Variety (Nov 1928)

Record Details:

Title:
Variety
Date:
Nov 1928
Publisher:
New York, NY: Variety Publishing Company
Volume:
Variety (November 1928)
Leaf #:
00091
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",Vaudeville,Theatr
Collection:
Hollywood Studio System, Early Cinema, and Theatre and Vaudeville
Format:
Books
Contributor:
Media History Digital Library, Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
January 18, 2024
Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to mhdl@commarts.wisc.edu with your comments.




We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

28 ;; , V R I Ei T o Wednesday, November 14, .1928 THE PUBLIC IS AROUSED Thousands of letters have been received by Uiiiversal from people in every part of the nation asking w^^ Man Who Laughs'' and ''Uncle Tom's Cabin" will be shown in their towns-—evidence that the public is aroused in its desire to see these pictures. For months they have been read- ing our Saturday Evening Post Ads, news- paper publicity stories, magazine stories, r eviews r epr i nted from ne wspa pers i n other cities, word of mouth advertising and every other conceivable form of human commu- nication. Hundreds of exhibitors in large cities and small towns have already made ^ big money as a result of this huge publicity. Thousands more exhibitors will do likewise. The time to get the money is when public interest is aroused. Get the two tremen- dous^UingjDi^ your nearest Universal Exchange NOW on Carl Laenimle's^ two super winners!