Variety (September 19, 1951)

1 nliifMLv. Srplrmltrr 19 , ) 9 .il m UIIO-TM 11V S3 Television Formula w«»hift«u*i a»pi it ♦ iHyw PpnM and tobtfl A Urn • j Ion* fight t« UM o%tr the faelli- to*- of the 40k w Heard Motion B H \I.. Ifi BalttmOre appeared In hr deftluleljr to*t la*l week when l hr Federal Communications ( ow miuUMi rrfM»od to recwoMder tin dr< isi.m denying their application Hv a vote of $-2 <C'<Mnmtanio«Mr» fnrda Mrnoock and Robert J«*ne» not participating*. thr age no re* affirmed Ms preference to an exi*l* in* excellent’* operation to thr ptomaine but unproven propo**!* ut (V»rwn and Allen Peanunt and Allen’* contehOon that thr Comitiiionm failed to e*- tiMIdl *'* responsible oMmnfl- meat” b* WBAt, rr*ardin* H» pipgrarn plan*, tn found to the Biajorm to hr ‘ without mo d A*«%»ra»rr that ‘the established and excellent arrvkf” «»( WWM *iu he maintained w aa itv * A»r* in* the p«ffdini> the *nrv hehf and their »»» ‘no «Mirant har anv attempt to ? delimit' the character ot Iralimony offered •*» 0»i». wore - \ \ foil her contention b* and Vll**n that, even it ihnr pi-^M * lam prf>|M'i<uiN were mrf found to adopted br better than HHALY they Were vr* ter da' entitled to the facilities umki (>ttNiiuiMl pollc' favoring div«*r* KlAralion Of media oI m*** com* munu itinn* «li regarded b* thr major it v a* an effort to attachtno much w eight to the new ^paper iawue * In one ca*r ” the m»M»rit> *aid '’ownership ot other facilities for nuu tinninuioratMNi m»* tip the balance againM an applu ud at* another it mav n«»t pwall againM other import ant c on ai d erat Km» The weight to be given it a III be' determined bv the nirim*»r.»u(f* Of a parlK'vUr ca*e ” fu t Uatrman Wayne ( ^ and Cnmmliaiiinrr . Fdfward H. bate* bulb of whom dimrated from the do ixion of lad June renew tag WI4C* license, favored a reheat in* on the c*ae , von and %l’« r the WBAL facilities a* a result oi the Blue Book** policy ro|ioii of 1047 defining atation responyddli tie* in put die aervk*e prmjiamnunv Thi* report riled WR\L among Other M at ion*, for excessive rum VM>m«lnm Y \rlrratt of . fbe kilortrle ■ % arw l arroll ( *rroll When H41 ir#u in FUnrer , . ' . . ■. ■:• am a«lo* bfftae flwi in Mm \H< Sitr+r JthUer Sperm! Mih«»a MkIFTy OmI Ycaf > erk On Hennock Status Vi ,t«dt I llgton. Se |»l 1* v TV Senate' Judicial y Committee an unnaual •; prneedne* « VIon i of *cheduldig a closed hearing; for Thursday Sept 27 nn the nominal urn of FCC Commissioner Fried* Itennock a* a federal judge for the southern ill' trie! hI New . Am k An open nib committee lieai*n* on the tMiniiiif tow* aa* t«» be held laat night liut *U* ramTlied for lark of a c*uorum In vies of prt»te*<a filed again*! I !,.