Variety (Jun 1930)

Record Details:

Title:
Variety
Date:
Jun 1930
Publisher:
New York, NY: Variety Publishing Company
Volume:
Variety (June 1930)
Leaf #:
00025
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",Vaudeville,Theatr
Collection:
Hollywood Studio System, Early Cinema, and Theatre and Vaudeville
Format:
Books
Contributor:
Media History Digital Library, Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
August 29, 2022
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£6 VARIETY Wednesday, June 4, 1930 WHEN THEY TALK ABOUT NEXT SEASON" ASK THEM HOW ABOUT 'BRIGHT NOW!'' MetYO'Qoldwyn''MayeY, of all companies, lets the pictures do the TALKING I "^llavS^ou heard the on* T:pbLLY. MORAN - MAlOrDRESSLatii: fi'iMMBM*^ i:^A Ln^otAUCHT'SHOIt T [P^ -i .1. g--^^^^^^ _ CAPITOL . WHAT happens to LOVE? "'f\m^ NORMA ■r-s- -^^ja THE BIG HOUSE Opens soon Astor, New York, $2 run. Cosmopolitan-backcd picture destined to I be sensation of the year! Wallace Bccry, Chester Morris. Robt. Mont- gomery, Leila Hyams in great cast. DRESSLER-MORAN <<CAUGHT SHORT" It has broken more records than any picture in years. Every day adds new Marks to smash laugh hiti Marie Drcss- ler'Polly Moran, your new fun team! NORMA SHEARER <'THE DIVORCEE'' East. West, North, South — clicking wherever it plays] One of the year's out- staitding hits! Norma Shearer follows in "Let Us Be Gay," another Shearer MARION DAVIES <<FLORODORA GIRU' It's a scream! Funnier than a Family Album! Nationally promoted in Hearst publications,'it's clicking at the box* office. GRETA GARBO ''ROMANCE" Her second talkie is based on unc of the greatest of modern stage hits. Preview audiences prophecy if will outshine even the^ hnj;o success of "Annii Christie". JOAN CRAWFORD "OUR BLUSHING BRIDES" Better than "Our Modern Ma jens** and "Our Dancing Daughters" com- bined. The "Untami'd" star brings yow one hit ;ifter iinothcr. Congrats; Joan! LON CHANEY Talks ''The UNHOLY THREE" Just tell 'em "Chancy Talks!" And what a show he's made for his first talkie. M-G-M knows how to bring the folks into your huijse! WILLIAM HAINES "WAY OUT WEST" Faster and funnier ihan "The Girl Siiid No!" Bill Haines out in the wild imd wooley West. A grand tntertainnieiif. Cliff Edwards, Polly Moran urc in the fun! A pip! METRO-GOLDWYN-MAYER Save Your Eyes for the ''Look" of the Year! M-G-M's 1930-31 Announcement appears in Exhibitor's HcraW this Friday and in M. P. News next Friday*