Variety (June 1959)

RAMO-TEEEVISlOX Wednesday, June 17, ■ 1959 Tall (Story) in the ‘Saddle; ABC-TVs Win (?) Via L&M, Which Exits‘Deputy’ After a week of high confusion f- cn nil sides. Liggett & Myers has j tlea ed the air on a couple of fall network situations. j Oater “Black Saddle.” involved j in a frenetic pul!-and-haul be- ! tween NBC-TV and ABC-TV, l is! row definitely slotted for ABC Friday at 10:30 p.m. j It was McCann - Erieksim. ; L&M’s agency, on Monday which : said the ABC deal was accepted, hot by Tuexiay ABC'< hopes were ] ir* again when it -vas reported j that L&M couldn’t get the 10:30 ' ABC clearances it wanted. Ajrid v. hh this nev s. confu-'ion reigned rsain.* i:- : Al.-c. the cigaref firm has dp-1 cided not to sponsor .half of :the ! S50,0C0-a-\veek “The - Depute’ ion ■ _ Cal. Kills ‘Subliminal’ Sacramento, Cal., June 16. A committee. of the Cali¬ fornia Legislature last ; . week killed Sen. Richard Richards’ bill prohibiting subliminal tv in the state,... The action of the Assembly committee reversed an earlier stand • on the Los Angeles Democrat’s measure.. Reversal came after a Garden Grove, Cal., psychologist. Robert E. Corrigan, claimed the public was misinformed about sub¬ liminal tv ad?’.. . Corrigan added the technique probably wouldn’t work, anyway. The State Senate already, had passed the bill..- Ackerman in 3d Term As Prexy of L.A. ATAS Hollywood, June 16. Harry Ackerman was reelected prexy of LA., chapter of Academy of Television Arts & Sciences for an. unprecedented third, term; New. panel also is composed of: Fred deCord ova, reelected 1st vp;,.Louis F. Edelman, 2d vp; June Lockhart, reelected secretary; Fred | W. • Berger, treasurer. .. . j Elected .'to national: ATAS board of trustees: Ackerman, deCord ova, Gail Patrick Jackson. Loren Ryder, Rod Serling. Reelected: Fenton Coe. Edelman. Paul Weston, Jane Wyatt, Wayne: Tiss. NEC Saturda y at 9 p.m. j ! abc pr«S Frank Biair Bids Admen Correct ‘Mistaken Image’ v av back in the sorirs ol ’53 when nr «ci" t Hat • l . ’ l&m bouaht “saddle”- for the Ur shady Manipulator NBC Saturday 9 p.nv slot for the r-u Adwrtisin* men must do S( fA r»2-v.ee ii’to'Siirhncnt for next tltinK to correct; the mistaken. C, ‘‘ .Vo ova vnr a2e " of being shady- manipula sea-on at 9 m-S - -AgC Franli B1afc NBC neu sman. fcun.ped ...-ctoc. c.uet a, l^jM a n .iu:{iience "of the Outdoor i'.xiO Thui Sl». ' 2 . In -hf*pes._ j : Ox .-v-ai't icin'* Aten "c fitet nnrivnnt’h I " ■ ■ ■■ ■■ sr.— ■■■—■ i. .. - Si’ • Beaumont, Tex., June .16:.. i.p l pi * lyj 1J i A Federal Communications Com- rranR DiSir BEGS AulilfiD . mission .hearing examiner ordered _ 1 f - the Beaumont; Channel 6 television; Correct Mistaken Image cas ® continued until juiy-13. con- . v tinuance was granted at request of . Of Shady Manipulator “«• % Chicago, June 16. permit development of . rebuttal Advertising men riuist do some- testlmoriv. • thing to correc-t the mistaken, im- ; The .<, ase nas remanded to the aae of bemg snany manipulators : - FCC on aR aPpea i by- the Enter- Frar.k Blair. NBC. newsman, fold ■■ toirrM.™. keeping an eltorrirte ha’t^lbur ion: * NBC, I.&M tcntat’YOl” decided [to ■•There’s humped “Saddle.” offering L&M ^dierce '6f Ci'e Oiitdoor Ad ** ise Co.; after the FCC had grant- 7:30 Thursd.'vr. In -hopes., of con^nUon fn ed the conflicting, application of k-'ening an eltorrirte ha’t-::our ;«nr/ atro ° r Beaumont Broadcasting for Chan- NBC. IAM tentatively dec-Wed [to -^ h ‘ cre - s ona , sch ool of thought ‘W applicant, KTBM,. move ••Saedlc ’ to he o;..;red ,;30 t|lat , aVs irthistrv- n««oJjat?4 -With- Thursday true. bile, com- <h 0 uldrYt trv to correct the image Beaumont Broadcasting .for reim- pany and agenev -McCarh-EriOk- that, given tWe. it will, be-replaced jursement, for'its expenses, and 5011 hud oored the 10 ;, <0» ^ xno^’p l* 3 vorGbi 6 inlpro^sion if suo^OQucntl\ - \vitliclis\vji its time on ABC. with, tiie understand- ^- e keep*'our mouths shut/’ -Blai’' application. Enterprise contended ir.g that “Sadd!e" v.ou’d mo.