- riooiin.il ton h> t he N*w V oi k i it u \ • af * epiran Ifaj Von it « rvpeeled that represeiita- fit« « ol IIm m‘ fHgaoiroinm* will it--i(i\.. Sew >»*ik State Bar Aaao and Sew T oi fc Count' IJ^tr VvB dMve al*«i m p ie ^ ted prrtniobn la f C uppear Spain smen fur vanou* women « oi f4iiiutHHi* are eyperted to ap )H*ar in Kupport of the noininathm Tele* i«ia* in the hinterland* U rooung of age a* cording t«» m*t work Malum relation* e*ec* oho have rerently iNuwpleted trek* .iiound the country to give local • ride* mil let a the a • \hu*e« he tfle alBlMte* which l»re' m*U*I' riled webs and agem »e» ha'e n«»w been cleaned up t«*e the mo%t part it * reported \i the same tune, station' luluib of the big lUrudlM'flm*^ fefMrr* are -going lit more he»vH' fur Uw al prugraio ming It‘a all >ue*l »> tl»e feelblg that the tree re lift in* i* a h»» near ei and t<M'al op- w »m to mend then fence* before e«m%.|*etl#hm >“* .inerraaed w Mb tlie ad*h(ion ef oibei . i. itioel« in ibetr ydarkefs What tu»d angered chains anti adeot' . u if»iu'- v-w-ere fbe jMdtNm «»( nutiii hfwtei laiwt out tit* that -.'clipped' 'a huuufe pr \uaare ffom kineaf'Upe pt wd* Id mak** tune Id their ost n dtniMe and triple apdla, | duffing ktne* front iarnght aitd paid-ftn *1tKs to less desltahle |n*»i‘ tiona oii thy died and similar ’rHiMidv H wkyVVf , ; lbC *ddth»nv indulging in these m art ices have Bu» r ' . i t»me to teoU/e that if they row W Vlt \ ItnUfd. «0<n#i«'s aiul hai*kroU«M * •*«»«* to w tHild fiiwl >t» w rv to rkolhT them Then l»w» toll le* s in oi»e and t wo station markets uader.viantt that * c«*mpetit»*e siitaafmd ts not lm# far \ Heal Kmlin |*i**neer VI. II. (Hear) Vdivsnrlli To Kwlio, TV. Mag*. Pit, Ihtilir* rK: :: y I tikr n fond Hide 1 ttgrlhrr la Mm %#!#' hilree /iifnfir s per iaf Mil »«* r# e#'7. VXfHtTr f>Mf ^ejrf I eeA Barry Gray Ota' "s (hatter vtait/a on ; s V ha* inked nine spoo start tin.* montii whnh the auer I tat' • *»*ld •*»»• effective <>H I It * a sucresp dm' ho tir.ly. w ho tollow In* oune eou oft in tlie future and 'in-iutet- will dlflieulUes Willi WOH N V drafNle hi* lal* i them . w/Mm LOTSA GRIDCASTING ON with Stations nr >*»on* ot the smaller tele vat le* have Im’i* virii iiu $4ud- t MHI f.u I i 1.1'S' \ a II 'I I whnh i* ru*.tr that *M *#»iue key market* eieo though ibf.t, * sisted Coiely (*»t table teed* and Kh«" Stour oi these opi alum* ne'er UMMt mote iH ot one 1 .Ut»* ».» nil * sivow • (1 Ih. y h d 4 Im ai >t*ow Sr»w they rerwgnire that liny have do mure, amt better ., tm ai pr o yam ming it the* «• e to hold «m to their audiences after the thaw They now know they need more e<|uuniteul and even mme tm|»o tant. ti ami'<l p »**mne| V large number of outfits are de'uid of skilled creative peoph In jMauy itu some heav y m KM \ lu I dM a tut Ml run tlie Senior k Sore at ‘Shadow Bay hy the Anay; Prefers ‘Private Interests' Do It WaahingUMi Sept IK B.ither (ban have Uncle Sam Srwmsor radio mvoters program* •urb aa Toe Shadow.” to stimulate Army enliatmenU. Sen George I) A»kvn Vr.. Vt.i would cancel the »how to cut down ekpenseo of thr Aimed Service* During Senate dr hate lad wrek' on the Ml 000 - OtKVOOO military budget bill \>k n Informed hto colleague* that the Shadow , * bv a Rip of the wrUt brroMM inviolUe. He hear* all and ore* ail. and never e*powr» himself He always reatue* his girl friend fuun a horrible death at the last minute, and nab* the villain * The Senator thought it Uould hr better if the military agencies v <>ul(l employ' the Shadow him- | grlfV** If that were done, he *a»d. • • wc might dispense with a great many of the men we now have w the Vrmrd Force*.