Variety (July 1922)

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52 VARIETY Friday, July 7. 192| THE GAYETY THEATRE Minneapolis "m% AND THE GAYETY THEATRE IVIilwaulcee EXTEND CONGRATULATIONS AND BEST WISHES FOR THE FUTURE TO THE COLUMBIA AMUSEMENT COMPANY Majestic Theatre JERSEY cmr ^^ ON THE COLUMBIA AMUSEMENT CO. WHEEL AND GLAD OF IT I THE JERSEY CRY AMUSEMENT CO. Extends Its Congremulations to the COLUMBIA AMUSEMENT CO. And Hopes That the Columbia Wheel Will Continue to Revolve Smoothly and Successfully for the Future €is in the Past FRANK E. HENDERSON, President BURLESQUE'S START (Continued from page 13) Roblo'8 "Knickerbockers." "High Rollers," Dessauer ana Dixon's "In- nocent Maids," "Parisian Widows." Sam T. Jack's "Tenderloiners," •'Ramblers' Club," Harry Bryant's "Australians," Mack and Robie's "World Beaters," "Parisian Belles," "Sporty Widows" and "Little Lambs." The burlesque shows cxtondlnK from 1870 to IDOO played in interior theatres for the bettor part, moMuy houses that had gone down In the theatrical scale, with burlesque as the final stop, before abandonment by the management. While there was a steady in.provemcnt in the <iuality oC the show throughout the 1800-1890 period, and extending along until around 1895, burlesque was still rated as a stag entertain- ment, for the better part of tno shows were frankly crude and filled with ginger, showinar no in- clination to try for any other type of audience than the ones it had catered "to for years. With the advent of Harry Morria' "Night on Broadway" in 1902. a new era started for burlesque. Around this period Weber and FifM:-; gave burlesque another l)oo.«it up- ward by taking over the old Im- perial music hall at l.'9th street and Broadway and rennmint it W^eber and Fields' Music Hall. Thia was burlesque, denpito any other name It miKht have been called by zealous presB agents. The entertainment given at Weber and Fields by a company recruited partly from bur- lesque, but mostly from the higher levels of the legitimate and musical comedy fields of the day did con- siderably more to raise the level of all burlesque than generally au- mltted or realized. Burlesque Is now distinctively an American type of entertainment, the only one Of the many divisions of theatricals that can lay claim to tho distinction. The present day shows have chj»r,god c(»n.sitJerably from the old time shows, but the essence of the entertainment is the same, comedy and girls at a moder- ate admission »calj and tilling a distinct and Individual niehe In the scheme of American theatricals. Bell CONGRA TULA TIONS TO THE Columbia Amusement Company ON ITS 20TH ANNIVERSARY FROli THE Capeiiart-Carey Corporation NEirSPATER adverhsug IN GENERAL THEATRES IN PARTICULAR Time* BuUdinff, 42d St. & B'way; Phones: Bryant 7356-7-^ OPEN 9 A. M. TO 11 P. hi. INCLUDING SUNDAYS AND HOLIDAYS