Variety (May 1946)

Page scan 000168 from Variety

Record Details:

Title:
Variety
Date:
May 1946
Publisher:
New York, NY: Variety Publishing Company
Volume:
Variety (May 1946)
Leaf #:
000168
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",Vaudeville,Theatr
Collection:
Hollywood Studio System, Early Cinema, and Theatre and Vaudeville
Format:
Books
Contributor:
Media History Digital Library, Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
August 29, 2022
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went a few stubbornly held impressions when WOR recently released the answer to the following question— the question: "If the average rating per % nr., from 8:00 AM to 12, midnight, on Sunday, was computed, what would be the relative ranking of the 4 major New York stations? 9 * the answer:* Is the great New York station on which any good program can get into a ma* jority of homes with radios in 16 cities of more than 100,000 people each, in 7 great states. WOR is a big proposition that can be harnessed to your product or service at very low cost. * Based on The Nielsen Radio Index, Oct., Nov., Dec., '45 and Jan. '46 reports for the N. Y. Area. MUTUAL