Variety (June 1956)

Page scan 000108 from Variety

Record Details:

Title:
Variety
Date:
June 1956
Publisher:
Variety Inc.
Volume:
Variety (June 1956)
Leaf #:
000108
Language:
English
Subjects:
Motion Pictures, Recorded Sound",Vaudeville,Theatre,Broadcastin
Collection:
Hollywood Studio System, Early Cinema, and Theatre and Vaudeville
Format:
Books
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
September 29, 2022
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Wednesday, June 13, 1956 rSRlETY Billings there now amount to $200,000,000 Annually. -GET THIS CORRELATION— IN AGENCY ALERTNESS: \ Each Wednesday morning, when the office of Variety opens, a McCann-Erickson messenger is waiting to pick up their 47 copies.* * The McCann-Erickson Agency has been a subscriber to Variety since 1924. Their present PAID subscriptions expire December 1958. Variety has NO FREE LIST.