Variety (Mar 1942)

Record Details:

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Wednesday, March 11, 1942 ^"SfitEfY TII6 BIU6 is Building—Complete streamliniDg of the Blue Network operation Blue representative in hla normal place. From this purely momentaiy con- extends even to oflBce reconstruction these days. Pictiu^e above explains \ fusion, however, will emerge new, conveniently grouped oflSces for the Blue why you may currently be having some slight difficulty in locating your staff which will result in even better iervice for advertisers and agencies. Live Wire Blue Operator inspects new wiring for electric clock. No clock- watchers. Blue salesmen are concerned with selling time, not tellmg it. They have a oonvmcing story for economy-minded advertisers (as who Isn't these days) of how the Blue lowers your cost of distribution by giving more listeners per dollar. Open Door Policy continues on the Blue despite alterations. We're alwayi interested in new ideas, new programs, and] new busmess. Already the Blue Is »ettlng the pace for *42 with j&ve bright new shows on the air. Remember, even in these "reconstruction days" t<'a ea*y id da business with the Blue. BLUE NETWORK COMPANY, INC. • A RADIO CORPORATION OF AMERICA SERVICE