Variety (July 1956)

Record Details:

Title:
Variety
Date:
July 1956
Publisher:
Variety Inc.
Volume:
Variety (July 1956)
Leaf #:
00084
Language:
English
Subjects:
Motion Pictures, Recorded Sound",Vaudeville,Theatre,Broadcastin
Collection:
Early Cinema, Theatre and Vaudeville, and Hollywood Studio System
Format:
Books
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
September 29, 2022
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Wednesday, July 11, 1956 Z'fixsiEfr 21 ' EVERYBODY LIKES SOMEBODY - ! At K highest X C ft, The Excitement of the Week is M-G-M’s SOMEBODY UP THERE LIKES ME drat oujp ttlQ m c ot e »» fc/ocfc 90#y. Prevj oijrf ious ^hite \ \ y/ TYPEWRITERS! THE TRADE! VARIETY RANKS IT WITH “I’LL CRY TOMORROW” “Superbly done. The same gutsy dramatic quality featured in M-G-M’s ‘Love Me Or Leave Me’ and Til Cry Tomorrow,’ is present here in full measure* Sure of strong word-of-mouth to aid the selling.” FILM DAILY PREDICTS: “STRONG BOX-OFFICE” “Should score highly. First rate drama, touched off with fine bits of comedy.” M. P. EXHIBITOR FORECASTS: “BOX-OFFICE HIT” “Superior! Could go far both box-office wise and from an entertainment viewpoint.”. M. P. HERALD SAYS: “TO REPEAT BOOK’S SUCCESS” “Having captured a large section of the reading public...destined to repeat its success as a motion picture.” SHOWMEN’S TRADE REVIEW: “EVERYBODY WILL LOVE IT” “Excellent! Turbulent, exciting, heart-warming, ter¬ rific. Screen’s most rewarding entertainment. Your patrons will thank you.” HOLLYWOOD REPORTER HAILS: “VERY BIG ONE” “This will be one of the very Big Ones in box-office returns. Sock popular B.O. attraction with a great heart. One of the most absorbing pictures ever made.” M. P. DAILY SAYS: “IT WILL EARN A FORTUNE” “Audience reaction rattled the rafters. Jit figures to earn a fortune.’' ) THE N.Y. PRESS! “Hard, biting movie—and a good one... these are real people. Paul Newman should jump to movie stardom with this role. First-rate!” -WILLIAM K. ZINSSER, Herald Tribune “Excellent! Genuine emotion . . . powerful. You’ll find this picture extraordinarily appeal¬ ing!” -ARCHER WINSTEN, Post “Tremendous crispness and pace!” -BOSLEY CROWTHER, Times “Amazing and heartening story . . . An effec¬ tive human document... Well worth seeing!” -WANDA HALE, Daily News “Action ... laughter and wit...” -ALTON COOK, World-Telegram “Immensely absorbing... remarkably realistic and compelling... believable at all times ...” -ROSE PELSWICK, Journal-American “Sympathetic warmth that cannot be denied. Explosively funny humor. Take our advice. Go see it!” -JUSTIN GILBERT, Daily Mirror M-G-Mpresents “SOMEBODY UP THERE LIKES ME ” starring PAUL NEWMAN . PIER ANGELI . with Everett Sloam • Eileen Heekart • and Sal Mineo • Screen Play by Ernest Lehman • Based on the Autobiography of Rocky Graziano Written with Rowland Barber • Directed by Robert Wise »Produced by Charles Schme (Available in Perspecta Stereophonic or 1-Channel Sound)