-t like-; a id. ? that \ the .expenses - incurred by, ly be the entry, ’ He branded this thepry.as “non-- KTRM had ;.not been- suificiehtly And at the *-:mo lime. I’>ildcg -ense” and said lliat' ■adverfising--fC-? a u?.ted- f-pr.--;'The.--priginal_Rem-- figured it might he a - rood idea/to - q^s turned enough cheeks already, ized list, presented to Beaumont ait sell off half of the expensive “D'^p- j However, he warned, nothing \vill the.time of the agreement, was,iiot: uty” to the o’d snorter of the ! correct tliis image as long as prac- ayaiiable; . NBC Saturday <t 9 s ; ot, namely j titioners in the various^^advertising-. Sole witness, at ; the ’ two-hour L&M. B'*t negotiations came to • media blast each other unmerci- hearing was. Jack Neii, pfez .'of a -standst-ill over ”condh:ons ;of ; ,uily. . - KTRM, who presented . a recon- purchase.” L&M v' nt^cl to buy f Blair criticized the anti-tv cam- s truc-tioh ot ’the- .itemized : sfate- ]e«s than 39 week?. Ke’Iccg want- ! paign in . the current inagazines.^^.meht Both George:-Si/Smith, ed the eiggle finn to. htiv t ie show . which proposes that “Doing Beats; Washinstbit' attorney 'for- Beaumbht from asenev Leo'Burne-t instead Viewing.” . .. : ... Broadcasting, and: David Ry Krus- c-f MCA. It vno d'al either : “The obvious idea behind t:iis harr,^^ cpiihscl.for.the: broadcasting way. i; ; campaign is. to- ihakeypepple :.feel;. bureau bf therFOC...sa;d- they were. Now L&?I is min ing C ditorhia guilty for watclung television and satisfied that Neil’s testimony pro- National Productiox^ "Xot for- to. put across the premise, that vided sufficient grounds - for. a Hire." a soldier fronted ibv watching television is a- waste .of ruling. RaPh Meeker, fer 7:30 Thursday - time. If you are really , intelligent ^ called the additional de- night on NBC the chin you prefer reading. If you re slupid . -m-in cauea ine aaoiiionai ae iov the shcc of■”De4t/? you prefer television.” . lay m seU ement of the-case “un-. M 1 1 ° • c ° . Bliiir quoted NBC board * ebair-; con'-cioirable, : ■ man Robert SarnoIT and ad agency: : ■ : ■’ ’ II7/\T> rmry f\ l bead Emil Mogul for recent state- n ' riV • . • A WUK-IV §SoaferaB^rsJk- I- D , ;.p i nt t ^'wSSIbg ca/heipiead v Amends File to Take h BaSeM r0ai“U.5. : .S4rt^. c ^^^ t tontro101 . Tri-City N. Car. Area I » "Is it too much to ask that the Winston-Salem. N.C., June 16. Cuban ba=:-b-11 lerum- games" advertising media stop fouling. Southern Eroadcasters Inc ; of will be telecast by WOR/fV. Ni.Y., their own nests’? I hopl .riot,” said „ T vW ^ , pipaacasteis inc, of following the c rmuicRon of the ’ Blair. Wmston-Salem, one of four appli- briscball season in the U.S. -— -=-^- .. cants for -television- (hiaiinel 8 in PI “,iS?Si!kc‘;m,aSv^h ’Pretest Microwave Grant ^a V K°a^V 5 l/ 0 S^^ : Slax Cooper \sso■ Clrca^o-’ m i . area, has; amended its application based syRdicrdio:r‘cutflt. ‘*MAny | To Add TeX2S TeieCHStS ‘ l ? PFPVide fof^kiidids In all three American bicleugurrs pb v. in Cu-! y " -cities. ban league following Hie end" of i Tyler, Tex.,- June 16- The company proposes to install the L .S. season. Another "factor. A formal protest to the granting equipment and transmit programs night on NBC. usi.rh the coin slated for the slice of “Deputy.” WOR-TV’s ii li i «i ; r Amends Fi!e to Take In Tri-City N, Car. Area Winston-Salem. N.C., June 16.. Southern Eroadcasters Inc. of Winston-Salem, one of four appli¬ cants for television Channel 8 in the Winston-Greensbcro-High Point area; has: amended its application Cuban league. j Package sold by Cocjper pro¬ mises rielivcry.of one , baseball ban league following the end" of* fyier, fex., : June ip. The company proposes to install the L .S. season. Another "factor. A formal protest to the granting equipment and transmit programs which wa> minhuiyed hv station a -microwave., system ..’