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NETWORK COMMERCIALS— Continued
Network: CBS; 61 stations. Production: Handled by the agency. Script Writers: Frank Gill, Bill Demling,
Carl Harzinger, Paul Henning, Joseph
Twerp, others. Talent: Joe E. Brown; Frank Gill; Bill
Demling; Margaret McCrae; Paula Wins
lowe; Harry Sosnik's orchestra. Agency Director: Don Cope. Announcer: Don Wilson. Conductor: Harry Sosnik. Music Arranger: Harry Sosnik. Length of Run: Started Oct. 8, 1938.
Brown 6V Williamson Tobacco Co.
(See "Avalon Time" for Avalon Cigarettes) (See "Tommy Dorsey's Orchestra" for
Raleigh, Kool)
(See "News, Views and Sports Reviews by
Hughes")
(See "Plantation Party" for Bugler)
(See "Uncle Walter's Dog House" for
Raleigh)
Parker (replaced by Tony Martin from
Oct. 21 to Dec. 30, 1938); Ray Noble's
orchestra. Agency Director: Don Langan. Announcer: Paul Douglas. Conductor: Ray Noble. Music Arranger: Ray Noble. Length of Run: Sept. 30, 1938, to June 29,
1939.
Bob Burns
(See "Kraft Music Hall")
Francis X. Bushman
(See "Stepmother")
Wallace Butterworth
(See "Vox Pop")
Burns & Allen
Sponsor: General Foods Corp. (Grape Nuts).
Agency: Young & Rubicam, Inc.
Origination: Hollywood.
Air Time: Monday, 8 to 8:30 p.m. (repeat from 10:30 to 11 p.m.).
Network: NBC Red; 71 stations.
Production: Everard Meade (of the agency).
Script Writers: John Medbury, Willie Burns.
Talent: George Burns; Gracie Allen; Tony Martin; John Conte; Glen Gray's orchestra (Jan Garber previous to July 4, 1938; Ray Noble previous to April 4, 1938).
Agency Director: Everard Meade.
Announcer: John Conte.
Conductor: Glen Gray.
Length of Run: April 12, 1937, to Aug. 1, 1938.
Burns & Allen
Sponsor: Liggett & Myers Tobacco Co. (Chesterfield Cigarettes).
Agency: Newell-Emmett Co., Inc.
Origination: Hollywood. (New York, May 5 to June 23, 1939).
Air Time: Friday, 8:30 to 9 p.m. (repeat from 11:30 p.m. to 12 midnight).
Network: CBS; 102 stations.
Production: Bill Goodwin (of CBS, Hollywood), Marks Loeb (of CBS, New York).
Script Writers: George Burns, John Medbury, Harvey Helm, Burke Kalmar, Harry Ruby, William Burns.
Talent: George Burns; Gracie Allen; Frank
Calavo Growers of California
(See "Fletcher Wiley")
California Prune & Apricot Growers Assn.
(See "Fletcher Wiley")
Calling All Cars
Sponsor: Rio Grande Oil, Inc. (Petroleum
Products). Agency: Hixson-O'Donnell, Inc. Origination: Hollywood. Air Time: Monday, 9 to 9:30 p.m. Network: CBS; 3 stations. Production: Mel Williamson. Script Writer: Mel Williamson. Talent: Varies.
Agency Director: Robert M. Hixson. Announcer: Frederick Lindsley. Conductor: Wilbur Hatch. Music Arranger: (?) Murray. Length of Run: Started Nov. 29, 1933.
Campana Sales
(See "First Nighter" for Italian Balm Dreskin, Coolies, D.D.D.)
Campbell Playhouse
Sponsor: Campbell Soup Co. Agency: Ward Wheelock Co. Origination: New York.
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