Variety (Dec 1948)

Record Details:

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WejnoJiyt P<iceml»cr 1, 1948 Sf fhcrt's HERB SHRINER he's ringing the beH dSL ever fhe ceunlry! Along about dinnertime every night all over the country, it's just as if the doorbell rings and in steps Herb Shriner. (More people have been hearing that bell all the time. In only 6 weeks the number of , listeners has dmthled!) Millions of families would no more think of starting their evening off without a Shriner chuckle-session than they'd eat with their fingers. Herb Shriner is just their dish. Herb's al- ways got a couple of good ones to get off. (When he referred to a certain political fig- ure as "Ex-President Dewey" the laugh was heard next morning in offices, commuters' specials and grocery stores everywhere.) Name of this big new fifteen-minute show on the air is Herb Shriner Time and prom- inent among its features are Raymond Scott and his Quintet and Dorothy Collins for that "listen-here!" kind of music. Durward Kirby deftly handles effervescent words like Alka Seltzer and dialogue. And the guest stars are enough to crowd a marquee the whole length of Broadway. They've been saying some wonderful things in the newspapers and magazines about the show. You've probably seen them. It's on the air for Alka Seltzer (Wade Advertising Agency) over CBS at 5:45 P.M. (E.S.T.) Monday through Friday. (New York re-broadcast at 6:30 P.M.) In case you're in this radio business (like us), and sometimes not lucky enough to be home in time for dinner (like us again), tune in your office radio tonight. You'll feel better about everything after you've heard Herb Shriner. PRODUCED ir LOUIS e. COWAN, INC. QUIZ KIDS (NIC) • STOr THE MUSIC (AK) • R. F.D. AMERICA (NIC) • ond o Distinguisbid list of Tronsuibed Hilt NEW YORK • CHICAGO • HOUYWOOD JACK HALEY Madeleine Carroll Burt Lancaster Garry Moore Hugh Herbert Jackie Cooper Ann Dvorak JKAN Sablon Eddie Albert GUEST STARS Bela Lugosi Joan Caulfield Irene Rich Gus Van Joe Howard Gordon Jenkins Gypsy Markoff FiFI D'Orsay Arthur Tracy LIKE THESE Abe Burrows Billy Rose Conrad Thibault Jane Pickens Burl Ives TED Lewis Vincent Lopez Lanny Ross Arthur Schwartz Little Jack Little Helen Kane Jarmila Novotna Benny Rubin Oscar Homolka Jack Emerson Jimmy Savo