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Wednesday* June 4* 1952 » . ■Vv A..,,* ■'/ ; 5 / *'v - #;■■■.■ ■/ ; '.. .A; • • •/ , . : V.-'rfAfety''. 1 v :n \ k r,™ VV, *<**«&»...>■ & ygySfe®. ■< s *■- w:-w L» v* % V\ 0 ' You're *0 right—television. Nowj tejkimtf doer television stop making money for an a fist r In the summer months? Splendid, splendid, you say absolutely not -Here f e your nixt ^ueitton —')How many da 1 the -average TV-$et*©wning family go. away W ' , ?■%•*■■■$&&*■$• s '*%. ^.■SteSJT w You set, don't you, how the Democrats and Republicans will help people to elect ^our product? Last summer, brands advertised on TYuvtrdged 2S% higher safes among those who saw the show than among those who didn't watch-and this summer, TV's audience will be even bigger. How many extra customers wouia you say typical summer. TV .advertiser got last year iust in the NeW York market? h M ■ • - }&T *}? ^ the correct answers. You proved but now don't fust stand there, boy, do something about' it! *'Y« y la? Y®ur Ufa* h pnJupd by John $«eetel-rates ® toeendl April Nielson* You can do something abo*ut it immediately. tow can pick up your phone and call NBC-TY Sales r— orypyr agency. And before you can say “What kind of tape and show can we get?", we'll be there to tell you. Ask for a copy«of that much‘t(uofed research study of ours called “Summer Television Advertising". It's the source of Groucho's facts and figures — and many more you might like to know. Sales Succes