Variety (Sep 1926)

VAUDEVILLE VARIETY 27 jobpheum bulling pictures above ns vaudeville aqs Singular Confession Seen in Circumstance—^Titles ol Pictures Come Before Headliner's Name at Or- phiBum^t Stale-Lake^ Chicago—Business Offt LOEW III WORCESTER LMW»Fri«nd Form N«Mr Corp^ to Chicago, Aug. 31. A singular confession la accepted ftrom th« prMent ayttom of tho Orphoiim Clroutt, at the local State- X«ake, known as a vaudeville house, of billing the title of the picture ourrontlr there abovo the name of tho hoadlinor of the vaudevillo soc- tlon in the same performance. This la a reversal of the custom of Taudeville houses, though playing a mixed, policy, of years* standings to make ths vaudeville the more pro- nounced. Picture men profesA to see In the diaage an Ctdmftsion that the Or- pheum'a vaudeville has lost its drawing appeal and* has become secondary to the picture. Orpheum 'Copying' Fflm meii assert that it is but tho Ofpheurp adopting picture bouse methods. They claim to have pointed the way and that .the Or- pheum had deemed it advisable to j^ollow, also to attempt to secure an advantage from the much more olaborate advertising of the loop's picture house with the hope that the State-Lake will become fixed in the minds of the theatre going pub- Ue a» a picture theatre. Picture men also say that it isn't the billing that makes a picture theatre—it's the picture. They ask where the Orpheuni Circuit eatt ob- tain drawing pictures from? In the recent hook up of the Keith Albee and Orpheum Circuits with the Prodaeeng* Distributing Corpo- ration, K**A. and Orpheum expected to have a source of new pictures. (The same picture men point to the ' ■P, D. O. record to allege that W tho past two years P. D. O. has not turned out over three drawing feature pictures, with two of those three happening almost together at the end of last season. With no guarantee that the P. D. C. product of the future will sur- pass that In the past, the locsl pic- ture men say there is no surety that the Orpheum will bo able to hold up its present picture first %Ulln«. Outside Houses Protest Outside houses booked by the Or- pheum or Association in this terri tory which have been "requested by tho Orpheum or Association to contract for P. D. C. pictures for the season's product have generally refused. They refuse to buy "blind" of a concern that Is not an estab- lished picture draw producer. The Cecil DeMille name is heavily em ployed by the P. D. C. promoters but the mid-west exhibitors-show- mMl also know that DeMille Is ranked as an. expensive film pro- ducer and if he should turn out a fair picture or so. tho only dilter- ence to the theatres would be that the DeMiUes would cost more in rentals. FIRST ORPHEUM ROAD SHOW IN CHICAGO 'London, Paris and New York' Costing $3,000 Weekly With- «Hit Preiiuc tfon Chicago will have the first Orphe- um road show of the season at the Palace next week. . It is ^Ijondon. Paris and New York," Orpheum's own production, said to represent 115,000 in production cost, it was staged by Joseph BiMtley. In tho production act are Fud and Jack Pearson, Ferry and Cirl.i, and Kra^s and Lamont and girls, the girls coming out of th* production. Each of the acts will do a turn on the bill, with the weekly salary list figured at |3.000, without incIuOirg production weekly allowancni ost. As the unit travels nver tlie Orpheum time it will be but a part of the program, with a headlifier and other IM^ to bO added. In Chicago next wccl: the added turns will cost about $4,000, giving the Palace a $7,000 bill. The added acts are Margaret Romamo, Joe Marks and Co., Dare and Wahi, Rose and Thome, Bobby McLean and Co. MADDOa STICKS Rumors anent the retirement of Charles B. MaddOek, ehfittlloMMa K.