Variety (Dec 1937)

Page scan 000273 from Variety

Record Details:

Title:
Variety
Date:
Dec 1937
Publisher:
New York, NY: Variety Publishing Company
Volume:
Variety (December 1937)
Leaf #:
000273
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",Vaudeville,Theatr
Collection:
Hollywood Studio System, Early Cinema, and Theatre and Vaudeville
Format:
Books
Contributor:
Media History Digital Library, Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
August 29, 2022
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24 VARIETY Wednesday, December 29, 1937 ..V 11 to. Trfrfl* .\ V vo on r The country is fighting-anxious to see it! THE NEW UNIVERSALIS SPECIAL FEArURE! (Complete ad^publicity service! Trailer f urnished by National Screen Service!) THE ONLY COMPLETE PIC- TURE t'/e attack THAT SHOCKED THE WORLD! "0 \^ Japan Give 1^ <7MayKiiow^ ■» Offer Applo^' ^ablic Is in Diart •lots V-^:. *^^age JO Produced by CHARLES C. FORD EXCLUSIVE SCENES! The attacli—actual sinking of tliePanay! Abandon ship!-Actuai scenes of crew going overboard! Rescue boat under peril reaches shore! American refugees signaling desperately for aid from shore! Aboard the Panay as it flees Nanking up Yangtze River! Convoy ships to the rescue! Identification of dead- rounding up the wandering wounded! OTHER HIGHLIGHTS! Panic •stricken Americans evacuate Nanking! Bombing and burning of Nanking! Neutral civilians attacked ! Japanese planes attack Panay! Panay returns fire with crew manning machine-guns! Wounded survivers on shore I Survivors fleeing down river and through countryside! Safe aboard U. S^ Flagship Augusta in Shanghai ! V ivoti- fii PANAY FILM'TOO Americn