brent, Jack LaRue, Ricardo Cortez, Henry O'Neill. Dir. Wll- „..■-,11am Kelghley. , 78 mlns. Rel. Sept. 14. Star*. Over Broadway. Broadway theatrical story. Pat O'Brien. James Mel- , ton, Jane Fromah, Dir. Wm. Kelghley. Rel. Nov.- 23. Rev. Nov. 20. 8? mlns.. - Walking Dead, The. Thriller revolving about discovery of Lindbergh heart. Boris Karloff, Marguerite Churchtll, Warren Hull. Ricardo Cortez. Dir. . Michael. Curtiz. 62 inlns. Rel., March 21. Rev. March 4. •- Widow from Monte Carlo, The. Farcical comedy of a social climber. Wm. -Warren, Dolores Del Rio, Louise Fazenda. Dir. Arthur G. Collins. 60 'mns. Re). Feb. 1. Rev. Jan. 29, Miscellaneous Releases Between Men (Supreme). Western. Johnny Mack Brown, Beth Marlon. Dir. , , Robt. N. Bradbury. 60 mlnS.. Rel. Jan. 25. Rev. Jan. 29; Flit Bullets (Reliable). Western. Tom Tyler, Rex Lease, Margaret Nearing. - ' Dlr, Henri Samuels; 69 mlns. Rev. March 4. ' Und of Promise (Urlm). Photographlo survey of the Palestine of today, . ,• ;,-M mlns. Rel, Nov. Rev. Nov. 27. Outlaw Deputy (Syndicate). Tim McCoy Western. Dir. Otto Brower. 65 .mlns. Rev. Dec. 4. Penthouse Party (Liberty). Bwlfty (Diversion). Western. Hoot Gibnon. Dir. Alan James. 62 mlns. Rev. Jan, 29. Tlihber War (Ambassador). Curwood western. Kermit Maynard, Lucille ' Lund. Dir. Sam Newfleld. 56 mlns. Rel. Nov. 20. Rev. March 4. Tra, "L?.t * n< w,,d (Ambassador), Canadian mounted story. Kermit Maynard, Blllle Sftward. Dlr, Sam Neufleld 61 min*. Rel. Aug. 7. Rev. Deo. 4. Tpll of the Desert. (Commodore). Western. Fred Kohler, Jr., Betty Mack. Dir. Lester Williams. 69 mlns. Rev. Jan. 15. PORTLAND, ORE. (Continued from page 10) Whetting interest. It connected for ft lively response, Parker's Broadway went dual this iwiek, an unusual policy, for that • liouse, with 'Next Time We Love' ah*'Invisible Ray.» Idea was that - these twins have worked up. a good Wz . elsewhere together and wdrth Playing in the Siamese style. ;Estimates for This Week roadway (Parker) (2.000; 25-40) ^Next Time' (U) and Invisible ffty' (U). dual. Working out for 5.3-500. Last week 'Pasteur' UN) collected more raves than many a pic in several moons, and while okay at the b.o. for a good week, was not strong enough to • Hold; closed nicely at $4,700. 9* ^ tec L Arti8t8 (Parker) (1,000; 25-40)—'Times' (UA) - Opened with a bang after several weeks of ad- .vance^exploitatlon and due for long- run. First week $7,000. Last week «lf e , vs - Sec -' < MG > cl °sed a good second week at $4,600. •9.- A"? m< ^ nt (Evergreen) (3,000; 'pit ^ ) ^T-^l ark Island> (2°t») and JS?; R^O). Getting nice results ■■•fiSSLi r e , adv ance exploitation of hriS ^land,' and will put this K S-^ r Y bf S ?7 '-^° -on .eight /T ast week no Pix. with San MjUo Opera in £ 0r six days at $1.65 (2?5o he "? 1 , ft (Hamrlck " Evergreen) 25 - 1 40 >-Doctor* (20th). A thil hm, and , goln t' ovor the top at $ e 3 p f, ou ?^or big $9,500. Last week ieel- .^ KO) , closed bj ff second ■it SBftftf. 4 ?°, Ul<i have held ^ tio.oool e record for eom6 time (lUo^ 3 ^ ^! Parker - Evergreen) dayg. ^o-reeler, fair $2,000, five Exploitation (Continued from page 23) legs came in with a wrenched back and declined to officiate again. It looked like a bust. ^hen the manager noticed an ad vertisement for G-B with the gi- raffe, and adopted it for local use. He made ia. bamboo frame into which two men could be strapped, the hind legs being a five-foot odd jobs man and the front a six-footer whose head extended up into the neck of the giraffe with a scrim window. The neck and head was a vc-ry light framework strapped to the shoulders of the front man. Now he can blanket his beast with the line 'The Mural Theatre Tops Everything' and keep his pram out all day. The giraffe, gets even more attention than the elephant and is no harder to carry. Only the head caused any trouble, this being made in papier mache by an interior dec- orator in the key city. In another town the novelty pram Is a three-bodied man, picked