Variety (Dec 1940)

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M bAdio markets tTednesdin^, Decenibier 25, 1940 . San ;Antbiiio, Dec; 24. Lodal units remained . above the line here, though the en^. «£ the elec-. t|6n oh the City Manager; Plan sheared the figure somewhat. . Fpot-- ball games; and the 'Roller Derby Were prominent.in the week's sales. , \ KABG:. Humble Oil C.6; sponsored iMtball game between - Temple and Corpus ' Christi; Martha Washington Ci>ndy Co., spot annouhcemients; San. Antonio Florists Association, flVe-. mlhute programs daily; Don .Westph t^ithograph Co. one quart6r-h6ur pro- gram; , Tannkersiy Cafe, one - ah; iiouhcement per day|\co-sponsorship of the St. Maiys' VSi All Stars fobt- baii game here Dec. 25! sold to Pub- lic Service Co., Scpbey ;Transfer Co. ;ana National •, Bank of. Goihjnertie; local -Sinclair dealers \yili jjresqnt, a •pedal: phe-hour; Christmas day pro-, gram;, interstate Cirfeuit, two quar-. teir-hour ^^>r6grams; Patrick Lopp Display Service, one quarter-hour program; spot, announcement for the Roller Derby^. San.Antonio-Brewing. ASspelatioh ipr >P^arl Beer^ quarter- .hipur dally: broadcast from the Roller Derby; Central T^TJeWHter Co-, twp. Quarterrhours; " .Hex . Co., spot:.an- nouncements; Paul Anderson, spot announcement oh their new location; Bon Ton' Bakery, spot ahhdunce- ments -Southern Wine Coi, spot ah-, nouhcements. ' . WOAI: Renewal for Peter Paul, Inc. (Moimds), through Platt?Fprbes, one minute, six per week for three months; Bayer-Semesan Co., Inc.," .thi:oiiigh Thompsoh-Koch Co.,, six: an- nouncements per week; renewal, American Chicle Co., through Badg- er & Browning, . Cprwin Riddell's daily five forty-five newscast;' Stew- art Title -Co.,. .eight 100-wprd " an- nouncements, direct; renewal, Camp- bell Cereal Co., for Malto-Meal, through . H! W. Kastpr Son^ , five ioO-Vord . announcements ,^yeekly; Jax Beer Co. of Dallas and Hpuston, through Anfenger Ady., Pat Flaher- ty's Spprtcasts, five minutes each Tues., Thurs. and Sat; Beyer-Rolnick Co., through Sig H. Badt, one an- nouncement per week for one year; renewal. Comet Rice Mills, through Freltag Co., six annpuncements pier week for 13'weeks; renewal. Dr. W. B, Caldwell Coi, .Inc., tlirough Sher- man & Marquette; 11 onerminute ari- houncemerits pier week I Pec. 21 Compared to Dec; 14 Network tpits 6,229 6.365 --2.1<rc Local Units . fi,981 8,943 +0.4% National Spot Units 1,229 li365 -^10% Total Units 16,439 16,673 —1.4%. (Included: KABC. KM AC, KONO, KTSA, WOAI) : -■ Steuben Society Returns WEMP Man to Top Job Milwaukee, IDec. 24. Bernhar'd Hofmann, who conducts WEMFs daily German hour, recently Tcnamed 'Musical Sunshine/ WISN's weekly German hour and a weekly prograriri frbrh .the Wisconsin Univer- sity station WHA in MadiSon, Wis., has been elected for the fifth time as president of the Steuben , society here, a German-American . group committed to new vigilance against any possible fifth column intrusion. The organization! amended its con- stitution : barring from . membership anyone belonging to a group 'whose policies tend toward overthrow of the American cpnstitutional goyernr . ment.' ■■ ' . Arty Shade of Red : Tlmniins, Qht.y Dec. i24r. . ' One. of-the spbnsprs 'of CKGB, local CBC butlet, bought a dairy from .an outfit whose ^employees had previously given the estabr. lishment: the i'eputatipn of.. hav-i ing: a Cf'n'*niupist tinge. - New- dwneirs wanted . to, cprhbat .the stigma, so they; took a series of spot anphuncements over CKGB,' :pluggihg. the: loyalty theme. .' '.. In. aditlon they asked the stit* tion to" obtain . a suitable .tran- scribed, program, .