Variety (Apr 1939)

Record Details:

Title:
Variety
Date:
Apr 1939
Publisher:
New York, NY: Variety Publishing Company
Volume:
Variety (April 1939)
Leaf #:
000135
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",Vaudeville,Theatr
Collection:
Early Cinema, Theatre and Vaudeville, and Hollywood Studio System
Format:
Books
Contributor:
Media History Digital Library, Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
September 14, 2023
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24 VARIETY Wednesday, April 19, 1939 The greatest exploitation PRE-SELLING THE GREATEST le route of the Cecil' all-star WW?- > 4- During thtpierlod, (Hst before ond ofteilthe^feas^^y ef the picture. C^li B« DeMiile and o greot number of famous iaramount stars, inellding Ray Milland. John Howaid. Potrieia H&Ison and Martlio R^r*' will malce a huge eoasf*to-|oast tour, hittlig 30 key cities enrlnte. on the great Cecil B. DeMile "Union Paclfii^eclal train. Leiding this train will be the fonfous old engine No. locomotile built In the late «0*s and used k the picture. Immediately followin| this will be the first of the greatlnew "Union Pacific" super |g«;^[j^^^K?'***«'«IP^ showing In one quick- glance 70 years of raffled progress. Behind this will come one of the first possenger codehWever built In the United States, an 1869 Cecil B. DeMille's UNION PA I H «I®d McCrea wuh XKlm Tamiro£f • Pr«u..d .,nd Di„.,.d b, CECIL B. De MILLE . S=,,.„ P.ay by O.L..„. C. Crdn.r 5.,ll.v.,„ ..bd J.