.which -froirn (each city,--hoL-just-Winstdn- exec, is that there L* a lar^e Scan- would bring at .least/one-additional Saleiri. / i-h-speakine pb*puL.t r on" in n!y„ television program schedule to J. -W. Coart of Southern 'Broad-- many of whom are followers of the T y Ier artd Jacksonville was filed casters said the company would Cuban league. j "’ilh the Federal Communications transmit prograriis from all three Package sold by Cocfper piro-, Commission. . cities from a single facility to be raises delivery, of one , baseball | Marshall Perigra. manager of located hearHandleinari.inRan- show per week on tape, ^.engtli-of : KLTV here, .said the grant dolph. County, show is onorund-a-haU hours, . awarded the 1 East Texas Transmis- -The Southern" amendment was Sports.castcr A1 Heifer did -jthe Co. lias been formally prO'.. filed .severar weeks ago but was pilot, but a regular sportscasteij is tested by the local tv outlet,, which just announced by the FCC in still to be selected. ’ !:. operates on Channel 7. . Washington. .- - — : -- i Glenn H. Flinn. co-owner of the . Hearings on the channel assign- Vo-ivt Hool r .n TV : transmission cpmpany who resides rhent are. not. expected before late J,*CsT 1/u-^I till I T U(LvilC y here, said his firm’s attorneys summer and it may be early 1960 p i ¥ _• n j * would answer the protest soon and before the allocation is made. Urol IrWsO rrooacmg that the FCC must decide , the is- . Others applying for the channel, “Young Dr. Malone” v ill beebme ? uly ^ 1 )Vhich. is being moved to The Tri- an NBC-TV ^reduction nacka^P The transmission firm now re- Cities area, are Jefferson Broad- s*arHn~ Moridav Tmhp ?q vJth * ceives P r ORrams from severai teie-, casting and Tri-Cities Broadcasting Carol irw-n d»' 0 'Iuc ! p" for t l> *e web V1 f\ 0n statlon s on its community of Greensboro, ..and High . Point ^" 0 L l :. ie ;-cables in Tyler -and Jacksonville; . Television. Co. New Deal sa TV »ae!; ; Carol Irwin Producing “Young Dr. Malone” v. ill become an NBC-TV production package: Irwin was formerly with Young & Rubieam where she headed the dayt me radio dept: Julian Fum is withdrawing; 1 as . writer of the soapor effective: June 28. Miss Irwin is interview'- ] i.ng new writers for the assign- f nient. Cast remains the same, i j Program began on tv in Decern-1 ber, 1958, and was formerly pro-1 jiuced by the Compton agency. Charlotte, X.C.—D ouglas G. Bell, formerly assistant program director-production supervisor; of \VBT. switched to same post at W 1ST litre. in Tyler and Jacksonville. • Television. Co. Woo USSR cm U.S. Telep^ urMos^^ Washington, June 16i Talks are underway with the Russians here on the possibility of U.S. television coverage of The Yank exhibition opening July 25 in Moscow's Sokplniki Park. Vice President Richard M. Nixon will be ranking American there. Turner Shelton of U.S.. Information Agency disclosed in an in- 1 terview that he has, at the request, of an unnamed U.S. tv net¬ work, entered negotiations with the Russian Embassy to obtain permission for web to make a one-hour film shovV of the event Under proposed deal, the web .would make its films-available to ■Russian tv, too. IN NEW YORK CITY . . Jane McArthur, currently In Thornton Wilder’s “Our Town”: at Cir¬ cle in Square Theatre, joined the cast , of CBS-TV spaper. “A? thq World Turns”. . . Lorraine Hansberry, author of “Raisin’ in the Sun” i.Iegiter, signed by Dore Schary to do an original