^hpw selected was called 'The -CrimsPh,- but the: super-sensitive sponsor turned it; doWh ph . the. groiind, that . Ihe: word 'criifnspn! sug- gested . the;'red' label - of Cpm- munisml . ■ TIVOU BEER SOU) IN MANY '•. Detroit,.'Dec. 24. Foreign language : programs still- are a.mighty lure for the beer ad- vertisers. Tivoli Brewing Go. here hias.'Just renewed" its conttact for a year .with WJBK for 38 ^ppts a week 6n the station's foreign , hours.; The. programs included are: .Ppl- ish, Italian, Gisrman, Greek,' Hun- garian, Ukrainian, Rumanian, Crpar tian, . Czethosloyakian, Jewish and Finnish.' • Dulke Gets WQAM Disc Miami, Dec. 24, WiQAM; Miami; has sent the Duke- and. Duchess of Windsor a transcripr tion .on which is recorded, their ar- rival and. departure, as well as broad- cast highlights of their trip to Miami. Platter includes the .first reinarks aired by. the Diuke in this country. The Duciiess was not heard over the air; preferring to ^remain .jas the Duke's 'silent partner.' Also on the record are; the tributeis paid the pair by Jim kilgallei), Milton Braclcer, Duncan Aikman, Inez Robbt and other writers, -who weire -assigned to keep tabs on them while in Miami, and who were heard during the series of broadcasts WQAM arranged to . coyer their actl\^tles. - Broadcasts of th^ Windsors' visit were, handled by^ Norman MacKay and Leslie Harris. ANNOUNCEMENTS PAD DENVER LOCAL UNITS ;/ . Dertver, Dec, 24. With the. exception of a seven- time "newscast contract ; by KFEL, sales , were .confined to announce- ments, '-spot, chain breaks and the llke;v':■■. KiFEIi: v: King's. Luggage; sevehi tiewiscasts;; pne a day. .• Lydia Pink- ham Co., . through Erwin, Wasey>' chain br^ak announcements, five -a week; Max Cook,: through T'ed Levyr ski report,. 15:^^ niinutPs; week through season; announcements ; to Daly' insurance. Great Western Cleaners, Hunie'a . Table .Supplies, CallbeckrLawIess, • Hay.; H.': rp;avis Service Station,. Acme. Silver Platihg Remington-Rand RemingtpnrRahd Rubber Mfgrs, .;. ;. Sears,. Roebuck . .V, Southern Pacific RR Studebaker Corp; . Co.. Banghart's Market,-C, 0. J P hn- [ R e mi n gtph-R apd son .Implement Co.. Hank's. Autp Service and Acme Upholstferihg Cp. Kt,Z: Absoi-ene. Mfg. CP., through Ross - Gould,. . 40 annouricernehts; Washingtdh State • : ' Apple; Assn., through jr. Walter-Thompson, 3ff an- noUncem'ents; Davis Motors.; through McCann-Erickson; three timev sig- nals; Gottrell Clothing Co., through Robertson Agency, twP spots; C. W. Shepherd & Sons, one spot;; Hoskins- Beatty .oidsmpbile Co!, ..one quarterr hour; Gardner Agency,., one spot; Rcied & Go,, ; two announcements; Newstrom-bovis & Co., two spots; kOA: Miller F u n 11 u re Co.; through Ted Levy, 230 ^ annpurice- mehts; First. Induistirial ■ ; Bank, through Ball A Davidson, 12 an- nouncenients; Dundee Clothes JShojp, through Max Goldberg, . 312 ain- liouncements; Bristol-Myers, through .Young &. Rubicam, 312 annpunce- ments; Kiirlahd MPtors, 24 announce- ments... Active National Spot Accounts (According to Reportw from VARIETY'S 'Rt^dto ^ Market Citiea') (E: i. du Pqni dt Nmours & Co. (BBD&O) waa erroneously reppHed lii the Oct. 30 issue tis placing half-hour spot progranis. the comnanu u currently using chiain,breaks.) . ' y »«. ■■ Accouni. Blackstone. iProducts .;.... Chrysler Corp.