** ^ Aiken * enjoyment of * The Shad- ow 1 ' waa * considerably alloyevl ’ : When he found that he *‘wa* help- ing to pay for it through UuHon " lie thought ‘there are probably private interest* who would he willing to continue thl* program,’* ‘ The Shadow " was sponsored by the Army and Air Forre for 13 Ui-.-k* early thi* year over *ome f>24 stations of the Mutual network; Tie pi obtain «*ne of five radio and \T\ show* used to aid reriuiting, w,»* placed throughr the Giant \<» vert»*m*T Co Chicago The ron- Uact cost the Government $130.0U<» N«w Kngland football fan* will have plenty <*f npp«»rtuntty to fol- • low Jortunes »f their favorite pro «... .1 ... .4 fcwak.ll _ eham e U ,»rn nuur p« ••(• ssioual lechnupu** operations. y«wmg a»wt aggirsHve HUB RADIO, TV AGENDA * , ' rB Booian, Bap U^K- ' . StatUM Clearance | lu markets with wall a single station or a few stations, the op eratocs Mill have an upper hand uu vu the wehs Station clear- , aiue is Mill a lutf bugalaio for live j fcasional and college football team* 7 this fteaaon with WNAC and. j WN\C-TV 'r announcing a heavy schedule of (overage. B NAt’-TV wilt carry the com- plete ID-game »ked of the champ Cleveland Brown* starting Sunday Oct, 14. with Carl mg * Red Cap Ale and Atlantic Reflnmg Co pick- ing up the tab Miller * High Life - Beer will hunkrolt the AM rei»*»rt- mg. over the Yankee Vet work, of 12 National larague pro games kicking off with New Y(»rk Gianu- hlplHii.K Si eel e>s clash at Pitt* burgh Monday. OH I. Ia*cal e«»l- legr and 1% > laague games Will jDo t»e broadt ail over the' web pith each Yankee *tati«*n earning I different game according to it* location Atlantic Refilling i* also paving the freight for the college games whwh gel under wa) Sept *1 for a 13-game vki*d YiialiM; had In yim tng to get |m auer ;'.v;''. vV A -.■ ••••:. f’t*e i» a bdnkmlG ii in* tu<i« Hvst FoMds Gmumenial Amtuu oi f ile iUsuraiane Co. Ib*:*te» At«4oi Vta-fei Yorurl S|M»n-A Spam to* riei* Mils TV and Sloiw ol ttu - Vtoiiiti Club Witb lbe 4 * fliav now has H4 pat* re* pot umm uvekiv mi lhe 12 intdiugbt to .1 • nr *lo»w wfiuh uiigiitaics ftiMH Chauitlet * rest /Mir ant . /• ■. . - ‘.‘It a)s 4 i |Munts up that emtlru vei" , aiul f *ra> v o|H‘n iitike <h •• '(Aission Hi Cmreiit isaues is a sale able eommudil v WM( V * rates to« thr sb«*w are the highest pst mit( night U«no c*i*ts m the **<#• FtU gram* pk'id! ts seen »n the re oi It* fieav—g(»t ; tor I eland Hay w at d legiler. * Heruaina to he; Seen i (iaing one apul nightly between Vug 27 Sept * Br«u»*1 • » p» <* duerr gid 33 M9 in ticket sales from 1.173 rrgw»tv l»Ulled by Gray’* Hi mu* minute a nnuu nee network* and some wrh* are re ported, paying premium* to «*l«*ai time A new element in the *itua lion imwi'eC l* that station* with multi web affiliations are looking forward to the changed picture winch will result fr«Mi« the treere lifting They a»e asking Bhich cha*n* will we sink with when other channels are opened in our . territory ?