Variety (Jun 1943)

Page scan 000256 from Variety

Record Details:

Title:
Variety
Date:
Jun 1943
Publisher:
New York, NY: Variety Publishing Company
Volume:
Variety (June 1943)
Leaf #:
000256
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",Vaudeville,Theatr
Collection:
Theatre and Vaudeville, Hollywood Studio System, and Early Cinema
Format:
Books
Contributor:
Media History Digital Library, Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
August 29, 2022
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WetliieB«l«y» Jnwe 30. 1943 8S lMlrtlijli|AmvAirCirps ■m - •. ">«-. And that^s because Variety reaches the buying market .. / . To llie p4?r8on or liiisiiioes uilli ■oiiit'lhini; Id wII, reaching llie hiiyer is all-importaiil. .... Through the years ^Variety' has niainlainetl iu iiosilion as the hrighlosi (thoHcuM: for rreali>e arlists an«l all things new in i>how business. All phases of llie enlerlainntent intluHtry ha\e foiin<l Hilhin 'Variety's* pages their guides to the inno- vations anil stars of tomorrow. .... This is especially true ot radio, which, as a fledgling and now as one of the to|> facets of »h«nv liusincss, looks upon 'Variety* as its )>eacon to radio entertainment and huitiness trends. ....Thus 'VarietyV forthcoming Radio Talent 'REVIEW AND PREVIEV^* Kpeciul edition, to be puhlished July 14, takes on added importance for the creative artists and stations. Designed to be the time and talent-huyerK* signpost for the new JO'l.t-l t Radio Season, it is timed for puhlicalion at the same time advertising agencies and spon- ^ors are planning new programs to start in the Fall. .... Thev. editorial content of Radio Talent 'REMEW AND PREVIEW* makes this special edi. (ton a permanent reference for the radio industry. ^our advertisement in this ixhue will thus afford \ou an immediate hearing wilh pro^tpective buyers of your h|M'cial talents. NEW YORK 134 West 46lh Street CHICAGO 54 Wosi Randolph Stri^l HOiJ.YWOOD 1708 North Vine Street LONDON 8 St. Martin's Place