Variety (March 1954)

Record Details:

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Starting March 15, 7 to 9 am m Monday through Friday ■ Come early ... W Drop in any time , on... W THE M®RNING SHOW 0 No other program in network television will match this show in flexibility and economy. It will open network television to budgets of all sizes, fit every sales calendar. It will cover markets with almost 809^ of all television homes —at an over-all price (time and talent) that’s the lowest in all television . It will be available in 20 segments per day— daily, weekly, monthly, or as a single insertion. With all these advantages, a sponsor will have the easy, powerful lift of personalized selling. Walter Cronkite, host, will present news of your prodtict-and, with Charles Collingwood, the news of the world... and of sports, plays, books, and movies... with the forecast of the weather, the exact time, popular music. So get an early start on “-The Morning Show” -and watch your sales curve rise and shine. CBS TELEVISION