up by the theatre from a theatrical store- house where there were ' several; made for a local carnival. They qan easily bo constructed with a frame- work body riding on either hip of the real man in the centc-r. Here the gag lino is always 'It takes three men to tell the. merits-of — ' whatever • picture is being adver- tised. Several masks permit the false heads to be made into women or men. Arms project from the outside shoulders of the dummies and the right hand glove is weight- ed with sand to keen off small hoys who are ant to gather round. One swat and they keep their distance. Did You Know That— Dr. Edgar Mayer bought 10 acres near Greenwich and will build....Nora Delaney is here from London. . . Wllma Soss gave a cocktail party last week :'. . that was Ben Piazza, lunch- ing at Sardi's, with Martha Sleeper and Hardie Albright. ;,. Kitty Doner is planting acre's of vegetables on her chicken farm .. Harriett Hllllard used to work in a department store in Asbury Park. . ."Reglna Crewe and Herb .Cruickshank week- ended w'ith the Neal Andrews in Mamaroneck. . JMarlon Spitzer .looked very smart and tailored in brown and white check at the Broadhurst mat- inee the other day. , JDennie Moore will be under, the Ralph .Blum banner... .Jane Ace has., been laid up for a couple of weeks but still broadcasting .. .Gwen Heller Lang ill with a cold. . .Grace Perkins and Fulton Pursier are back from South. America.. .Harry Archer has been in Florida. . .Kate : Smith's first talk for the Red Cross was magnificent. . .Dave Marx was beaming all over Dinty Moore's about his new- baby. , .Carlin and Buddy-Mor- ris have been fishing off Flor- ida on Pam Blumenthal's yacht. . .Lucrezla Bori, in her last performance of 'La. Ron- dine' at the Metropolitan, was even more exquisite than usual .. .. .Dorothy Fields is recovering from that ear abscess. . .Grace Moore's concerts in New Or- leans and Atlanta, last week were sellouts... .the John Hen- negans. of Cincinnati'were in New York last week. Among the Women By The Skirt Best Dressed Woman of the Week JEAN TRAVERS (State) State theatre with 'Trail of the Lonesome Pine' and five act ville should do nicely this week, Martin arid Martin, mixed combination on the bar, has the woriiau in a blue backless gown. Doffing the skirt, her legs are revealed encased in. shiny silk tights. ' Scouts would do, well, to look in on Jean Traver.s, a comely brunet with an unusual voice. Miss Travers' gown is of seafoam green-made perfectly plain with, a bow at the throat of a darker, green. The only ornament is a diamond bracelet. That clown, of clowns, Nina Olivette, jchooses for her first costume a dark blue' satin skirt with a three-quarter tunic of white satin; The blue is carried out in, the belt, buttons'and slippers. She changes to. a costume consisting: of black satin lvided skirt with 'silver sequin bod- ice. A sash was of. c'ei'lse. - A sash was of ; cerise. Fats Waller and Harry Rose, rounded out an amusing program. •F'arewell, but Here's Hoping Lucrezia „ori is going to,.be /sadly "missed at the Metropolitari Oper House. The coming Sunday night : heralds In the farewell appearance of this Star. Satiirday afternoon (21) ,'Miss Bol'l chose for her laSt'.mati- nee Puccini's 'La Rohdlne,' a work of this composer's less inspired mo- ments. But it served its purpose inasmuch as' it is a dressy role, with Miss Bori gorgeous in the full hooped sTcirts-of the period. lie first act. finds the star in a gown of white satin, arid throughout the act, she : gracefully waves a" fan. Later, disguised as a grisette, her tiny feet fairly.twinkled in a few minutes ..of dance. .The...'dress,, ankle length, was of a; blaclc material' with a rose'hem bordered at the top witn a r'usche. But it was in the last act that Miss Bori, appearing- at the top of some stairs leading down to a terrace, brought forth, a storm of applause. The gown of white chiffon' bad ruffles running-up;and down the skirt. 