Variety (May 1936)

4^ '•"\ Stunisy Novelties, tie-Ups Uiah School Breakfast Hour J*'" BulTalo. •WEBR bas Ipaugurated- a brea,k- •jurf^our. 7 to 8,» for' high Bchool 5S*ntff One School' represented mornlnB:^ with Btudenta. ah- ISSintflng school events, singing, 6tc. 'SdB often arrtve at 5:30,,6 a.m. to , WTAR't Church Caiendap Nortolk^ Va. «ew^ Religious service Is now ittViA. out to listeners every Sunday 'Sf WSfAB, vvhicto carries four hdurs «t services on the Sabbath. New is Church Calendar —including Waflje of church, address, offlclatlng -minister, title, *nd time of sermon. . 0opd comment among the church- 'Jack of All Trades' New York City., ^jack of Trades' programmer %jych goes on WNEW. every Tuea- toy Bight at 8:30 p.m. Is brlnglng a 'parade . Of unusual Occupations be- !jfoi«~ * , Inltljil- : broadcast • broupbt responses from employment • agencies, National ' Occupational • Conference, odd job holders/ unem- . ployed and circus freaks. Station ARMSTRONG VKING OF TRUMPET" ^rid HIS ORCHESTRA , wlih LUIS RUSSELL and SONNY WOODS NOW (Week May 27) PARAMOUNT New York Personal Mgr. JOE iQr.ASER Dir. BOCKWELI^-O'KEEFE BENNY RUBIN Commencing Sunday, 6 P.M., May 31st FOR FEEN-A-MrNT snd Each Sunday Night Thereafter ON MUTUAL NETWORKS "New King of Syncopation" (HARLEM EXPRESS) AND HIS ORCHESTRA OPENING JUNE 11 LARCHMONT CASINO '• 19 S'^SU""'J "AROLD r. OXLET »7 E. 4Btli St. New York City' ALEXANDER GRAY "PERFORMANCE BY CHRYSLER!* A. CBS Super f^\r Show tVERV THURSDAY AT 8 P. M.^ DSiV-OOAST-TO-COAST Pw. Mit.. CB8 ARTISTS BUREAU COOPER KRUEGER BEER 7:15 P.M. • Yues. and .TJiurs. Met. CBS Artist Burenn gives a dollai,* to each fveak lob holder to appear or. the program for cross-examination as to details of their strange occupations. ■ Recent broadcast which brought a live corpse, a blush expert ond expert hair grower-is typical. Corp.se represented by .Dave Sanda, who portrays role of dead soldier in 'Bury the Dead,' legit show. Grace Donahue -claimed -her buslnsas - was- that of managing professionnl blushers. She was asked 1! animals bl^h. Hair grower was lieon Taub. ■W^ho. was ♦iiterropated o.s to 'why gentlemen.prefer blondes?' ingerprinting Boston. wMEX has tied up with the U. S. government in. the latter's campaign to get the citizenry's fin- gerprints on fllo in Washington. WMEX will do the digit pressing in its own studios as part of a pro- gram, 'Civilian Fingerprinting.' Local U. S. Marshal's office will fur- nish a limited quantity of the neces- sary paraphernalia. Station has arranged to have a printer make up the. cards for use on subsequent programs. Program idea was originally sug- gested by WMBC, Detroit.* Chance to Criticize Films _ Milwa.ukee.- TDowh the Aisle' Is a new stunt Inaugurated by WTMJ and Fox- Wlsconsln thait Is getlng a big play here Monday nights. Portable transmitter Is carried up and down the theatre aisles starting at 8: 45 p.m. on Mondays and patrons are Interviewed. Same idea as 'man on the streiet' gag but it Is getting a bigger hand because theatre patrons, get a kick out of reviewing the picture and airing their views. ■ Program lasts 15 minutes, during which time the screen is dark. layground Talent Rochester, N. T. Times-Union Is.promotlng a chil- dren's program over WHEC using talent from city playgrounds. Two or three acts picked each week by each Of three: play directors in dif- ferent parts • of city, singers, dra- matic skits and tap dancers. Ide^ is liked by playground leaders, chiU dren'and parents as weir with con- siderable good will accruing. Ira C. Sapozlnk, play official, m.c.'s program Saturdays at 10 a.m. ; .Nicholas Pagllarl, WHEC pro- gram director, picked three acts from opening program to appear on LoBelle's children's amateur hour. in Audition Chicago. One of most pretentious audi- tions eyeir held in Chicago took place •at- the eh^c-Tlieatre- -last'•!«'eek-*or the presentation of the Patricia Ann Manners 'My Diary' show to the Associated Laundries of Cook County by the Spector & Goodman agency. Agency took the Civic The- atre for the occasion and sent out special invitations for the show. Progra,m itself was first piped over from the Cofumbia^WBEM studios with announcers Tomi Shir- ley and Pat Flanagan on the mike. Then the show shifted to the stage of the Civic for a personal presen- tation and speeches from MIsis. Man- ners, a,gency. heads and Association execs. Affair finished off with a number of musical and singing actis to com- plete a full evening's entertainment. ise for College Stunt - Syracuse^ Y. WFBL ,(CBS) is using its recOrd- In^^machi^e for a stunt at Syracuse University this week. Eddie