Variety (March 1924)

M VARIETY Wednesday, March 5, 1924 luViitmmmlitlmfiigSMfSiimm^ li m m m TIMES SQUARE DAILY THE GREATEST SENSATION SINCE THE CHERRY SISTERS Cu-ts iii'jic i-\ilu~i\e stoiit'S and |)iiut-> tlifiii in \\i>i-p T'.iifjlisli tluiii all ihc fi'^t i>f tlip il.i'lu's in \r\\ \ (Ilk. m P. H m m m W. ■n m m m m m m m 5B (l.iiiiis to be tlie , .. , • * . - ■,, ''i ; WORLD'S WORST DAILY ati'l lias iR-viT been clialhiij^cd to piuM- it. .. , , . ..: ,_ ' ' " ' ' *■ The only ncwsijaper that ^'ivos its rcadfis a nii'l-wcek, as woll as woek-ciid. n-st and all holidays exciiipt. l)cin<j pnhlislu'd i-vcry day except \\'ediie.->da\, Sutiday and red-letter day.-; not only publi-lied; but S( >!.!) ALL OVER TIMES SQUARE, NEW YORK ■;■ ■.■' , —AND— -., THE LOOP, CHICAGO . At 2 Cents a Copy on the Stands Mailed, anywhere, $5 a Year : with VARIETY, $10; V with CLIPPER, $8 l'ii~t, vor.^t. lateral, j:;^reatest news of Theatres, Cabant^, Uroad^va^ X'yjit- lii'p, In-^ide Politics, i'oliee and C (>urt N'ews. :, . ^ - . WRITE ANY OFFICE ; f (We Accept Checks, Money Orders, Cash; Mashers and Boozers Save Stamps) ll|«| l l|« |ll | «|l l|»| l l|« |H |«| l l|«| l ll«| ll |«l t ll«| ll|« |ll|«| «l)« | " |»| ll | »ll l|"| l ll»| l l|» |t ll«| l ip iilitiiTStiiTStiiTSTiitSuiTiniTiTilTSnriTin^ it! BIG BUSINESS OYER (Continued Ci'HU page 9) $13,000 at the Core •■Moon-Flower" 13 the newest ci.trant to draw liiK money, its fitHt week at the Astor grossing $14,300. The hou.se is .loon to get a picture ami the attraction may be swltcheil to the I^yreuni. al- though "Sweet Sixteen" was flist allotted the house. Switching of attrai tion.s is ex- pected soon. "Arti.sts and Models" is scheduled to mose to the Winter JAMES MADISON for the next few months will be located in SAN FRANCISCO All orders for exclusive acts, gag* and comedy material of any description whatsoever will re- ceive my prompt and ent! i- astic attention. Laughs in ycur 3ct mi an dollars in your pocUet. Let me help you put them there. My S. F. address is HOTEL GRANADA. Sutter and Hyde Streets. UNLIMITED MORTGAGE FUND* FIRST SECOND COMMKRICAL LOANS ON HOMES •nd APARTMENTS WARRANTY DROKI-RACE CORPORATION 45 VlVrf 57th St PUz. 2925 Harden for four weeks, "Toi)ic.s" being routed for the road. "I.iiugh, Cliiwn, Laugh" will go to the road after another two weeks, with no succteding attr.tction yet announced for tlie Belasco. .I.me Cowl will go to the road in "Konieo and Juliet" after another week. Her IJroadway booking as Cleopatra was an- nounced for ..i.Iy four weeks and the dra^r was ordinary, last week'e gro.ss L iig under $0,000. "The Uise of Itosie O'Ueilly" goes to I'hila. after one week more at the Liberty, and the house will follow In with "The Thief of tJ.igdad." Leaving Saturday I.eavinp; Saturday aro "Xcw Toys." which will be succeeded at the Kulton by "Maurice de Fe- laudy;" "The New lOnKlmd" at the 4Stli Stieet, wliich will offer Jaine.s K. H:ickett in ".Macbeth' l.ate next wfi'k; "The Other l{o.