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NBC M & O STATIONS— Continued
KGO, San Francisco, Calif Owned by General Electric;
managed, operated and programmed by the NBC
KOA, Denver, Colo Owned by General Electric;
managed, operated and programmed by the NBC
WGY, Schenectady, N. Y Owned and operated by General Electric;
programmed by the NBC
WBZ, Boston, Mass Owned and operated by Westinghouse Electric &
Mfg. Co.; programmed by the NBC
WBZA, Springfield, Mass Owned and operated by Westinghouse Electric &
Mfg. Co.; programmed by the NBC
KDKA, Pittsburgh, Pa Owned and operated by Westinghouse Electric &
Mfg. Co.; programmed by the NBC
KYW, Philadelphia, Pa Owned and operated by Westinghouse Electric &
Mfg. Co.; programmed by the NBC
KEX, Portland, Ore Owned by National Broadcasting Company;
leased to, license held by, operated, managed and programmed by Oregonian Publishing Company
KJR, Seattle, Wash Owned by National Broadcasting Company;
leased to, license held by, operated, managed and programmed by Fishers Blend Station, Inc.
KGA, Spokane, Wash Owned by National Broadcasting Company;
leased to, license held by, operated, managed and programmed by Louis Wasmer
NEW NBC PROGRAM POLICIES
This restatement of NBC's policies regarding programs, program content, acceptable accounts, etc., was issued in June, 1939. For CBS program policies, see Variety Radio Directory, Vol. I, pages 723-726.
POLICIES APPLICABLE TO ALL PROGRAMS
The program policies of the National Broadcasting Company zuere first published in January, 1934. As the experience of the Company has grozvn, these policies have been amended and expanded from time to time, -with the object of assuring interesting, diversified programs, compatible with a sound concept of public service.
The use of the Deity's name, or reference to His powers and attributes, is permissible only when used reverently. Only when baptism, marriage, burial, or other sacraments and ceremonials are absolutely essential to the plot may they be used.
One of the most cherished heritages of every American in his inalienable right to worship God in his own way.
Statements and suggestions that are offensive to religious views are a challenge to that heritage and have no place in broadcast programs. Ministers of religion should not be presented as undesirable characters or subjects of amusement.
2. Statements and suggestions which are offensive to religious views, racial characteristics and the like must not appear
in the program.
As every man has a right to his religious views, so has he a right to pride in his race. Radio cannot lend itself to ridicule of racial characteristics, nor can words derogatory to any race or nationality be used.
3. Material which depends upon physical imperfections or deformities such as blindness, deafness, or lameness, for humorous effect is not acceptable.
Physical infirmities are far from ludicrous to those afflicted, therefore radio must seek other sources for its humor.
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