Variety (January 1917)

VARIETY -* •W V>- »■•»»*■*.. »,.. V* *»• ►w A/ % •*.'*.,. '•»-. W. ■ to- V»* — -» fc ... >*..... ».- For Your Publicity this Year It's the safe way to keep before the theatrical public. Noth-, ing better—nothing cheaper. The cost is small in comparison with the results, for Variety covers the whole field, leaving it unnecessary to make mote than one advertising appropriation. The prepaid rates below are for play era only: 2 inches Two Col 12 Weeks 180.00 One Time 1L20 1 inch Two Cohmrni 12 Weeks $45. One Time SJO 12 Wesks y% inch Two Columns $2730 One Time. SSJO 1 inch One Column 12 Weeks $25.00 One Time 2J0 Vs inch One Coli 12 Week*, $1400 Ott Tine, ft* LARGER SPACE PRO RATA On a Strictly Cash Prepaid Basis (FOR PLAYERS ONLY) Full Page, On« Insertion $12SJS Half Page "" Quarter Page (Preferred position 2S% Extra) Space U tiaaea (Inum) „- AmmI 12 Inches («4 page) (ahjgle or double column) fZZMt • - - 1M4I • - M Ut.lt 4 M " tMt 3 - - UM 2 ** M e.tt 1 Inch (single column) S.M »/t - " 14.M % " (xroM two columns) HJt 1 M (across page) NXI '/« ** ttJt (Larger epoco and longer tin* pro rata.) All spaces from 1 to 12 laches acroee page (4 columns), 20% advance on above raUs. Wbon prepaid at ordering for 14 tfasoa. 1% discount allowed- prepaid at ordering for 41 times, 1*% discount allowed. Ratas aa abova for 12 tiaase, not. prspaid, no discount. No preferred position undor tkaso ratoo. Advsrtlaamants grouped together and to work Into top position or position on certain peg** hi natural course. Advertieeaeeate may be changed weekly. ... ...» ,4% ». . ,„ . ...... . ...... . ,. *. ...... .... Ride in a day coach in preference to a pull- man, would you? Well, the same applies to clothes. We give you pullman clothes at day coach prices. We can do this as our rent is less than half of the Broadway stores. You, Mr. Actor, haye been bunked long enough and it's about time that you got wise to yourself. We can give you two suits for the pric$ that you would pay for one on the Avenue. Al- though the tailors 9 strike is on we can de- liver the goods as good as the best of them. » While our prices may seem unreasonably small to you, they are right and all that we get is a small profit. We are certain after once buying here you will be on our books for good. Fifteen to thirty dollars. SPECIAL THIS WEEK 20% OFF ALL OVER- COATS AND SUITS. The Commonwealth Clothing Co. INCORPORATED Third Floor, Suite 307 Cohan Theatre Building 1482 Broadway, Bet. 42nd and 43rd Streets NEW YORK CITY Man Out," produced by the Henry Jewett Players. Reviewed elsewhere. CASINO (Charles Waldron, mgr.).—"Billy Watson's Girlie Show." Good. OAIBTT (Charles Bate heller, mgr.).— "Barney Gerard's Follies of the Day." Ca- pacity Monday. HOWARD (George B. Lathrop, mgr.).— "The Monte Carlo Girls." Excellent HONOLULU. BFD.L. MACKAYB. „ w . Honolulu, Dec 15. The Ingeraoll All-Star Musical Comedy company, which opened at the Bijou originally The Boston theatre (U. B. O.) housed 46 acta during the period when a White Rat strike waa considered imminent. Manager Harris spent most of his time figuring how long the show would run If they were all on his program. BUFFALO. TBCK (John Olsbel, mgr.).—"Canary Cot- tage." well received. Following "Hearts of Brin." STAR (P. C. Cornell, mgr.)— "Justice," drawing nicely. Next, "The House of Glass." MAJESTIC (Chas. Lawrcnwa. mgr.).—"For the Man She Loved," doing fairly well. Next week, "Peg o' My Heart' r GATBTT (Chaa. Taylor, mgr.). — Ben Welch -Big Show." OARDBN (Win. Graham, mgr.).—"The Kentucky Belles." creditable burlesque. Re- ceipts slightly above usual. SHEA'S (Henry Carr, mgr.).—BUI topped by Claude Ollllngwater and Co. well re- ceived; Four Marx Bros., plenty of applause; Baby Helen, hit; Holmes and Buchanan, 6leasing; Laurje and Branson, very good; Ben leely and Co., good one; Danube Quartet, nicely; Dunedln Duo, close. LYRIC (H. B. Franklin, mgr.).—Sicilian Serenaders featured, Jack Kennedy and Co., Frederick and Palmer, very well; Monde and Salle, clever; Vespo Brothers, exceptional; Camilla Trio, good. OLYMPIC (Bruce Fowler, mgr.).—"The Wadding Party," heading; Ed. Dowland anC Lbrln^ Howard, well received; kulierva Bros., Rood; Lillian TJrso, pleasing; Detsel and Car- roll, hit ACADBMY (Jules Mloheal, mgr.).—Billy Bachelor and Co., Frank Naah, olever; Mc- Nabb and Farlardeau, hit; Baker, Sherman and Brannlgan, good. Changed last half. P. DODD ACKERMAN SCENIC STUDIOS, Inc. 14* West 3*th Street, New York City. STAGE DECORATIONS FOR VAUDEVILLE Wo Jaat want wo say—"Stage Dec- ot stage eoonery. Art scone -Her Soldier HeleT Sao alee Arts 1 and t we win ekatches of the "THE MODERNISTIC STUDIO"