-;e," which will le f..lIoucd by "The Lady Kilbr" at the Atoro.'^co. All three wilhdrawaLs are due for the store- house. Next week's inoming list also includi's "We Modern.s," which .'irri\c.s at tlie f'.aiel.v. the latter hou.'O fiavirii; been In pii lures for .-lome weel;:^. "Welded" will debut it the ;)Olh !Str"et, succeeding; "Jfr. Spanish Dancing Studio Ti'ticliiw all lilmit of Spjini-h liiiii<(«i, \I«*o u^e of < ustjiiirt'i. AURORA ARRIAZA : Ml Mntllxoii \\r.. ror. :,l)tli St.. IMarii 2l<i6 NKW VOItIv tlTS KDIt S\I.K; Full line nt Spuninh NliKwIs, iiMiitci, < :tH|jiii4*tH, l<;te. TRUNKS SECOND HAND T t' ' ■ft. Tl.il and ot hfr iti;>!:*»(i AT LOWEST PRICES Kcfil Kiitflisli l.eulli*^ <*<mhI*i TriinkH >Iiii>|>im1 '"^ulijcct to Kxntniiiution SAVOY LUGGAGE SHOP 50 East 59th St., New York THEATRICAL OUTFITTERS 1530 Broadway New York City L. ROSEN, nc. f'itt." The latter la announced for another theatre, but a lierlh wa.s not secured up to Tuesday. "Merton of the Movies" topped tho subway circuit la^t week doing nearly $1.1.000 at the Sliubert. .N'ew- ark; Berthan Kalisch at the Itroad Street there grossc<i $6,,')00; "The Fool" nt the Majestic. Brooklyn, got $10 )0; "Adrienne," which closed at the Montauk, was quoted at $1.'?,000: "Chains" at the Riviera drew $10,000; 'Polly Preferred" at Teller's, about $6,000; "The Heart of Paddy Whack" at Jer.sey City, $S,600, and "In Love With Love" .iboyt $6,700 at the Cronx opera house. Poor Cut Rate List With the advent of the Lenten period it is unusual to see the cut rate list with only 14 attractions be- ing offered, and thc-^e about as poor a si.'lcction as has been posted at tlie bargain counter In over a year. During past seasons, oven in sum- mer, was more tempting theatrical f.ire offered at b.irg.iin prices. Of tlio 14 -shows only about thice or four appeal even to tho bargain shoppers. They are "For All of 1,'s." ' .Merry Wives of floth.irn." "Mr. Pitt" and "Topics of lO:'.-,. ' The complete list of the t>argain price shows is "I'or All of V's" {Am- b.issador), "Uunnin' Wild" (Colo- nial), "The Shame Wom.in' (Com- edy). "White Cargo" (Daly's), "lUist" (il'd St.), "The Xew Kngl.inder" MSth St.), "Hurricane" (Frolic), •'.N'ew Toys" (Fulton): "Tlie Chiffon Cirl" (,Tol3on's). "The Womlerful Visit" (Lenox Hill), 'Merry Wives of Gotham'" (.Miller), 'The Other Hose" (.VIoio.sco), ".Mr. Pitt" (3'Jtli St.) and "Topics of 1!)L'3" (Winter (lanlen. In the brokeis' olll.'es there was little business with the ntmibcr ol buys listed at 23, and the pos.