Variety (March 1959)

Record Details:

Title:
Variety
Date:
March 1959
Publisher:
Variety Inc.
Volume:
Variety (March 1959)
Leaf #:
000194
Language:
English
Subjects:
Motion Pictures, Recorded Sound",Vaudeville,Theatre,Broadcastin
Collection:
Theatre and Vaudeville, Hollywood Studio System, and Early Cinema
Format:
Books
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
September 29, 2022
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Wednesday, March 18, 1959 L V ' V>,/ /i ‘ ' - come from ZIV! 3-Station CINCINNATI WKRC-TV 3-Station MIAMI WTVJ 2-Station JOPLIN-PITTSBURG KOAM-TV 47.7 m EG .7 SHARE 20.7 RATING BEATS Ed Sullivan, Will Silver*. Hit* Parade, Resttes* Gun, Jackie Gleason, Bob Cummings and many others. Dec. ’5$ SHARE 26.3 RATING BEATS GE Theatre, Texm, Danny Thomas, Ernie Ford, Cheyenne, Groueho Marx and many ethers. J Dec.'55 SHARE 31.3 RATING BEATS Trackdown. Ed BuWetn, Bob Cummings,* George Bums, Red Skelton, Texan and many others. Dec.’55 4-Station SAN FRANCISCO KRON-TV 4-Station DETROIT WJBK-TV 3-Station COLUMBUS WBNS-TV 56# 62jT 515 % SHARE 28.1 RATING BEATS Desilu Playhouse, Ed Sulli¬ van, Dinah Shore Chevy Show,' Steve Allen, Californiensand many others. Jan.'59 SHARE 30.1 RATING BEATS Perry Mason, Restless Gun, What’s My Line, Jack Benny, Ed Sullivan, Bob Cummingsand many others. Jan. '59 3-Station BOSTON WBZ-TV 2-Station BRISTOL-JOHNSON CITY WJHL-TV SHARE 28.3 RATING BEATS Ernie Ford, Danny Thomas Groueho Marx, Lawrence Welk, Wells Fargo, Ed Sullivan and many others. Dec. '55 3-Station ST. LOUIS 6L5 ‘ 61# 48.7 % SHARE 27.6 RATING BEATS People Are Funny, Mav- •rick. Have Gun-Will Travel, Wyatt Earp, Red Skelton, Real McCoys and and many others. ' Dec.'55 SHARE 36.3 RATING BEATS Wyett Earp, Lineup, Perry Como, Maverick, Peter Gunn, Weils ftrgg and many others. , Dec.'51 RATINGS SHOWN ARE PULSE OR ARB. SHARE 27.5 RATING BEATS Cheyenne, Millionaire. Ernie Ford. Alfred Hitchcock, Ed Sullivan, Wells Fargo and many other*. . Dec. 51 Dr. Sydney Roslow, direc¬ tor of Pulse, Inc., heads a nationwide staff trained to make and convert home Interview reports into re¬ liable ratings. Some of the Ziv show ratings used here are based on these authoritative findings. WE’LL SEE YOU AT THE NAB CONVENTION ZIV HOSPITALITY SUITE 2 30 6 - A HOTEL CONRAD HILTOH—CHICAGO MARCH 15 ■ IS ZIV -