-(bodge)- ... Chryslier Corp.. (Plymouth) Agency Time Purchases i Spector Agency % Hour News , Ruthrauflf & Ryan ■...;;.. . Annouhcemertts . J. Stirling Getchell,;Announcements, ^ . Time Signals. Jos,. Katz: •... v.;.i f't »•«..., v.,.,, -.SrMins." N.Prtliwest Radio ..., i....; i, 5-Mins. McCahn-Erickson • ^..,. .Announcements Jo^. . Katz ...; V.......... -.Announcements *'' • f • • •.. Franklin Bruck 5-Mih: News, iiit'^^-'\, u-^Ti -■ '' .Announcements Mission Bel^ Wines. .7.;v.,.. .. .Firestone :AdYr v..,;..-.... .Announcements North Ainerican Accident Inc;. ; Franklin Bruck Chrysler ebrp; .(Plymouth) Compagnle Parisienhe Ford Motorj ,....... Jests . Manhattan Soap Co • • «••'.«■*« J • ••«•*«.• .4 •'••■•««'4 '^Cranklin Brucl^ :, Swedish - Labs; (Blphdex •. . ■ ' Shariipod Tidewater Associated Oil..... Vick's Cough Drops........... Walgreen Drug ....... .5-Mins, .Stfltion prpak»L International Radio Sales. .Annouhcements Leeford Adv. . i;...,,;.;. vAnriouncementa . .. ; <. . Simper Agency ; , . . ;l'emperature Reports . .\ . . . . Frederic W. 2iv,......;. .3-Mins. . .LordThbrnas.....; . . .. .^. .Spots ■ ....... Roche, Williams & Cunnyngham. V. ' ': - ' '■ ■ ,'5-Min.;.-New». vBehson Sc Dall-Hours • Lord &;. Thomasi.Foptbail Games •Morse international...... .Announcements • Schwimmer & Scott........Announcements DEPARTMENT STORES BUYING RADIO TIME LAST WEEK store Cltyy ■ Time Purchases Broadway. Dept. Store.......;. i ..'.Denver' .;./.... ^ i,,..... ...Announcements: Broadway Dept. Stor^. j......i...Los Angeles ...............Announcenients HaU Bros. Dept. Store.,;,.:,...San Franciscp ,,.......;.. .Spots Dec. 21 Compared to Dec. 14 Network Units 8.189 8,270 -^.8% ' Local Units 4,958 . 4,454 +2.3% 'National Spot Units 1,502 1,523 —l.i%- ■■ Total Units 14,245 14,247 • No change. (Inc.luaed: KPEL, KL.Z, KOA, KVOD) Caffing Up Radio Men Salt Lake City, Dec. 24. Rodney Lee Amrnodt, KDYL trans- mitter engineer, has been called tp duty at Mare Island Navy Yard as a member of the Naval Reserve. He is to report bee. 28. Artie Clark of KUTA also readying to*; be Called as reserve ensign, and Lyle Waldquist, KUTA chief techni- cian, has been called to Naval Re- serve. Some question 6f his eyes haying failed since he first enrolled^ however.. CKUA's Destiny Rulers Edmonton, Alia:, Deg. 24.. - Alberta governnient • members Pf the sixrinember board of the Uhiver- sity of Alberta radio station, CKUA, are Dr. Fred McNally. deputy minis- ter of education; G. H N. Monknian, deputy minister of public works and D. E. C. Campbell, provincial di- rector of publicity. . University members are Dr. W. A. R. Kerr, president of the University; Dean Robert Newton, of the faculty of agriculture, and Donald Cameron, director of the extension department of the university. CONTINUED LULL Atlanta."'— Sales department of WATL has been reduced by two men, George Mitchell and.CJ. H. Cannafax, pending the takeover' of the. station by niBw management Jan.'I. Maiiirice. Coleman has already quit as manager, of the outlet to become sales manager at: WAGA. WSPA TO COLUMBIA WORD, Spar'tanburer,; Due for Blue Mutual ' . Who's Wlio On N. A.B. Committees Washington, Dep. 24. Coinmittee berths fpr 1940-41 have been nearly filled by the National Associatipn of Broadcasters, which has rosters complete except for a few district repre- sentatives. Of the 144 persons named, 103 stations have been given a voice in industry policy-making. List follows:— Aceonnting: committee—H. K. Carpenter, WCLE, Cleveland, chairman; S.. R. Dean, CBS; £. J. Gluck, WSOC, Charlotte; Harry F. McKeon, NBC; Glenn Sny- der, WLS, ^Chicago; Harold Wheelahan, WSMB, New Orleans. '■' ' .. [ ; AAA A Conference commlttee--Harry G. Wilder, WSYR, Syracuse, chairman; 'Roy L. Harlow, WAAB, Bostpri;-.Richard H. Mason, WPTF, Raleigh; Edwafd Petry, I*rank, A. Seitz, WFAS, White Plains; Dale Tay- lor, WENY, Ebniia; Lee B. Wailes, KYW, Philadelphia. Code: committee—Edgar L, .Billj, WMBD, Peoria, chairman; Earl J. Glade, KSL, Salt Lake. City; (Wilson Gray, . CBS; Hugh A. L. Halff, WQAI, San Antohio; Henry P. Johnston,; WSGN, Birmingham; O: Maland, WHO, bes Moines; Frank. Mullt!