-ibilily there would be ai\ aiidition.il one f<d- lowing the opei\ing of tho Lionel .\t- NEW YORK THEATR ES] GEORGE M. COHAN (HIM8KI.F) In His N*w Dnmktia Comedr "THE SONG AND DANCE MAN" BvM. •:!•. Mat*. Wad. A Sat. at l:iO 'The outstanding success of the decade." THE SWAN cam WK9T 4t .ST. Bvia iJlO ^'*^*^ * -Matlnaaa Wed. and Sat. KNICKERBOCKER "..r;'!.;,,. ■:';: r^' Miif. Wfl (Pot)) CM. I SmI., 1^ '.'J HKNIiY W. KAV.\*iK'S l>i>oeinK Miixiral Hit "LOLLIPOP" Iloi.k liy •/.'Ilia P■•.^^^' Music tiy X'irli *^nt ViiiiiiKlIia With ADA MAY Weeks RPf AQr'0'*^**t 4<th St. ■*«• •:*« Di:iL.^%^V,V/^t, Thura. A Bat., i:l« Unanimously Acclaimed D.tVID BKLA8CO Praafsia UONEL BARRYMORE with IKRNR nUOVlCK "LAUGH, CLOWN, LAUGHl" S I IRPDTV W. 43 St. Bv»>. at 8:1(1 S= I-ilDIliIV 1 I MalB. Wed. A Sat., J 10 GEO. M. COHAN'S l(K.<it--T Ml'SICAI. iiir The Rise of Rosie O'Reilly SAM UApRIC Tkaatra. W. Ud Bl B*m. »:15. M. nnnnio Mat» w»d. i sat. i:i6. Lawta A Ot>ffl<ia (la aUDrUUo* «*T'UC vltb 8tia H Btrrli) preMmt- a !■£• NERVOUS WRECK" lly OWK.N DATia wttll OTTO KtlUeEK ta« JUNE WALKCR 'The Biffoeat lAiugh. Feast ol thi Heaton" —8an-Oloba at the are "The "Lau^h, Tarnish " THEATRICAL COSTUME IT NOW LOCATED AT 69 West 50th Street NEW YORK I'laoac (irrle S3M will play. "The Outsidei 4:uh St. .Monday. The shows holding bu.v ^ .Moon Flower'" (Astor), Clown. Laugh" (Itelasco), (Itilmont). "The floose Hang.; High" (llijou)^ taken for four more weeks: '.Se\-enth Heaven" (Hoi tli): "Ifegj^nr <in Horseb:ick" (n.oarihiirstl. "Kid Tool-," (('.irrnlM. "The Swan" (Cort). ttiifi' (KlliotO, "Sfirin^f Cle.iiiing" I i:iMi:g"). "Saint .loan" (ICmpire). '."stepping Stones N'''rvou« Wreck" .Song and Dance ■The Lollipop" Th (tilobe), "Tht (Harris), "The Man" (Hudson), (Knickerbocker), I'.ise of Ros'e Orjeilly" (Lib- rvcr V»Di.lV» BVBNINOR at «:I0. Uatliiera Wadneadar A 3;iturda7 ANNE NICHOLS' Great Comody "ABIE'S IRISH ROSE" "THE PLAY THAT PUTS •U' IN HUMOR" ■A ' HEW AX8TES0AM Stftj »ttn SnakU. rap. Prtea Uaia, Wid. • NOW — ENTIRELY NEW ZIEGFELD FOLLIES Qloflfylng the American Qlrl—_ "MR. BATTLING BUTTLER" 'rh>> .'Jwift^at. SpnedlPsI. l>ant:u-Ml Shuw ot the Yeiirl %Vj(h Wm. Krni, fliiiN. RukkIcn ^hi'I a noiiilfrful cuht of 80 flHnrliia ohttmiiloaa GLOBE .?■"•»■ *•«'• '« ■»•• *:u ^ " Matlnaca W«d. and Sat. ■TUE OREATKHT .'Vtl'MrAL COMIOD* ON RAItTH" CHATtLKS Dri.LINUIJAM Pmaaaia FRED STONE in "STEPPING STONES" _with DOROTHY STONE Mmic Box Theatre *m,J ',v', ,"i,."' t-i "It la a R«Ta« That Haa Na Eqiial."' SAM H. HARRIS PresanV.*^"""" IRVING BERLIN'S MUSIC BOX mw Stncad br III rd Bhnrt 7th APOLLO Wart 41 at. RTa. !:«• Mt. Wad A Bit l:N Philip Qoudnian Pr«aaata * '&tKFM MONTH ■f the blBgest inuaical ( om^dy hit o( tbajraar iri AU/ Thcaira, \r. 4itb. Brea l:IT IVLii^VT Wat.. W»d. and Sat. at I:IT STi:W.