for first of his 90- | minute Civil War specials for NBC ... Walter Cheetam, WCBS Radio director, back on the job after three-week vacation-biz trip to Italy, Spain and France. Oscar Katz,. CBS-TV. veep of daytime progranis. back after week’s biz trip to Coast . . . Mari Lynn, legit actress, played lead role in “Ray/. Baker Story,”, upeoming segment, filmed for “The Lawless’ Years” at MGM Studios. , . “Big Payofi.” hostess Bess Myerson to Atlantic City to preside .at opening of La Concha Hotel, June 28 . V . Robert. Culp of CBS-TV’s “Trackdown” was in St. Ix>uis for Snriners gathering last weekend ... Betty Furness chalked up her 10th anni as Westinghouse’s commercial spicier last week on CBS-TV’s “W’estinghouse-Desilu Play¬ house”, . . Jack McGiffert, producer of “Camera . Three,” away this \veek at Fire Island . . . Lester: Cooper, writer, for . CBS-TV.VTEye..on . New York:” doing special script job for “Mrs,: America” pageant On Web Saturday (20), originating in Fort Lauderdale. Fran Allison will be on. the show . . . Edward F. Letlien, who exited CBS-TV several weeks ago as director of sales development, has become project di¬ rector of Pilot Markets Inc., publishers for Collegiate Associates foF Market Measurement % . /‘Armstrong Circle Theatre’’ renewed on CBS- TV. for fifth straight year ..1 . George Condon, director of press info for WBBM-TV, Chicago, back in Windy City after trip to N. Y. ., *; Alice Necker; assistant film manager, WCBS-TV, to Dayton and Chi¬ cago at. end of this month for holiday . : . Paul Tripp making his 14th. • appearance at Robin Hood Dell in Philadelphia. Jiily; 8. narrating and ! singing With orch under direction of Alexander Hilsberg, regular Con¬ ductor of New Orleans Symphony. . . Herbert Strauss, onetime production exec for Jan MurrayVdantone Enterprises, is moving into the Dick Clark orbit (via Clark's Drexel Productions) to work on development of . new properties . . Gabber Bill Shipley, released a few days ago from the hospital: after a three- , week convalescence (from a horseback accident), has already done six Fizrin commercials, on videotape ... Gene Klavan (of Klayan & Fincli on \V T NEW>, ex-assistant editor of Coronet, doing an article on deejays for the mag . . . Henry Brown arid Bennett Lund are new MGM news supervisors . Alan Hartnick appointed assistant general counsel for Metropolitan Broadcasting Corp., (WNEW). . . . Herb Saltzman, merchandising director for W’.OR and WOR-TV, to the Coast for a. series of business confabs . . . WLEE; Richmond, is the second Tinsley station to become an affiliate of MBS. Other one is WITH, Baltiriiore, Outlets are owried by Thomas Tinsley Jr. ; . . Galen,: Drake is subbing on IVOR for vacationing Dorothy Kilgallen & Dich Hollmar, who have the morning “Dorothy & Dick” show . . , WPIX, N.Y., celebrated its llth anni on Monday do), . / : Paramount’s Continental chieftain John B. Nathan returns to hi» Paris base over the weekend, having come to' the U.S. for the com- menceihent ceremonies attendant to his son John Jr.’s graduation from Harvard/ Jim Backus subs, for vacationing Dave Garroway on ;NBC-TV’sT-To¬ day” July. 20-31. Arlene- Francis pinchhits following two weeks,. Aug, 3-14 . . Harve Fischman, an original “Quiz Kid” (hev, Lou Cowan* do you recall?), is the. author of “The Sophomore Queen;” featuring;. (. Donald Cook and Joan Bennett, skedded for David Susskind’s “Too j Young To Go Steady” tomorrow. (Thurs.) on NBC-TV. Fischman is ' niarried to Joan Harvey of “Make a Million’* and previously was staff associate producer on CBS. He also does “Miss America Contest” in Atlantic City for CBS . . . WRCA-TV salesman Arnold Starr and wife got themselves a Bermuda weekend prize as result of station sales contest .. . . Cedric Frederickson, news editor for Armed Forces Radio and former newspaper arid mag writer, named to writing staff of Na¬ tional Educational TV-Radio Center . , /.