Variety (Jul 1946)

Record Details:

Title:
Variety
Date:
Jul 1946
Publisher:
New York, NY: Variety Publishing Company
Volume:
Variety (July 1946)
Leaf #:
000252
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",Vaudeville,Theatr
Collection:
Early Cinema, Theatre and Vaudeville, and Hollywood Studio System
Format:
Books
Contributor:
Media History Digital Library, Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
August 29, 2022
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Wednesday, July 31, 1946 V: r v « \ » J >3 / . f- Listen to Richard Lawless, Columbia's new cloak-and-dagger drama of the days of Charles II. Then consider the current reacting habits of America, the recent history of best-selling fiction, the popularity of the historical romance. This is what one reviewer meant when she said "Dialers should go for the show which is lusty, and for radio, unusual." These last three words are crucial—signposts pointing the direction in which Columbia has been steadily moving since it broadcast its first programs some 20 years ago. Unusual radio... represented by the first broadcast of an Amer- ican opera... by the first consecutive series of symphony orchestra broadcasts... by the first network educational series...by the first ex- perimental radio-writing-and-producing labo- ratory ... milestones that mount visibly (and audibly) through the years. What it adds up to is the continuing effort of Columbia to whet the appetite of America's listening audience. To salt the air with fresh and novel entertainment. To turn out "best- sellers" for radio's sponsors, listeners, for radio itself. The CBS Feature Production* of Richard Lawless is in this tradition. Columbia Broadcasting System