Variety (June 1958)

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TV-nUMS PSatmir Wednesday, Jane 18, 195ft - PULSE FEATURE CHART Variety’s iDcefcly chart, basted on ra^gs furmshed hjr Piiise’i Idteit Tepdrts on feature films and their competiticm covers 155 markets. Each w&ekt two different inarkets will he listed, with the 10 tf^^rated features iatmtated^ Factors which would assist distrihutdrs, agencies, stations and advertisers in determining the effectiveness of a feature show in a specxfic market have been, included in this Variety chart. Listed below is s^ch pertinent: information regarding features as their stars, release year, original production company: and the present distributor included wherever possible along with the title. Attention should .be vaid to such factors as the time and day, the high and low ratings for the. measured feature period and share of audience, since these factors, reflect the effectiveness of the feature, and audience composition, i.e., a late show ait 11:15 p.m, would hardly have any children viewers, but its share of audience may reflect dominance iri that time period. In the cities where stations sell their feature programming on a. multi stripped basis utilizing the same theatrical throughput the week a total rating for the total number of showings for the week is given, the total rating not taking into account the duplicated homes factor. Barringunscheduled switches in titles the listed features for the particularly rated theatrical filmed show are as accurate as could be ascer- tainedi Under Time Slot, S. O. stands for Sign-Off. LOS ANGELES i: KABC. kTTV, KCOP. KHJ, KNXT. KRCA, KTLA. TV Homes; 1,980,100. Survey Dates: May 1-8, 7. «WYOMING”— Bill Elliott, Vera Ralston, John Carroll; Republic; 1840; HTS , 8. “CYRANO DE BERGERAC^'— Jose Ferrer, Mala Powers,. William: Price; united Artists; 1950; NTA 9. “EDGE OF DARKNESS”— ErroU Flynn, Ann Sheridan, W^alter Huston;. W'arner Bros.; 1S43; AAP 10. “SUSAN AND GOD”^ Joan Crav/ford; Fredric March, Ruth Hussey; MGM; .1940; MQM-TV Western playhouse Sat. May 8 2:00-3:15 p.ih. WCAU Million $ Movie Mon. May 5 il:25 D.m.-S;Q, . WGAU. World’s Best Movies: Wed May 7 11:15 p:m.-S.O. WFIL World’s. Best- Movies . Thurs. May 1 10:45 p.m.-S.O. WFIL Favorite Playhouse “The Devil is a Sissy”......WFIL Favorite Playhouse . “Meet the People’’ ....;...., WFIL Jack Paar Show............. WRCV Sports Final... Million $ Movie “Pied piperV. ... ,;..WGAU....;Vv ..:13.7 MULTLSTRIPPED SALES LOS ANGELESv»(AY; 1958 TITLE AND OTHER DATA 1. “MACAO”— Robert Mitchum, Jane . Russell, William Bendix; RKO; 1952; RKO-TV 2. “MURDER MY SWEET”- DicJc Powell, Ciaire . Trevor,.Amja.Shirley; : _ RKO; 1944; RKp-TV / STATION KHj; TIME SLOT Channel 9 Theatre . .. Mon., Wed. 9:00-10:45 p.m. - Channel 9 Theatre. • Thurs., .Fri., 9:00-10:45 p.m. Sun: i;,00-2;30 p.m„ 9:pM0:45 p.m. NO, OF SHOWINGS 3