'A large'hat was draped with a long black lace veil. And. so, "farewell to a.lovely artist. Here's hoping Miss .Bori": changes her . mind and comes back, again, for the Met is in .need of fe-minine stars, and there seems too few in the offing. Informal and as far. removed as possible from the usual style of spiel. : Film is off the screen at the breaks and the chatter stops as soon as the feature starts again Sends them out with the thought Of coming back again. Seems to work well enough to pay a profit on the investment in cones. School with a,.class in public speaking permits the pupils one day a Week to address the class on the subject of the theatre/s new fea ture. All get the press book to look over and start from scratch with a pair of ducats to the pupil getting ovor the picture beat. The instruc- tor y Sls it is a good incentive. and t):t pclieme seems , set. Reaches aloac 40 in the class but figured that they'll pass the word along outside the classroom. Now the manager is trying to sell the com- mercial teacher the idea of having the stenography class take notes (for practice) on. the speeches to widen the audience: House with a kid club has a spe- cial card to be signed by a. mother stating that the__ holder has eaten his spinach and other healthful but possibly distasteful, foods without an argument during the week. These children, and these only, are permitted to remain after the meet> ing for a special extra reel. Rule Is strictly enforced and the stunt has made a greater hit With parents than anything else put over by the theatre. Child hands the ticket to mother when he comes from the meeting. Gets it back only if it has earned approval. ■Maybe At the Strand this week is a picture, called 'Brides- Are Like This * Well, maybe so. . But the picture concerns Ross Alexander more than it does the bride, Anita Louise. Alexander has one of those smart-aleck. roles and is a bit of a bore. Anita Louise is Sweetly pretty in a black frock with lace yoke, collar' and cuffs. At a fartcy dress ball she is a Priscllla in grey dress with the apron, bertha and cap. A large checked sports di-ess is worn under a polo coat with a two-bUckle belt. The hat is a soft felt slouch. Look- ing, too, too sweet baking biscuits in a plaid dress with a white gulmp. Miss Louise will have .hard, work Jiving down this- .one. By-Products Manager of a theatre with one of those long lobbies has strung half a dozen small loud siieak *s along the corridor. At the breaks the de- parting audience is told of the rn>xt attraction. Done from a script which is planned to be chatty and Chain Tickets Just for a flyer a manager had 100 ticket envelopes printed up which were used to enclose 10 other tickets, all bearing a like number. These were handed out to 100 likely looking prospects. Face of the en- velope was printed up: 'Hand these 10 tickets to your friends. If eight are turned back to the office,., each with a paid admission, you will re- ceive a free ticket and they will re- ceive similar sets. Distribute them carefully" The 10 enclosures were printed; 'Present this card with a paid ad- mission to the box office of the Han way' theatre and receive a set of cards which will enable you to receive a free ticket for yourself." The second set of tickets ran from 101 to 1,000, it being figured that some of the chains would be broken. The third set called for almost too many tickets, but only 25.000 were printed up and. proved to be more than sufficient. These definitely broke the chain, the copy being changed to: 'Present this card when buying an admission to the Han way theatre and help your friend get a free ticket. No cards wore handed out with this set., it being fisnrM that the next progression would be too large. Probably this would have w p n true, but the stunt raised such a stir that another set of 1C0 orisinals was prepared and disposed of, and the house figures that the stunt should be good Tor still another re- peat. Ah expiration date should be set to kill