Variety (Sep 1946)

Wedncsdiiyt September 11^ 1946 RADIO 4S CIRCLING THE KILOCYCLES Cleveland—Lee (Stubby) Gordon, for 12 years musical director of WTAM, has resigned because of ill Deslth and has been succeeded by Walberg Brown, formerly musical director of WGAR., WiUard Butler, New York ad man, named to sales staff at WTAM. tioduced the speakers, 17 o£ the civic, business and professional lead- ers. ■ ■ ■ Memphis-^Aubrey Guy has quit as WMG staff announcer to head a new wired music firm here. Plttsburgli—Herb Morrison, re- cently di.scharged from. Army with , rank of lieutenant'colonel after four years as a flight operations olflcer, has joined KQV staff to handle pub- licity and sales promotion. Mo'rri- Son, who was an announcer here at WCAE before going into the. service, has been in radio 12 years and was the spieler who gave th' exclusive eye-witness description of the Hin- denburg crash at Lakehurst in May, 1937.V'' Polly Howies, featured on WCAE's "Newsreel" program tor Joseph Home store last two years, has re- signed to resume her stac 3 career on Broadway, where she appeared with Orsen Welles in Mercur Theatre production of "Julius Caesar." Also plans to do radio work in east. Michael Marlowe, Pittsburgh's youngest announcer, left the WWSW staff last week at request of Uncle Sam. He was drafted by the Army. 'Barnum Was Right' New Larry Hammond Show New show, to point out to vets in an entertaining way the schemes of swindlers who bilk the public of much money yearly, has been pack- aged by Laurence Hammond and Conover model Michael Can'. Show is currently being offered as a live program^ Half-hourfer, titled "Bar- num Was Hight," is designed for nighttime airing. Hammond will produce and direct, j with Mi!5s Carr offering an assist in | the direction, casting, etc. Cast to handle the comedy situation motif includes Jackson Beck and Joe Julian. Lloyd Shaffer, Chesterfield Supper Club maestro,- has com- posed the score and will conduct. Radio scripter Jack Barton Loeb has filed suit in N. Y. Federal court against CBS, Milton Berle, and two of the net's staffers—Cy Howard and Richard Sanville—claiming his idea of a ..how was appropriated w^ien ^^^^^^ Argentine ' ' radio, ouileis, N:ot only have advex' tisers and agencies spent Coin freely Gaing in Arg.'$ Bonanza Season Buenos Aires, Sept. I, The year 1946 has been a top the web last summer put on and Make Up," sustainer starrmg Berle. Show is now off the air. According to Loeb's attotney, Les- ter Samuels, the Berle show.'s for- mula was based on one he submitted to CBS a couple of years ago, titled "Court of Petty Grievances," In hi.s .suit, he asks for an accounting uf the profits on the "Kiss" Show. St. Louis-—Garter Ringlep has been upped to general sales manager of KMOX, succeeding Pa vis Sutton, ti-ansferred to CBS, New York. King- lep has been with KMOX since 1941 as manager of the St. Louis office of Radio Sales. ■ He formerly wa.s Regional Salesmanager for KMBC. Kansas'City. KXOK, which has been conduct- ing a daily safety program tagged, "So It Can't Happen to You" for seven years, will make the first two awards Saturday (14). Representa- tives of the police department, local Safety Council and several civic • bodies will serve as judges. Tete Reviews - Continued from page 38 Raleigh—Formal exercises for the opening of Sanfords new station, WWGP, were held Sept. 1 when a number of civic leaders broadca.st congratulations to the station. John Green, station manager, in- to school, would hit the listening moppets right where it hurt them most and Hoflf keeps his patter on a plane that's easily understandable to even the youngest. For the bene- fit of the grown-ups listening in, he also gets across some snide cracks at his agency and the CBS execs, but all in good, clean fun. Mi.ss Foster, already noted as an ice-skat- ing star and for her roles in com- mercial films, makes a competent audience, chattering away with Hoff in good fashion. Phil Booth does well with his cameras, keeping them trained on Hoff's skillful charcoal for most of the show but moving them to the cartooni.st's face and to Miss Foster from time to time, to keep things moving. Two plugs for Ipana are blended skillfully by Hoff into his tale and make good sense as the kids are urged to use the dentifrice for healthy teeth.. Stol. but the ; wartime travel limitations have eased up, and foreign talent has been pouring in to the country lo such an extent that broadcasters have been unable to absorb it all. - When plans for the year were | blueprinted late in 1945, the radio oxecs had not expected transporta-, lion .snafues to ease up ,so\ soon. Corisequehtly, they signed, up ,aH: .the ayailable"; local talent.: The i--esult' is that they; have found thertiselves with too many commitments and no I -suitable time segmerjfs in which j they can feature the imported long- This arning to talent the air over KYrthriat'teT part oV planning South American junkets, this month . 