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Institutional Essay For Insurance Finn Waxed With Peerce In a novrl did project, RCA \ M i«r i Red Seal divluoa has pul on «ai an institutional essay pub- lished bp IhO Near Knglsnd Mutual | ifr Inuirame Ct . with Jan IStro doing a live-minute recita- tion. Written bp Allen Reek. es- «ap. titled What Is a Roe.** Is a nostalgically folksy piees about a little hoy \ id or derided la rut the essay »(tcr the poece aaa done ever the nr on several radie shears, with ihe insurance company receiving numerous requests for copies. Did has been rut under a direct deal «tth the a liter, the insurance ram- iMny not wanting to cut in on the pwRts despite its copyright owner- ship of the eseey. COL PREPS BALLYHOO ON I P S 3D ANNI Columbia Records la propping plans for a major publicity com psign this lummer timed aith the third anniversary of the company's dehut of long-play disks to the trade. Drive sill accent the Indus- in's revitslnation and reveiufton- iting that followed the introduc- tion of L-r» on June Ik INI after a long period of speculation about what Col a as planning to s the Rare Disk* Sold in Stunt For Baltimore Symph Baltimore. May Ik In a novel slant to raise coin lor the Baltimore Ay m phony Assn, rare disks acre put up for sale via w WIN. aitk the funds going to .upper! the longhair outfit Along with the collector Hems an aaa. »ilists also offered their canvasses is dealers for roninbutions to the »>inph organisation. Koaa Ponseiie former Met opera Mar. sold a aeries of her asm disks v inch were not originally cut for i«»mmrmal distribution at 12) per platter. Stanislav Nembaki an artist, also volunteere d to do pnr- 1 1 ails at 1300 • ram at The broad- last Muni raised 32 000 in a cou- ple of hours as a result. It's estimated that overall I play sales non account for i than 30% of the total disk I l ness Although not a fart or is pop field where the old 7t ! and newer 43 rpm predmnn long-plav disks now virtually I ket the longhair field, where shellac albums have since In a rant). Revive Detroit Symph Detroit May IS. The Detroit S>mph has been re- vived and will present a 22-week season beginning nest fall The arch was dissolved two and a half years ago Conductor has not yet been se- ll 0 M Sets Rill Raves Bill Hayes varaliat on WNBC TVs **Your Show of Shows'* was inked to a term pact by NGN Records Monday f|4». Hayes will cut his first sides nevt week .41 LIZ v til m i u*%ceci the As stltUtlfl at the third an I held in behall Fund for Israel Kbbets field. Br ual holding their third annual Peer of Como golf tournament and dmne In- this >ear at the Garden City Coun ok- try Club. Garden City. N Y Songs With Largest Radio Audience The tot rb# coptrt Nunc Itn fti-jeorch. survey Week of May 4 14. IMI 20 songs of Ike meek tmore in cose of ties), board on ightrd Audience Coerces* Index Surrey of Pennine ■dealt over Radio Networks. Published by the Of ice of lac.. Dr. John G Peofmen, Director. Alphabetically Abo Dabs floneymeoi Be My Love— Toss Recouse Of You Here s To Your lllusi llol C anary How High The Moon of New Orleans’ Feist Miller RMI I Love Way You Say Goodnight— ’Lullaby B way' I Whistle a Happy Tune—• The King and T I'M Buy You a Star—•’Tree Grows In Brooklyn* I II Never Know Why I'm i t - a Ur# | a Wonderland** It's a Lovely Day Today—•**CaU Mo Madam' Imre Me Loveliest Night of the Year—♦' The Great C. May the Good Lord Bless and Keep Yon .. Mockin’ Bird 1101 My Prayer Never Bern Kisaed No One But You On Top Of Old Smoky Sound Off Sparrow In the Tree Tog Chappell Crawford Remick Williamson Shapiro B T B Harms BYC Berlin W A M Robbins Pickwick Paxton Harms PoBiways when Yon and I Were Y Where the Red Rotes G Would I Love Yon The remitting 20 aonge of the meek tmore U rose of ties), beard on fhe copyright Audience Core rape Index Survey of Pops lor Mune Broadcast over Had to Networks. Published by the Office of Research. fnc., Dr. John G^Pemtmmn. Director. Alphabetically hired. A Bushel Ami a Peck—•“Guys and Dolls** Morris AcuE-R What WiU I Tell My Heart When Our Country Was Bom ... • . You and Your Beautiful Eyes— ♦“ War With Army You rs Just Id Love-*-011 Me Uadam** Z ' FUmustcfll. * Legit msncsl