**. ihkrit by NHt t MS \H< aim I hi Moot , |>iohabl> in time. »lv» ret or d- bgs to Utv* the inevitability that a ' ini|l p | an | \ m HC \ Victor will have — 4 *• —413 i—* - Ll.» t-s M.«a*K -. • * * * bf »m f FOLSOM’S EUROPEAN QUICKIE-3 WEEKS B'hen MCA pri-vv Frank Vf Fol- som R»es nut this Friday 1 2-1 • Iw will have to tut the peOfiM ed 1 -r.tei side-tup out. Of hi* itinerary to I* it i- Rome and Madrid Mo 1 <»i the time will hr spent in Itome with G A tJor• Hiondti longtime Hi A rtn tn Hal* The 1-rael pressing KWSL Changes Hands New Orleans Sept 18 |>u, chrt*<» of KB'SI.., Lake Charie* l^» . from A Stanford Dud- ley was jnnminrid Friday • 14* by Ju!c« 1. t'jflin and Stanley B Ray. Jr., nw ner* and operator* of WBOK here Sale I* *ubjeet In approval I new competitor will i*e able to w»»o tie* with owe or mpr r of the c h a lm i. In that eventuality, .as an example live station may reason. *’l>t'» Mirk with C HS and ABC. and let the other fellow take NBC and t>u 'Mont ' ;.'| A eitrollary of thi* reasoning is that it lu- * gmng to give up a he with a network the station exec ask.*, why build up a rating for that network « jm o 2 r.um now 7. Ha* mg decided which »kcin or skrm.s boll probably he linked with in a vear or m> the manager I* ikodding their show* live or in fund times and relegataog hirers ot tt»e other bp tb7 KCt‘* — ^ * | net* to leva desirable ihb M.-ve .v third made in hmadcad ^ field bv duo this year In February <Mlt of the red of the e*«H da s they pl.u ed B BOK in operation ^od consequently are able t« take and built the Mat ion into a vefv » more mature attitude. The* re le**» in a hurry to make a fast buck at the expense ol their future health As a rein It. they re willing to put back into tt» f busine** sonu» of i h ■* pioRi s, gelt in- mme cam eras b. tiding hrUec * ud*o* and I thinking in long range teims. lu :br ■ JMPfRtB bp' .fdiMtbudy els« Itiondo will lay the grmmdwoik * - Folwxn U»**kv upon the TH Aviv faetnry a< i ithd IhthI rm rch »ndis «ng (entic* for the Middle F-isi pup , kef for Yu t<n record* j Bmndn will sup* rvis»‘ » wide »*\- pansion progt am for all Ilf ’ V |»» od - net* into tlie NoHh Afriean aMd Middle Fast markets II** will make the return trip with fol*«nn wlo-n latter return* in nruMkrlidu-r Fol- M»m ka* Inn m.*nv other urgent mallei - III CUUi l tion t l*^ the n* ;- ’.A2 line. Xm.«s shti'IuimI urn .* etc to permit him to May ***) luugcf thill three week*. ► , Cliu innali *M pi 18 \ B4 fS» TA heir with ABt TV and DuAfoiii alBbatuui' has ptlvsl up a lead in htlw audience ratings ; tom at the Inral tuiiiels iwfctil (•» the bigger nciw.uk* BKHC-TV. CIIS and' WI B 1 MU Morf Batters, S» ri|.t|’v ||i»Miu(l All TA v p uud BCI*H general manager. *4' * the formula tiu compel lh*n ts 11s• bapfil ’fnikt i«Hmln«t haid-bu ting' showmanship .md rtmmMhe- rl«M k WtHiiiu: Walters *t.«tu»n i*> cut rentl> heaunng 1* bout* .1 vilr s*''cn da'* a Week Marlin., d 7 .. m amt go- ing lu I i m B Ui n the Mnthpn lit i went on the air m 184# M signed on at 12 n»win vnd tn * couple m OMurih' moved ini.* the II a th Id oil ( oniprtlt i.ui didn 't i «»ine on unfit '■» p m .*nd p'« •vano* •<! uni> III. Idoiis hi m* i <t.