^^^^^^ J. • Soartanbure S O Deo 2* Smith, ;kFA.e, Los .A,ngeles; Tiieo;d^^^^ wspI;'Sir'j<Sn^-'cS"^%h.^'^^^^ ■ ~ l. iis being enlarged ahd expanded; Engineering icommlttee—F. . M. • Doolittle;; WDRC,- the pfogram including a $50,000 Hartford; Maurice Clark, WHECjv Rpctiester;. J; C. traiismission Station, already begun, i^^'tch■^ . WC Pbilaaelphia;' James - R. Dpnbvkn, and other improvements. WSPA is I WTQC, Savannah; J. H. DeWitt, WSM, Nashvillfe; Wal- being grbonied to become. full-tiifne I ter. Hoffman, WW J, Chicago; Paul Loyeti WHO, Des CBS affiliate by spring, ; when i Moines; Julius Helland, WDAY, Fargo; K. W. Pyle, WORD, , Spartanburg. Advertising KFBI, Wichita; Williani.;G, Edgertbn, KTSA, San An- . Company's pther station, will be re- ; tbhip; R. V., Howard, KSFO, Sah Francisco;i Jay Tapj?,, leased for either NBC blue or Mu- ■ KGERi Long Beach (Members from districts 4,- 7, 14 tuai network. - ! and 11 ■ not .^tet appointed). . .■ ^> ;■ Effective Jan. i; WSPA will ether \ FCC Conference :committee—Eugene C. Puliiiam; CBS prpgi-ams morning until sunset i WIRE, Indianapolis* chairman; W. C. Alcorn, WBNX, When station: will sign off and WORD New York,., vice chairman; H.. W. Batchelder, WFBR, ' will pick; up network programs for Baltimore; P. "J.. Hennessy, NBC, Washington^ Harold . night tihie, ,. WSPA is expected t6 tafouht; WGOP; NeW York;; Kenneth Raine. dBS, New be ready for full-time day and night I York;; Reed Rpllb, MBS,- Wasliington. . CBS, hopk-up i by: March 28, when ' Insurance comniiltee—Roger W. Clipp, WFIL, I»hilai to; sign witii • delphia, chairm^ liam 1. Moore, WBNX, New York; J. R. Poppele, MBiS, New- York; CharleS A. Wall, NBC, New York. Labor commlttee-r-J. J. Boyle, WJAR, Providence; I. R. Loiinsberry, WGR, Buffalo; Samuel R. Rosehbaum, WcIRD . will -.be free NBC and Mutual WSPA, operated 10. year's Ijy Virgil Evans was purchased for $53,000 last year - by Spartanburg Advertising' Company, which added WORD ai [ WFIL. Philadelphia; Fred Borton,. #QAM, Wami;"H ne\y station last fall. Wi Slavick, WMC, Memphis; Leo J. Fitzpatrick, WJR, Detroit; W. E. Hutchinson, WAAF, Kearney; Clarence T. Hagman, WTCN; Minneapolis; William B. Way; WVOO, Tulsa; Kern Tips, KPRC, Houston; Ralph R. Brunton, KJBS, Sah Francisco; Lewis Allen Weiss, KHJf Los Angeles; (Members from Districts 4, '7, 14 and 17 not yet appointed). Leflslatlvfi committee—John A. Kennedy, WBLK, Clarksburg, chairman; Campbeli Arnoux, WTAR, Nor- : folk; Walter J. Brown, WSPArWORD, Spartanburg; Harry Cv Butcher, WJSV, Washington; Edwin W. Ciraig, WSM, Nashville; William H. bolph, W<>L, Washington; John Elmer, WCBM, Baltimore; Mark Ethridge, WHAS, Louisville; Frank M. Russell, WRC,. Washington; Theo- dore C. Streibert, WOR, New York. v NAB;;coiDainittee of copperatlon between: priess, radio artd barr—Neville Miller, NAB, Washington, chairman; Harry C; Butcher, WJSV, Washington; Lou G. Cald- well, Washington; Philip G. Lbucks, Washington; Frank M. Russell, Washington. ' . ' ; Research committee—W. J. Scripps, WWJ, Detroit, .chairnian; ..,Hugh M., Beville, Jr., NBC;. Airthur B, .. Church, KMBC, Kansas City>.