\llT & I 1;KN< II Wtl,i.ni» Vi.u 10 ■i.iiii;nTY ii.M.i," v.iiKiM-: vol; ( .\n MEET the WIFE with MARY BOLAND In Die I au'ihir)!) ,Siif<c.i.i ol llf Year 3MAKK «-^ BROADWAY ".V N.\T10NAt. INSTITUTION"' OirrrtloB Jntirtili I'lunkrtt KK.X IIKAdl'S "FLOWING GOLD" with Milton SIIU and .\nnu Q. MUaoa EARL CARROLL THEATRE Tth Ava and (0th St. Bvaa. t:li. Mala. Thura. A flat. ZIEGFELD PRODUCTION EDDIE CANTOR in "KID BOOTS" with MARY EATON THK NBW MtlilCAI. HBNI^ATION SK\T.4 SOW iOK i:HiHT M KKKS vanaeroiii, Mau.i..,-i \vi-,i. »n,i sat. 2:m>. TIIK «.Ki;\T .M\STKKY .IIKI.Onil AM A / Ctll Itlli .MO.NTII IN THE NEXT ROOM •KAT.sk HKKKS I lly KJfiillor Kol.xoii .XIIKAI) ii und Harriet lord erty), "Antony and Cleop.ntra" (Ly- ceum), ".Music lio.x Kcvue" (.Music I'.ox), "Cyi-.ino de rter).;er,ic" (N'.i- tion.il). "T'oUies" (New Amsterdam). '•Th'> .><how-()fi' (Playhouse). "Out- ward l!oiiT:d" (Kit/.), and "Cli.Mlols Ke'.uc' (Tims S'luari'). MOONLIGHT A MUSICAL COMEDY GEM AT 'Jb LONGACRE THEATRE W. 4S St. Kva 8:30, Mat!i. Wnl. & Sat. ELTINGElJatr^Tad'-^rSir Thm sn.WTNS rrmal mBnVRICK IX>.V8DAI,B-S Naw Oama^T SPRING CLEANING wuk vioLBT Btaava MRTKIXB WINWOOD ABTlltlB BYRON A. B. MATHBWa ajU Otkare Ii^lf \ ^li^J? TI«»atr».W. 4J St. t>i. ».» IX^^^^JllilJ .M.Uner. W«l. A s»t. >.3» "HELL-BENT PER HEAVEN" with AUGUSTIN DUNCAN GLENN ANDERS & GEO. ABBOT I'YPFIIM Tlicatrr W. 4',lh St. Bv« 8 » •"■ * *-«-.«-'"1 >talin.,« ThurMlsy A S.il irJtf. LimitMl Ens.lDemant TUB SKI.WVNS, la «,«..l«llon with inoi.i'ii ivi.vi i:i:ii. i.rt.m'. jane COWL ANTONY and CLEOPATRA rrmluitl'iri i(rHii!iip<l tij Kol.l.o IMTIIIS. stigi-.! i.y ii;.\.M\ iiKii iu:i;. IN AND OUT •■.\ii:''s .'<par'.isli I!os'.," |''ie(i .\r- ilillis latest act, has been wilii- lirawn for recastlnpr. It carries four people and is it eomedv skit. .M.ircelles TalliinR Seal will lay off two weeks more before taUiiiK up Keith bookiiiKS. The seal sprained m llippor playins a benelit List wi'U uliile playir.f; Keiths Hippoili (line. PT A'V'ffnTTSTr ix'h St , i;. of l!w;ij. Hrr W<^* .•^TKW.MIT ,<t^ Fi:i;M-i| ),r. ». !il The SHOW OFF IlJ Gi:oltaE KKI I.Y (Aillior of ■ THE TOItlll III'.VRKliS") BEN WELCH'S LONG JUMP Ben Welch is jumping from New York to Siin Francisco next week, where he will open on the f)rpluum lime. ^Weli h's health U:w been failm!?. .vet ho insists upon canyini; on and believes the Californi,! climate will do him Kood. BEAUMONT STUDIOS THK ri.A« K >VIIKKK AM. TIIK STAII.S <;Kr Tlltllt >iT\<i|. »;KTT1\<.S MT 7'.ii:|*v '^M^'^iliJ'J'X'J'^^^''^' "^""'^ ' "" AMATi:m Tlli:\TKI( Al S (U l«s. • H--TOWN OKilKKM (ilVKN SI'I-:* I.M. .\TTKNTION. Phoii^ ilr.vant <)IU 225 WEST 46th ST.. NEW YORK N V..\. (lub