-A. Circuit producer were dls counted by Maddock tfils week with an appended statement that he in- tends to 1>e niore active, than o^ thlc^ season. Rumors of retirement came some weeks ago when MaddoCk . trans- ferred sevefit iDil^ lilihiMts Co an^«r producing firm. By way of proving his hat Is still In the producing rine Maddock this week completed east for DNmm Rehearsal," which he will project with Jack Mundy as featured comic. Mundy has been under Maddock's management for the pist tlr9 sons and has previously "Keyhole Kameos." Worcester, Mass., Aug. SI. Further Indication of the expan- sion^ of Marcus Loew's theatrical enterprises into New England is seen in the announcement that he and Arthur S. Friend, theatre build- er and promoter and formerly treasurer of Famous Players-Lasky, have organized a subsidiary here, known as the Main Street Corpora- tion. The theatre operators have plans underway for a theatre in this city. Deeds transferring ow- nership of real estate at Main and Central streets, as a alto for the house, to the subsidiary corporation have been flled. The purchase price was $450,000. The former Sim executive also is the builder of a playhouse at New l40ndon. Conn. At Derby, Conn., a .new theatre IHU Play Loew vauds^etib EASTMAN'S OUT Rochester'i Clattieei ITh. Withdrmws Bookings ^fMliester» N. t*, Avm* tl. Hipp, N. Y., Wm fee Pi;^BdMfle' House MT. YEBHOFS 3 BAILT Proctor's Mt. Vernon will play three shows daily Saturday, Sun- day and holidays instead of the for- mer policy of twice daily. The Switch becomes effective next week. The future policy of the house may be three a day, according'to report. NEW HOTEL ANNAPOLIS '\Vii>>liiri)(ton, D. C. K. II. FAT-T, Micr. In th« Heart of Theatre District 11-12 and H 8tt. The Hippodrome. New York, scheduled reopening with a 50- cent top "grind" policy is a pre- release house for D. C, features. The feature picture the opening week will be "Young April," fol- lowed by "Risky Business. Just where tlio Moss' Broadway will come out in the new booking arrangement has not been announced. The Broad- way plays a continuous perform- ance policy at pop prices and fea- tures the pictures over the vaude- villo. With the Hip given perfer- enee In platUfi Urtfctiiiirs^ fhii Ifaii house, ft :M.M^^ wm W'^m^ fpctfd. ^The Broadway was reported to have turned In A lltfier profit lait season than tho IC*A PaSsco^ vlYew York. Bastman's Is understood to have priven 30 days* notice by letter to- day to the Keith-Albee Booking Exchange in New York that after Oct. 1. the E^astoM^ iHU no longer book its attraeHoiui out Of the K-A office. BSstman*s Is the class theatre of Rochester if not of New Tork State and the entire country. Founded by George Eastman it has played a superior grade of pictures and «tu0a iK^motiOMk havlat added on the stage tuM of OOWpafatlvely recent date. The Eastman will book Its stage ■ItMdtfMUi elsewhere, following the severaM Of booking relatloaa with K-A. ■ SNALL-STRASSBERGCO. TAKESCOLOpi^B'KLYN Halsey and DeKalb Open La- bor Day Under Wachtel, Former Keith House M|p. With tho acquisition of the Co- lonial theatre on Broadway, Brook- lyn, last week, tho Small-Str»is9- berg circuit people have rounded out a chain of hei m i m tlfcHt city playing independent attractions booked by Fally Markus. Thf» deal for the Colonial was handled through Pried * lilttlMin, brokera The DeKalb and Halsoy open Lrfibor Day and W. T. Wi.chtol. tor- merly house manager for the Kcith- Albee Riviera and the Hamilton will be at the DeKalb. Will Thomas will act as his afisistant, 8tation>Mi at the Halsey. • In addition to the three hoases mentioned the Small-Straasberg In- terests control the Normandy f>nd Qlobe on Fulton street and the five main points give tho.