~Mo.; James :b; shoiise,' WLW, Cincinnati; Dr. Frank N, Stantpn, CBS;, Theo*- dorg C^ Streibert, MBS; Lee B. Waileis,, KYW, tfhila- delphia; J. W. Woodruff, Jr., WRi3L, Columbus, Ga. (NeviUe Miller, NAB,.Washington; Paul F. Peter, NAB, Washington, ex-officio.) Sales Managers Division—William Malo, WDRC, Hartford; Charles Phillips, .WFBL; Syracuse; Griffitii Thompson, KYW, Philadelphia; Norman MacKay, . WQAM, Miami; Vernon Anderson,: WJBO, Batoii Rouge; D. A; BroWn, WHIO, Dayton; W. W. Behrman> WBOW, Terre Haute; Karl Koerper, KMBC Kansas . City^ Mo.;. Barney Lavjn,. WDAY, Fargo; Ellis Atte- berry,: KCKN, .Kansas City,-. Kans.; Jack Keasler, KGNC, Amarillo; W. E. Wagstaff, KDYL, Salt Lake. City; Wilt Gtizendor^er, KSRO, Santa Rbkj Hatry W. Witt, ;KNX,. - Lbs Angeles; Arthur Bright, KFP'i',: Spokane, ,Wash. (Members from Districts 4 and 9 ript yet appointed.) / .• Sales nianaire'rs' steering committee—E. Y. Flanhigan, WSPD, Toledo, chairman; Ellis Atteberry, KCKN, . Kansas. City, Kans.; Charles C^ley, WMBD, Peoria; Eugene Carr, WGAR, Cleveland; Willprd Egolf, KVOO, Tulsa; Craig Lawrence, KRNT, Des Moines, Wage iand Hour committee—Joseph L. Miller, NAB, Washington; , William Dblph, WOL, WashihgtPn; C.' X Lucy, WRVA, Richmond; Clair R, McCpllough, WGAL, Lancaster, . (One additional member to be Appointed.) HGURES Baltimore, Dec. 24, Biz continued. inactive, here;. with only the local count showing some slight activity. Selling foi: subse- quent airing reported promising all around, with considerable stress be* . ing made on continued participation by new.accounts built up during pre- holiday sales effort. WFBR threw a Christmas party for" the. agencies, tieing Inthi^ 'Club 12.70': noontime participation show, for en- tertainment and impromptu fun. Sent out specially wrapped copies pf 'Magic Dials,' richly illustrated story of radio and television, by Lowell . Thomas, to its mailing list, and de- clared a bonus formal! employees as an added holiday gesture. Both WBAL and WFBR sold the New Year's E^e 11:30 p.m. to 3 a.m. stretch, to Qunther's Brewery, as WCAO made a similar deal with Globe Brewery. Hour of Christmas Eve carol singing, tradltionaliy spon- sored by Sherwood Bros. Oil Sc Gaso- line Co. oyer WFBR, is taking in the Maryland Coverage network this sea- . sPn with WBOC. Salissbury; WFMD, Frederick; and WJEJ, Hagerstowh, tieing in. , WBAL: Meadowgold Ice Cream, through Leon Golnlck, .12 spots; Brooks-Price Motors C^,, through the Fox Agency, two spots weekly; Hub Furniture. Co., Via Henry J. Knuf-. man Co-, 101 one-minute.spPte; Koes-' : ter's Bakery picked up 15 .hiore- 'Streamlined Fairytales' transcrip'-. ' tiohs, via Carroll Jones agencyj.Gunt ther Brewing, Co., New, Year's Eve fPUr;^hpUr .stretch, via Ruthrauff ■ Ryan. ^ - -' ^' . WCAO: Globe ' Brewery iArrow Beet;), New: Year's JEvev l to 3 a.m.. strip; thrbiigh Jos. Katz. , WFBR: Pillsbui-y Flour, through , Hutchinson Advi of Minheapoli.s, hine anhpuncemerits . week on ; 'Every '. , .Wpman's Hour', and 'Studio P.irty*. participating airings as well a.<i iMiain breaks; Buiova Watch, renewed through Biow Co.V 2.5 .<!ppts a week for a year; Sherwood Bros, (gas arid pll) bpiight Christm.as. Eye liour of carols via, Van: Sant, bugdaic. to be fed Maryland Coverage network (WBOC, WFMD. WJEJ); Gunlhcr Brewing Co.; through Rutlirauff & Ryan, New Year's Eve 11-"3P .p.Tri, to 3,a.ni. stretch. Dec. 21 Compared to. Dec. 14 Network ; Units 9,055 . 9,146 . • —1% .. Ctnrluilcil: WKdn) . Local. Units 4,937 4,891 . .+0,9«'.i \ WB.VL, National, SpotUnlts 1,678 . . 1,712 . ■ —2 % . WCAO, . Toliil Units : 15-/)70 15,749 -^0.5%- WLBM,