late tickets, one month bring allowed on originals and two months on the second and third se- ries, When Clothes Don't Matter Those that trembled when it was announced that 'Children's Hour^ was coming to the screen will get the surprise of their lives when they view, the picttirization ('These Three') at the Riyoli. Lillian Hellroan has aone .a swell job and made the picture even'more convincing than the stage play. .... Merle Oberon arid Miriam Hopkins are nobly cast and the children are remarkable. Misses Oberon and Hopkins graduate from college in gown and cap and then show a series of well made dresses Suited for their jobs as school mistresses. These two girls couldn't wear unbecom- ing clothes if they tried. .. The tailored coats and slouch hats and, for the most part, one-piece dresses are shown. Slacks and overalls are worn, along with sweaters and whatnot. But clothes matter little in this picture. One isn't con- scious of clothes, only the parts these two young women, play are 1m- ^As^for the children, Bonlta Granville, as the menace, will go down irt picture history. Katherine Doucet also does a good Job as the aunt, fussily dressed in chiffons and furbelows. yrna Goes' Eskie 'Petticoat Fever' as a play with Dennis King was most annoyin it's less so as a picture with Robert Montgomery. , a Myrna Loy is lovely, done up in. furs worn in the Labrador country. She makes her first appearance in a beaver lined coat and small, cap. Underneath is a tweed suit. She looks quite cute in^an Bsquimo cos, tume An evening dress is of white . crepe with no trimming. The bodice hTin fo?ds and loops surround the armholes with long hanging ends. A velvet negligee is belted in with a wide sash. Winifred Shotter makes an Unexpected appearance in a mink coat and tailored* suit and also shows a satin negligee. Behind the Keys (p. Faughnan, Moe Grassgreen.. Directors: Moe Silver, Clayton Eastman. Abe Stone, Lou Goldlng,. Henry Grossman and Pete Dana. (Continued from page 23) neighborhood picture house In 151 Paso's Fi\'e Points district Aprit i. Norfolk, Va. Yeggs got into the Plaza, nabe house, last week, but the safe was one they could not crack. Des Moines. Tri-States Theatre Corp. here has acquired an interest in, the Ottum- wa Theatres, Inc. In forming a partnership with Tri-States. Ste- phen Braun and .Take Cohen. Ot- tum'wa theatre operators, acquire exhibition rights. Rochester, N. Y. Rimer Lorifz. manager of the Lnk , Sehine nabe. sur>r<«< v ilui!r Bin White, who" returns to the State as assistant. Rochester. "X. Y. Rurflars got $700 by smashing the safe in the iJabeock theatre. Shine hous»- in Bath. X. Y. .Harold Lee. manager; said the theatre wins I closed, at 11:45 and the loss was not [ discovered until he returned next morning. Albany. N. Y. Charles A. Smak.witz. disirlct manager of Warner Bros, theatres, elected Chief Barker of the Albany Varietv Club. Tent No. 0. succeed- ing Ralph Pielow. Metro. Other officer's, Phil Fox, Ray Smith, James Buffalo. Gayety (vaudeville and pictures) changes" its name this week to the State. Change announced by Dewey Michaels from the former burlesque moniker to present label 'due to suggestions of press, pulpit ana public' ' t, Louis. Leko Realty Co. planning erection of ij-500-seat theatre, to cost $100.- 000 in . north St. Louis, site for which has been purchased. Fifty, cases of diphtheria In Mex- ico, Mo., recently caused Mayor W. A. Debu and city council to slan ijan oh picture theatres, churches and all places of public assemblage. Epidemic was successfully combat- ted and ban was lifted Sunday (21). Buffalo. Mac McKwen appointed assistant manager of the northside Granada rs-'chine), succeeding Al Baulmer. "The First Lady" (Of the Land). Persons interested in produc- tion of this famous historical play, either for stage or for sound picture, should apply to William Gilderman, attorney for author, 1300 AVidener- Building, Juniper and Chestnut Streets, Philadel- phia, Pennsylvania.