O'Brien, Orange track star, runs in the ICA meet at Penn Saturday' afternoon. WFBL will, pick iip the network broadcast of the event on a record and run it off that evening. a.t the annual 'Kum-Bak' alumni show at the University during a dramatiza- tion of Orange athletic achieve- ments. Leavenworth's Civic Burst Kansas City. Leavenworth, Kansas, inaugurated Friday (22) -what citizens expect will be an annual celebration in honor of town's pioneers. .Town claims-'Buffalo* Bill as a native son and unyeiled a statue of him. WHB broadcast the ceremony and considering ■ the event of historical significance also waxed it. Grants and Applications Washington, May 26. Raft of small stuff relating to equipment changes and pickup stations was acted on last week by the Broadcast Division of; the Federal Com municatlons. . Commlsh okayed turning over control of New Jersey Broadcasting Corp., licensee of WHOM,-Jersey City, from Harry F. O'Mealia and the O'Mealla Outdoor Advertising Co., to Paul F. Harron aJnd Joseph Lang. Transmitter operates on 1450 kc with 260 watts.. Station WICC, Bridgeport, Conn., received commlsh sanction to'change hours of opei'ation from specified to unlimited and share facilities of WCAC, Storrs, Conn., on 600 kc, using 500 . watts nights, 1 kw days. Bid by Westinghouse Electric and Manufacturing Co. for control of WOWO, Fort Wayne, Ind., was listed among applications set for hearing before F. C. C. examiners, the big electric equipment company asking a transfer of the station's ownership from the Main Auto Supply Co. Station uses 10 kw on the 1160 kc frequency and shares nights with WWVA, Wheeling, W. Va. Flock of new station applications were Included In requests referred to the examiners, with three power boosts set aside to be heard by the Broadcast Division. Set for Hearing The following applications were set for hearing: KLA, Inc., La Grande, Ore., new station to be operated on 1100 kc with 250 watts days; John S. Allen and G. W. Covington, Jr., Montgomery, Ala., new station to be operated on 1210 kc with 100 watts days; Fred .7. Hart, Honolulu, T. H., new station to be operated on 600 kc with 250 ■\fratt8; Bayou Broadcasting Co., Houston, Tex., new station to be oper- ated on 1210 kc with 100 watts; Twin City Broadcasting Co., Inc., Lew- iston. Me., new station to be operated on 121Q kc with 100 watts; Thomas L. Milligan and J. L. Mllllgan, Jefferson City, Mo., new station to' be operated on 920 kc with 500 watts days; Harold M. Finlay and Mrs. Elolse Finiay, La Grande, Ore., new station to be operated on 1500 kc with 100 watts days; H. Vlmpy, Albany. Ga., new station to be operated on 1420 kc with 100 watts nights, 250 watts days; Eau Claire Broadcasting Co., Eau Claire, Wise, new station to be operated on 1210 kc with 100 watts; The Tribune, Great Falls, Mont., new station to be operated on 950 kc with 1 kw nights, 5 kw days; C. E. Wilkinson Broadcasting Co., Mason City, la., new station to be operated on 1210 kc with 100 watts; Ed Klles, Helena, Mont, new station to be operated on 1280 kc with 1 kW nights, 5 kw days; Cacha Valley Biroadcastlng Co., Logan^ TJtal?, new station to be operated on 1200 kc with 100 watts; WHBC, Canton, O., consent <to voluntary assignment of license from Edward P. Graham to Ohio Broad- casting Co.; KSD, St. Louis, Mo., requests facilities of KFUO, Clayton, Mo.; KFBB, Great Falls, Mont., frequency change from 1280 to 960 kc and day power Increase from 2% to 6 kw; WSBT, South Bend, Ind., fre- quency change from 1360 to 1010 kc, increase power from 600 watt.s, sharing With WGES, Chicago, to 1 kw unlimited. Application of WGN, Chicago 50-watter, for a. boost to 500 kw, will be heard before the Broadcast Division, together with two other requests for juice-Jumps. KTRH, Houston, Tex., asking night jump from 1 to 6 kw, and WDOD, Chattanooga, Tenn., requesting same change, are the other transmitters requiring special attention by the division. The following ap'pllcations were received; Valley Broadcasting Co., Youngstown, O.. new station to be operated On 780 kc with 1 kw; WHAS, Louisville, Ky., juice-jump from 50 k>y to 600 kw; KHSL, Chlcb, Calif,, change frequency from 630 to 1260, kc: KGFI, Los Angele.