Variety (Jul 1946)

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Wednesday, July 84, 1946 47 To ke in tke know ifuick on wkat is kappening in tke field to new products' of our clients and their competition, is one of tke aims of tkis agency. You kave to cover plenty of ground to judge accurately wketker a. new product is receiving a good reception in tke So.utk Bends, Manckesters, Itkacas and otker test markets. And so field investigators of Skerman & Marquette, Ine,will 1 fly in tkis sleek, new Stinson plane to markets we are interested in, so we and our clients may know wkat goes on, and in time to do sometking akout it. Tkis streamlined field researck is part of tke agency service we are rendering to tke following client companies! COLGATE-PALMOLIVE PEET COMPANY w. f: McLaughlin s company THE QUAKER OATS COMPANY STERLING DRUG, INC. ADVERTISING CHICAGO NEW YORK- HOLLYWOOD