Variety (Oct 1937)

Page scan 00019 from Variety

Record Details:

Title:
Variety
Date:
Oct 1937
Publisher:
New York, NY: Variety Publishing Company
Volume:
Variety (October 1937)
Leaf #:
00019
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",Vaudeville,Theatr
Collection:
Hollywood Studio System, Early Cinema, and Theatre and Vaudeville
Format:
Books
Contributor:
Media History Digital Library, Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
August 29, 2022
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20 VARIETY a Wednesday, October 6, J 937 '1 .•.•.■.'.•^.■.v.^v/.v.•.vl•.•.'.*.*.•.'.'^.^.^•.■.•.^■.•>.•.•.<•.■\■.^.^■.<'^.^•^.^^• 'm :*:NS^yws''X<'»*>^»^>:>*:-'; pii 1' A n^to charm tlJvosomS sweep you up to the clouds with sentiment . • and down to earth with laughter, thrillsf and gran screen excitement^ U'.li i ^j^r:."' S 111 «1 • Am . Hi! « ! i ! U i- ' -) 0^ ■■J RdoM'ttnd have a wonderful time!• • • Hollywood gave this show everything from stolen pearls to the HOLLYWOOD BOWL on crowded concert night • • « to bring music and laughter and love to the screen in a wondrously swell entertainment . And alone worth the price of admission is MariinVs ren- MtioH €jf that new ballad hit of hits^ ""I Mant The World To Know."" ALAN MOUVBRAY BILLY tILBERT ALAN HALE BRANT MITCHELL ERIK RHODES LEE PATRICK ROMO VINCENT A lESSE L LASKY PRODUCTION ljlR£CTI0lBYiJ8NNjLVST0N€ 8«riM Ittty jjf leHnt^ foratH ani BrilUant_n€w~ mu§ic fy RUDOtF FRIML ^ ragM