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NETWORK COMMERCIALS— Continued
Talent: Chuck Acree; Peggy Fuller; audience participation.
Agency Director: Ed Aleshire.
Announcer: Jess Kirkpatrick.
Length of Run: Feb. 5, 1939 to April 16, 1939.
Marek Weber Orchestra
(See "Carnation Contented Hour")
Welch Presents Irene Rich
Sponsor: Welch Grape Juice Co.
Agency: H. W. Kastor & Sons Advertising
Co. Origination: Hollywood. Air Time: Sunday, 9:45 to 10 p.m. (repeat
from 11:15 to 11:30 p.m). Network: NBC Blue; 51 stations. Production: Robert Redd (of NBC). Script Writers: Free Lance. Talent: Irene Rich; Gale Gordon (replaced
John Deering in Feb., 1938); dramatic
cast. Agency Director: Robert G. Jennings. Announcer: Bob Sherwood. Length of Run: Original contract started
Oct. 4, 1933; latest series runs from Aug.
14, 1938 to Aug. 6, 1939.
Orson Welles
(See "Campbell Playhouse")
Wesson Oil & Snowdrift Sales Co., Inc.
(See "Hawthorne House")
Westinghouse Electric & Mfg. Co.
(See "Letters Home from the New York World's Fair with Ray Perkins, The Westinghouse Postmaster")
Wheatena Corp.
(See "Dad and Junior")
(See "Dorothy Gordon— The Children's
Corner")
Wheeling Steel Corp.
(See "The Musical Steelmakers")
When a Girl Marries
Sponsor: Prudential Insurance Co. of
America. Agency: Benton & Bowles, Inc.
Origination: New York.
Air Time: Monday through Friday, 2:45 to 3 p.m., EDST.
Network: CBS; 50 stations.
Script Writer: Elaine Sterne Carrington.
Talent: John Raby (Harry Davis); Frances Woodbury (Mrs. Stella Field); Noel Mills (Joan Field); Ed Jerome (Samuel Tilden Field); Joan Tetzel (Sylvia Field); Michael Fitzmaurice (Phil Stanley); Irene Winston (Eve Topping); Marion Barney (Anne Davis); Laddie Seaman (Tom Davis).
Announcer: Frank Gallop.
Length of Run: Started May 29, 1939.
Paul Whiteman Orchestra
(See "Chesterfield Program")
Ireene Wicker
(See "Singing Lady")
Louise Wilcher at the Musette
Sponsor: Winter & Co. (Musette Pianos). Agency: Samuel C. Croot Co. Origination: New York. Air Time: Tuesday 5:45 to 6 p.m. Network: Mutual; 2 stations. Script Writer: S. C. R. Parkhurst. Talent: Louise Wilcher. Agency Director: William Krieger. Announcer: Ray Winters. Length of Run: Jan. 10, 1939, to April 4, 1939.
Fletcher Wiley
Sponsor: Calavo Growers of California.
Agency: Lord & Thomas.
Origination: Hollywood.
Air Time: Thursday, 12:45 to 1 p.m.
Network: CBS; 8 stations.
Production: Fletcher Wiley (of CBS).
Script Writer: Fletcher Wiley.
Talent: Fletcher Wiley, news commentator.
Announcer: Fletcher Wiley.
Length of Run: Jan. 18 to March 8, 1939.
Fletcher Wiley
Sponsor: California Prune & Apricot Growers Assn. (Sunsweet Prunes).
Agency: Long Advertising Service.
Origination: Hollywood.
Air Time: Friday, 12:45 to 1 p.m.
Network: CBS; 6 stations.
Talent: Fletcher Wiley, commentator.
Agency Director: Alvin Long.
Length of Run: Sept. 26, 1938, to Nov. 27, 1938,
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