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Wednesday, December 2, 1953 And of course it’s coming from Station WMAQ, for more than 30 years the leader in Chicago and Middle West broadcasting. Once again this radio pioneer is show- ing why millions of Midwesterners turn to 6-7-0 on the dial for Quality Programming, Quality Entertainment and Quality Service. A New Personalities... JPII 4 ^ s y / Howard Miller, often called number one disc jockey in the nation, now is a member of the WMAQ staff of disc emcees which also includes Charles Chan, Henry Cooke, John Holtman, Wed Howard, Jim Lowe and Dick Noble. . k ■ M . '|tr "Uncle” Johnny Coons, top-rated local daytime television per- a sonality, now is featured in a new radio series for youngsters. New Programs ... If "Mission, Secret/’ a WMAQ-produced evening suspense serial drama. A yt' "Three-Star Final,” a nightly roundup of weather, news and sports by Clint Youle, Jim Hurlbut and Norm Barry. * yy "Point Blank,” a straight-from-the-shoulder commentary by Nancy Terry on people and events. * ‘v:/ "Bill Bailey Show,” daily presenting the new national favorite — country music. A "Musical Adventures,” Norman* Ross, Jr., with recorded action * music for children. New Services... . > Chicago school families now hear an item of special interest for them at the same time every weekday morning. More similar listener services soon will be scheduled. All fitting additions to a Quality Schedule designed for a Quality Audience to do Quality Selling for Quality Advertisers. A schedule that continues to present other outstanding entertainment features. A schedule that continues to present top reporters in newscasts each individually written by a news staff that has won more awards than any other Chicago radio station. Yes. THERE’S A NEW SOUND IN CHICAGO RADIO — once again proving to listeners and Represented by NBC Spot Soles