*n a straisgle lineup for the borough. Th'.»y op- erate a number of (^mailer hous«)«u The layout has been aciult'cd a house at a time, negOtlattolia for the Colonial stretching OVOr A Consid- erable period. ■ COLOREDJWORLO TOUR ShoftolN^ llovuo Opening in Aus- ' tralin MeMt MoiiMi Joe Shefteil, coloredf opens a five weeks' engagement In tfirdttoy, Aus- tralia, next month. Sheftell and his colored revue plan a complete trip around the world iMfsM reitlifiiliig td Kvilr York. As far as known this is the first time any colored vaudsviUiaa. has made such a trip. In ShoflelFg ibompany ATO Bob Williams, Monta Cato, Millard Mc- Cann, Dick Saunders. Helen Wright, Dempsie Woodson, Bee Saunders ka« ifiirlb Woddg. SUM'S 40 WKS, FOR TAPS Lsying Out Cireuit for 11 People MMtir-MrtM' ekows Will Use H Springfield, O., Aug. SI. To answer tho denkaiid in smaller towns for musical comedy enter- tainment the Gus Sun booking ex- change has formed a circuit of 40 weeks for ^1 people** musical tabs. This circuit will al.so be utilized » y the larger show if their casts become short at any time and until their vacanolig are filled. ACTS DEMAND K-A JOKER' OUT OF CONTRACT Eiq^pea of Seereitlff Clause Awakens ; Following Variety's story about tho Joker In the new Keith-Albee contracts, vaudeville acts are re- ported as demanding the clause bo elimihated and the **not more than 14 performances a week" clause, eliminated from the contract, be written back in ink and okayed by the K-A Circuit before they win afl* cept bookings into two-a-day houses. The expose in Variety is also responsible for calling the attention Of the agento to the new oliUii% Wkloh would have allowed a two-a- day house to change policy without extra remuneration. The agents are now asking lho4kb<iikm to strneo 0i«t the new clause and add the 12 shows a week whenever an j^ct calls their attention to it FOX'S SAVOY OPEN TONIGHT William Fox's new Savoy, Bed- ford Ave.* and tarkiNi^ FIgce. Brooklyn, opens tonlg^tl cllo|^ 1). The house seats 3,600. The Savoy will offer Ave acts and nmm Ittigm iUtott fg booking the 50c. Aljpwp The Butthwick, Brooklyn, N. T., Will reopen lAboip Day with an al* mission scalO of 10-25. matinees and 15-50 nights. The house will play six acts and pictures, three shows dally. I^st season the Bushwick was a big time sUnd. This season the Albee is the only big timer renmin- ing on tho X.-A Clrtult In lyn. ANOY WRICHT VAUDIVILkt raODUCTIONe 1660 Brosdway, New Yoft|\ \ AlWAjs In t)i« markot for ' O>od Ulent and material —SMklifl AMIIatlMt— SAS1 XI^WT PAT CASiV AfllNCY SI MOW ASIWCY JTBRRT MAKtm SMITH AND HART Saya:—*^«^re Going South!* Direction—SOL TUREK AT LIBERTY DANTES and TAMEA STUNNING—SNAPPY—STEPPERS Psul Ssvey in Heirott Detroit. Aug. 31. Paul .*=?avoy, formerly with ?5avoy and Aalbu sisters, is now personal representative of Cantor Josef Ro- .senblatt. He has established him- .solf as an independent agent in this city. ft Belk^NONTROSE and EVERETT-Florence 'TERSONAUTIES'' Playing Pantages Circuit NOTE: The material in this tsct it owned solely by Belle Montrose; snyone else using ssme it infringing on my copyright. 0ALY sfld MACS'are wsrned U sto^«tfaMfl my^oterrsl. . . THE DIAMOND BALLET REYMOLD&-DONEGAN CO. GREATEST PROmJCTION Xkm GREATEST FLASH Sbcrw with Rkh and Corgeoiitly D«MfMd CoHaniM. ^^^^^ SpiSATIONAL tmi MMmO h^^^^ Dance Creations, each with a Finale of Thrillers. With a ca-^t of Four Champions of the World asHemt)lod in one act. This New Dliimond Ballet was produced at the PALACE, OiilCAUO, and commanded the complimontary headline nQtio* in all Chicago dally papera > MR. r,OOKF:R, MR. MANAGER: You no doubt have Hocn mon swin^inR: an 80 and 90-ponnd boy or girl in air. See two girls who originated all these aerial swings swing each otiier with abandon in the air. All tho thrillers which have been originated by Reynolds Donegan were all fllod with "V^lrlcty' and "White Rats" and then transferred to the N. V. A., with pictures of each thriller, in 19l«. The Thrillers that haTe made hundreds of dancing and skating acts ga OTer. The greatest act of our career. The greatest skating show I have ever seen. ' Addrees AH Com'muniestiens to ' " — ~ EARLE REYNOLDS, Mgr. ~~ SOS Milroy Ave.^ Rensselaer, Ind. Esstem Representative! ' GLADYS gftOWN 8«4te 1103, Palsce Theatre Bldg^ New Yorl^, N. V. WtsterM' Representative ' WiLL VAOOBS 39/ Woods Thestre Bldg^ rv■ T M1