Variety (April 1911)

Page scan 0001 from Variety

Record Details:

Title:
Variety
Date:
April 1911
Publisher:
New York, NY: Variety Publishing Company
Volume:
Variety (April 1911)
Leaf #:
0001
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",Vaudeville,Theatr
Collection:
Theatre and Vaudeville, Hollywood Studio System, and Early Cinema
Format:
Books
Contributor:
Media History Digital Library
Sponsor:
University of Wisconsin-Madison Department of Communication Arts
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
August 29, 2022
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VARIETY After Your Turn —there comes a period of relaxa- tion that can be filled to the gal- leries with comfort and pleasure by smoking CIGARETTES Smoke them once. You'll give them many an encore. We've searched the world for rare tobaccos and have blended them so as to give a mild, full flavor and Oriental aroma distinctive- ly different and delightful. An inexpensive package, and you get 10 additional cigarettes. 20 for 15c Get a handsome ffit pennant 12 v ,v of your favorite college — a beautiful and affropriatc decoration for dies ^ing r^om or i/en. Gi-en for 2<j of the <onp<m\ con- tained in each package 0/ l-'atitnas. THE AMERICAN TOBACCO CO. A NEW CLASSIFIED ADVERTISING RATE CARD FOR f 4mfr Will go into effect MAY 1st, 1911 Until above date advertisements and contracts for advertising will be accepted under present 'rate card, printed in VARIETY Weekly. When antwering adverti$ement$ kindly mention VARIETY.