1 he Argentine webs make, out their Show, tagged "InvitaUon to Col- , ^^^^ds for each year around the last lege," starts Sept. 29 with a schol- i semester of the preceding year, and arship to Temple University to the i wiser to sign on the dotted line Phila. Youth Quizzer Offers 4-Yr.Scholarshq) Philadelphia, Sept. 10. A quiz show for high school stu^ , , . , , r dents, with the payoff in four-yenr 'V^"'/"'^ P°P"'«r warblers. . scholarships , to college, will go ..-rshould serve as a warnmg to ta. Winner of each series of 13. Quiz master of the program will be Alan Scott, WOR newscaster who former- ly was associated with WCAU here and with WGN, Chicago, before go-! presehtation of the Mexican, warbler ing into'service., j and film star, Jorge Negrete, with a The program will be sponsored by I .series of broadcasts featuring Italian early-if radio programs are to form part of the travelers' coin-raking ■activities. ■ ■ '■ '„,„,' Radio Belgrano followed up its Food Fair Markets, chain . of super-, j tenor Carlo Buti, and he is proving | [.^g^g (^^^gflj,,,^ ^^^^ her adven ingly pf the sufferings of his country,, but sheers off the political angle. Radio El Mundo ha.? the Mexican warbler, Nestoi: Chayres, on in op- position to the Belgrano fare. But', Chayres has been under a handicap, as he,^arrived in the country an, en- tirely unknown quantity, and ah audience has had to be worked up , tor him; he did not, find it ready and waiting as did Buti. The Chayres recordings had never been put on sale in Argentina, chiefly due to' wartime restrictions. He has been grinding records in B. A. for RCA- Victorv who have found a big de- mand foi- his interpretation of "Guapa" and other Mexican favor- ites. Chayres has been holding off the persona] appearance rackety, with;, the"colmado" type of niteries ;mak- , ing a strong bid for him. But his manager, Mrs. Peggy Stannion, feels that a series of concert, appearances will better maintain his prestige as a concert artist, i Not to be outdone by all the talent 1 feasts on the other nets, the Rades I chain I imported Swedish baritone , Jon Otnes, a blond Vikihg-type Navy . cadet, who has made a very favor- able impression. Rades also splashed Italian opera singer Gianna Peder- zjni in a couple of concerts, but the , i, prima .donna's voice did not seem . markets, and is being handled by the J M. Korn ad agency. The ques- tions on the program will be based on American history. The show has the sock radio hit of the year. Negrete proved a disappointment to the fans—from the vocal point of view—but Buti is tops and his p.a. the blessing of PhiUy educators and performance at the Casino Revue Temple Univ. i Theatre are SRC for weeks ahead. ,—_— , ——, : ! Buti was already a prime favorite I with the Argentine's, as his platters , CLEVE, GABBERS SOLD have always .sold like hot cake.s. * Cleveland, Sept, 10. Buti, Sablon, Tino Rossi and Trenet Radio news continues to makeV have always meant to Argentine headway in Cleveland with WTAM | di.sk collectors, what Sinatra or .selling "three-a-week 15-minute a.m. Haymes mean to the bobbysock programs to Dougherty Lumber and Metropolitan Life. Seven of the sta- tion's eight daily news programs are j trade up north. As far as Buti is concerned, the heavy proportion of Italianate population assured him an now sold soUdly across the board, I audience from the start, with the eighth reported in the al-■ The Buti programs are sponsored most sold stage. | by Federal soap (Delbene and'Co.)' Just renewed for another .')2 I cx of the Allied Black List, a com- weeks is the Vick program; with I bination which may or may not be E. R. Wallace asi news analyst. coincidence. The tenor talks feel- tures in war-torn Italy .and she proved somethin,'? of an anti-clarinix. Apart from all the Spanish tenors and chantoosies milling around and clamoring tor auditions (this in- cludes Luis Sag! Vela-^who has not been in Argentina since 1938), the French singers from the Colon opera have had to depart unheard by radio fans, as the networks had no spots free until October next, Pianist Alexa.rider Brailowsky is still dickering with the webs for a pair of radio concerts, but his asking price of $5,000 per has the radiomen staggered and gasping for breath. Sponsors prefer to spend their coin on continuous series of programs, rather than on these one-nigbt- shots, which are costly and not such good merchandi.sers even if they do build prestige. AIR FEATURES. Inc. in association wUh FRANK and ANNE HUMMERT are pleased to announce the formation of FEATURED RADIO PROGRAMS. Inc. and the appointment of EDWARD M. KIRBY President and General Manager LIVE PROGRAMS . .. TRANSCRIPTIONS ... CONSULTATION .., . . . providing a new, hand-tailored program and production service to meet the individual needs of radio stations, networks and advertising agencies. 247 PARK AVENUE NEV/ YORK CITY WIckersham 2-2700