Variety (Jun 1930)

Record Details:

Title:
Variety
Date:
Jun 1930
Publisher:
New York, NY: Variety Publishing Company
Volume:
Variety (June 1930)
Leaf #:
000327
Language:
English
Subjects:
Motion Pictures, Film Industry Trade Magazine",Vaudeville,Theatr
Collection:
Hollywood Studio System, Early Cinema, and Theatre and Vaudeville
Format:
Books
Contributor:
Media History Digital Library, Media History Digital Library
Coordinator:
Media History Digital Library
Description:
Founded in 1905 by Sime Silverman, Variety is the best known and most important trade paper in the history of American entertainment. Variety began as a New York weekly publication covering vaudeville, however, its scope expanded over time to include legitimate theatre, burlesque, motion pictures, radio, and television (transitions that the MHDL will eventually document within this record). In 1933, Daily Variety was launched in Los Angeles to offer in-depth coverage of the motion picture industry and serve as a competitor to The Hollywood Reporter, which was founded 'on the Coast' in 1930. In March 2013, Variety's owner ended the print edition of Daily Variety, though as of this writing, the weekly publication and a website offering non-stop news updates still exist. Variety may ultimately be best remembered for its integration of show business slang into entertainment trade coverage. Boffo. Hokum. Quickies. Svelte. Climaxer. Tenpercenter. Coastlander. Skein. We're still feeling zowied. -- Eric Hoyt, 2013
Date Added:
August 29, 2022
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Wednesday, June 25, 1930 VERSAR I Broadcasting by electric transcription (via pre-arranged recording) hcis long been recognized as a permanent feature of radio broadcasting. NoW for the first time electrical transcrip- tions of broadcasting can be planned, made and sold under one central organ- ization fully equipped with all the nec- essary facilities — including talent, music, recording and reproduction. Heretoforethe various processes required for broadcasting from records have been divided among different companies. Now all of these activities a re co-ordinated under Warner Bros. Pictures, Inc. offering tremen- dous new advantages to radio advertisers. \