‘Open Mind/’ WRCA-TV’* pubservice program, upped from half-hoirr to hour starting Sunday (21) at 1 p.m. Richard D..Heffner continues.as hiorierator and producer,. with Eleanor . Riger assistant producer . . Nancy. Sheridan playing short run on CBS Radio’s “Couple Next Door”. . . Lynn Loring into CBS Radio’s “Ma Perkins” and Paul McGrath into “Second Mrs. Bur¬ ton.”. . . Iria Bradley and Victor Gilbert to interview: opening night ■ VIP'i at Westport < Conn ) Country Playhouse. on WMMM, hew West- port outlet,. starting tomorrow (Thurs.) . . . Liebmann Breweries to sponsor WRCA Radio’s “Rheingold Summer Serenade” for ninth con¬ secutive year. Show", which offers Guy Lombardo & Royal Canadians* begins June 22 (?,Ionday-through-Fridaiy) for 12 weeks . . / Coe Norton, prexy of Magicians Guild of America, has lead, in;“Great.Ciairlini” on NBC-TV’s “True Story” June 27 , . Groucho Marx’s daughter Melinda joins her father in N.Y. Friday 119) / . . NBC. Radio’s “Monitor” cele¬ brating fourth anni this week. Special anni show, “Monitor: Inside Out,” had staffers describing behind-the-scenes operations. A1 Cap- staff, who was exec producer of “Monitor” before he became veep in charge of NBC Radio prograihs, still exercises general supervision. Marx Loeb is producer and Burroughs H. Prince, managing editor; Bill Weinberg lias moved into the the William. Schuller Agency as tv model rep : Will Jordan appearing for the loth lime on Ed Sul¬ livan’s. Sunday, nighter (21) .;. . Church & Dwight, manufacturers of Arm & Harnmer baking soda, has bought a schedule qf spots on MBS for. the summer, via J. W T alter Thompson. IN HOLLYWOOD . . Bob Finkei will prowl around Europe in July to round up talent for French arid Italian show's on the Dinah.. Shore-line, over which he is the cue-master.. . . The rumor is rurining strong.that Pat.Weaver will, 'give up all his consultant jobs for a berth .with big business; Planing j back arid forth.between Albany, N.Y. (Goy. Rockefeller) and Honolulu ; (Henry Kaiser) has kept him airborne most of his waking hours . . . ! Art Ldnkletter passed up Moscow for a fihning of “People Are. Funny’* ; j because the . Soviets allegedly worked their double-cross (vulgar for j veto) overtime. After producer Iry. Atkins had all visas iri order, the big red nyet was stamped on their appl ; cations for entry. Linkletter’s next tome will be “The Secret World of Kids.”/ . . Phil’ Weltman of the William Morris office riiaking his 17th trip to Ha\yaii. If they ever open/ an agency on the island, you know who’ll run it. . / John Swallow ended his long affiliation with Jiinmie Fldler and'will freelance . i . Felix" Adams of Radio Recorders, is the new prexy of. Hollywood Ad Club . . . Don Qninn recouping iri Honolulu from ulcer surgery / . . Ollio Treyz’s daily schedule: breakfast at 6:30, dinner at 10 . . Bob Crane, / KNX shellac flipper, will get a CBS Radio network ride in the fall . When Joe Rines and his bride (Portland Hoff a Allen) planed into Hono¬ lulu from Tokyo, a State Dept, limousine was; a\vaiting .them. Seems that Rines Was friendly with Christian Herter. when latter was Gov. of Mass/ and; his orchestra played, for the social functions in Boston IN CHICAGO WBBM-TV sales manager Frank Atlass off to Europe for three weeks .... Perry Como due in Friday (19) to huddle with sponsor Kraft . , . Ward L. Qnaal, veep-general manager of WGN inc., in Washington participatirig iri ■ the FCC House Interstate Commerce Committee for¬ ums . . / WMAQ sales manager Rudi Neubauer celebrates his 30th aiini with the station today (Wed.). Started as an office boy in 1929 (Continued on page 24)