Variety (November 1957)

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Wednesday, November 20, 1957 f^RiEfr The Delight of the Season! JOHN CROSBY: “The plots of . the Beaver show are the sort of thing that anyone’s kids might get into and the dialogue has that wonderful candot, and direct¬ ness with which children disconcert and enchant you.” HAL HUMPHREY: . . Off to a fine start with a good cast and some expert writing by Joe Connelly and Bob Mosher.” JACK O'BRIAN, N.Y. Journal-American: “An endearing little slice of cuteness. Could be what the TV family ordered. It’s a mighty un¬ usual TV fiction indeed—not a nasty character In the show.” ERSKINE JOHNSON: “Show starring boys has adult laughs.” VARIETY: “Good family-type entertainment , , • full of chuckles that are bred by familiarly comic situa¬ tions.” WALTER AMES, Los Angeles Times: “One of the real surprises of the season .. clean cut show that will appeal to everyone.” ' BEN GROSS, N.Y. Daily News: “Put it down as a pure delight.” BROADCASTING: “Leave It To Beaver” will be equal parts of hu¬ mor and sentiment, with lots of smiles and chuckles and a few nostalgic tears—” KUP, Chicago Sun-Times: “The click of the season.” BOB SP1ELMAN, The Billboard: “The first gusher of the season ... Headed for the top ten and Remington Rand has one of the best buys of the season.” MARIE TORRE, N.Y. Herald Tribune: “It offers memory-filled belly (laughs and people as real as the next-door neighbors. Future episodes are awaited with high anticipation,” PAUL MOLLOY, Chicago Sun-Times: “The Huck Finn tradition lives on in Beaver.” JOHN FINK, Chicago Tribune: * “Sharing honors as one of the two of this season’s TV favorites... as recognizable a family as you’ll find anywhere.” ETHEL DACCARDO, Chicago Daily News: “ ‘Leave It To Beaver,’ is the most promising of the fall season’s new film shows.” LEO GUILD, The Hollywood Reporter: “The producers have a hit on their hands.” JO COPPOLA, New York Post: “It’s-a delightfully refreshing comedy...” TONY DOW IARBARA IILUNGSLEY HUGH BEAUMONT JERRY MATHERS “Th« Moth«r" “Th# F«th*r" J, Th* “LEAVE IT TO BEAVER" FRIDAYS^-CBS-TY Sponsored by Remington Rand Created, Written and Produced by CHARLES AARONSON, Motion Picture Daily: “ . r . The situations and the folks involved are funny, lovable, and withal most joyfully enter¬ taining.” X RAY OVIATT, Toledo Blade: “One of the pleasant surprises of the currently television season ... I would say it is the* best thing in its general category to hit the channels.” JOE CONNELLY and BOB MOSHER HARRY ACKERMAN, Executive Director • Directed by NORMAN TOKAR A GOMALCO PRODUCTION