<3, Calif., frequency change from 1200 to 1170 kc and Increase power from 100 watts to 250 watts nights, 500 watts days; WEEI, Boston, Mass., voluntary assignment of license from the Edison Electric Illuminating Co. of Boston, to WEEI Broadcasting Corp.; John" E. Fetzer, Benton Harbor, Mich,, new station to be operated on 1500 kc with 100 watts night.s, 250 watts days, contingent upon granting Of WKBZ, Muskegon, Mich,, application o£ 1200 kc. ScrjpiKs-Howard Eyes Wasliington Newspaper Chain Desires Air Unit in^Na-^ tional Cap—^Involyes WOL Washington, May 26. A new contest-, of political Influ- ence, with the prize being: a local broadcasting station in the National Capital, came to light Monday (25) ,w.l.th entry. ,. .ojL . ,Scr.lpparH.o.w,ard.. newspapers Into the local radio pic- tui-^e. Putting the Communications Com- niisslon right on tbe hot spot. Con- tinental Radio, the Scrlpps-How- ard subsidiary' In the radio field, filed applications for permits to build a new station on eithfer 1230 or 1310 kc. Move was direct chal- lenge to team of Leroy Marks, owner of WOL, enterprising smalile here, and WUlIaim Dolph, radio cam- paign boss fdr the Democratic Com- mittee and brother-ln-la'W of ex FCC. secretary Herbert L. Pettey. Scripps-Howard entrance Into the local situation, may upset a neatly- arranged play by which WOL .would have been mo-ved into Maryland, In- cidentally 'gaining a better fre- quency, and Marks would have re- tained his position in the Washing- ton setup by virtue of his Intimacy New England (Continued from page 39) people. This new Chain, if and, ■when started, win Include the most pop- ulated area In New Englaridj; They may offer the other regional net- works some opposition. Low rates are figured to constitute a competi-. tlve bargiaining level to get spot biz. Small distances keep do'wn line charges between-the cities. WNBC a.nd WELI are now affiliated on .a hook-up as the 'Connecticut Broad- casting Company.' Springfield will be added within a week and WCOP in Boston Ifi ready to go it any time. Although official figures are not def- inite, none of these stations Is how reported billing more than $750 a week, wltix the exception of WELI which. It Is understood. Is billing ap- proximately $1,400 a week. Under these conditions, obviously none of the stations are paying their way as yet and It may be possiblie that a regional hook-up system will be the life saver of'all of them. With the upset In New England statu quo under which the Yankee network a,nd the New England net- work are being split and realign- ments are wholesale, they may make some progress, the Indies feel. Uh- dei" i-eglonal set-up Indies hope to be able to compete with the bigger and more powerful stations by giv- ing the listening audience better programs and live talent. WELI and WNBC have both gone In for exploitation stunts that have attracted attention throughout Ne-w England. 'They probably have more remote control wires than any other Connecticut broadcasting station of greater wattage and greater money- making. Little 250 watter WNBC has taken a stab at about everything, Includ- ing the broadcasting of a recent fire which threatened the city of New' Britain. Sent announcers directly into the midst of the flames and al- lowed the crackling of the fire to go over the air. WNBC engineers, 4n fact, risked their lives when they put microphones directly into the flames. The station commercialized this stunt by selling fire insurance commercials to fire Insurance men, as the fire was going on. This par- ticular station has don^ some fast work and this Is typical of what they have accomplished. WELI has not lagged behind and neither has WCiQP. McGlatchy Group Signs For Standard Service Hollywood, May 26, McClatchy chain of five stations has signed two year contract with .Standard Radio for transcription service. Central California group had been UfSihg World prior to going over to National Broadcasting ais coast aux- iliary ■web/ with Dolph,'who has beisn man-of- all-work at WOL. Dolph heads a new company which would like to use 1310, In the event It Is vacated by WOL, and tentative plans ■were ,for both stations, to use common Studios. ' Although olph iias plenty of po- litical backing—witness his place on the" Democratic committee payroll-r- Scrlpps-Howard Is no slouch at the game. Newspapier ciialn has plenty to trade on In view of decision of Scrlpjps editors last week to throw the 24 papers behind President Roosevelt In the 1936 (;lectlpnj Presents SATURDAYS l6-,t1 PM^ EDST WdRtD'S LARGEST 1 ' NETW.O.RK BS" STATIQNS' GOAST-TO^CpASlf CBS Playing Return Engaaement < Paramount, N. Y., Juno 3 and 10 Sole IHi«i>tloQ, HBBMAN BiBBKlB^ . t«l» BroadWayV'Mevr fork Grant American Toiirfat PHIL BAKER Gulf' Refintnjg; Company Sundays, 7:30-8 P.M., DST WABC-CB8 Dlrectioa h4 A S. Lyona STABILE AND BIS OBCBZ^TBA Per. Hirt., BERMAtK BEBNIE 1619 B'way, N. Y. C. I DEANE JANIS "CAMEL CARAVAN" EVERY TUESDAY-THURSDAY, 9-9:30 P.M., DST (WESTCOAST, 8:30-9 P.M„ PST) WABC—C^B. S. PerMnal Mgt., NEI.BON BESS