*' Fa i* th% »n. .»t o|imi«i« , i B «tU'i* •.iv s ief. ir me l*« the fart •ho in i .iif•• • Bi fo BMh IB wall* hiid touch roln'i .»•’ »»n*t iw** Sf 'kw litlNh and two * kw *• itum* If.is* • in he feel’* tied Uf» i *tin" t f M* fes» power I Uf VAI »*»ilh*t. g.iv* fbe si dii.n * it 4 * m-• 11 \ov t«» tlw 1 linHif'tiat. t Hu »»p». t» i»» i»ket w hit h the oth* r' »MU ,tlMf*ii ’•P B i'fNt IA rop* . i# i* to plough , bp* k it- pr«*#N % M*iu i». »i i p**r gtaabming wh.w-h h.*s p *i*l od raf- iiik'wise A sinui/ ha il show i an . ..m 11 h le h« •• i!> . v. v o»t top lliuht nefw«»i k omm * »»i 11 » al sta- tion* Bailer* >.('*. I ho< Paul 1 h V.UI * h*c d di k k.e' *t»u.w l*'l 'ea*«»n wa* «nt' three eafmc munis tutiirtd I MS Aitloo ti»dh 4 and s w n iwiiiih h limit VIP f our xt *1 Itv' wc ” to life *auu ju"i nut Tt*c t»*< it Mar/i** t.«n tie «*r iwtter I*'*' piii nt nHwiuk r**i*viii'lliion, St o D*n d« ' at UmM t« renmtew I w«*ek pip* baiti 4 'iHu*« t hi t*cia si.*n it ha ih*nr man* ♦- llin r irnnitr in* k'ii»' Ml *#n4‘ atlein«*.»n ItUtl I siyti* uii ai 7 a with a 'C|*nt(UO«'d •»•» |M'?c 4 i NBC-TV Pacts Top Lineap Of Sportscasters for Its College Football Canes Top Unrup of nan** s*p»»ri*«-.*'lrr« Im Iwen luilcil bv Vtp I'A Iih the xti'tng «d Saturday .»*t•-* n.M»n ■ coilear fmdb..ii garm*, wliuh it will ail Hu* *r**on Miwtei W eat in." h*Hi*c s|nmi'»* r»li 11 » Si *ne*.| l»»« van mi*, a*pei ta «»t t'w »i o "tnle are M«T A!l»*»i., Bill stem Boh Stan t.ui Tid Husinc H«*s Mod*t«** and Jim- t nder the fjiperi.iwrhi .1 |dan d*- VI . .1 liv thr Nal i.m*..I Coll. .!■ At hlet k A*sn for Hu- fwilkall games tins w-.u MU tdH carry' at lea*t t.wu difleriHM gam ’* earh vrekuna region d 1 m*i Allen 1* tu handle the pl ot bv pi o tat nn' iif thew with m*rn d.-iiit* th* set .>r>it Si anion and II •*••! w ill *i«. the inlui rumnoeidm y l»u cob and will al'4> hr mi tap to do ii*e play bv i>lav in case nuue th.rn twu game* ate <*»\*it*d ort a singh* Saturday which mi in s Uimt time* during the aeawun Itusin * ineatiw hile will conduct a 1 sminute pre game *bnw each week <u be ppupauced by th*nei ai 1 lie I Hubbrt while Itmt o s ha b**eu assigned tu handle Hie 13 minute puM-game Htniyaa whtci Krcslotse will liankrod Edwin pruRlabte pfo|*erty »n aeven uuinthc La*t numth i'agun and Hay an rimimril formation of i linObdO (iurpiuatibo for the pur- po*r of filing lor a TAT channel m N *w f>r»e.ins aa *oon as the fre* re** If lifted. CHS added anather new*raMer to it* string thi* week hv aigton * Kdwin t Hill f«M « hew i *cuioo B urld New % Houiulup ” to »>c aired Sunda' aftein«»on* at 4 I » starting Sept Show has ken void to Belt non * Hearing Aid* Agency h Olnn BC Inks Geaeral Tire To HPreWorld Series Stanza With ttu- Wo* I'l X M. - luvive •wed up MM iv kb j.*A*L minute pr*‘ game *i.»n/ • r.* tt Tire and KuMh i ( •• s *?** s|*otlight |>i/rv Dean: jii*.-i viewing \ nit hi * spurts ielelo fOf tlnii |M*e- dktion* And ub*ervatwd»« w ’ ^ .X *n»o« iHilcomr : - - 1 ^ General Tire and vMuhhrc U*i week Mtlied for a l ymmulc show Saturdav afternoon' on Nit pre cedlhg tlie college lowball game* whirh the wek will cover undri rWrdsnfhuuse »pnn*or*hip