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F I R S T 191 5 E DI T I 0 N with biographical sketches, opera plots,
new portraits and special Red Seal section
The Victor’s New Style Catalogue
Our customers and dealers continue to be enthusiastic over the Victor’s radical departure—the first real alphabetical catalogue ever issued, and which is not only a catalogue, but something of a musical encyclopedia as well.
It is everywhere pronounced a very great improvement over the old form, many declaring it to be the most valuable and unique catalogue ever issued by any corporation.
A Catalogue Without Indexes or Page Numbers!
It will be observed that the new catalogue has no indexes—or rather, it is all index,—every title, subject, singer, organization and composer being in its proper place, with all the records in each class set underneath the subject heading; and each with its number, size and price printed plainly after the title,— and in every case where a double-faced record is listed both titles are given. For example, take double-faced record No. 16908. This appears first under the A's, as follows:
Alexander’s Ragtime Band (Berlin) Collins and Harlan The Oceana Roll (Lewis-Dennis) _Eddie Morton
And this record will also be found under the O's, with titles reversed, thus :
Oceana Roll, The (Lewis-Dennis) Eddie Morton lt F 0 _Alexander’s Ragtime Band (Berlin) Collins and Harlanf | oes ue
It will be noticed that each title appears in its proper alphabetical order, with the title of the~-selection on the other side of the record indented and printed in italic type to keep the alphabetical column perfectly clear.
Method of Listing Under Subject Headings.
In so complete a catalogue some records are listed several times under various headings, and under these subject headings it has been found necessary to list double-faced records in a different way, as follows:
SCOTCH SONGS
Comin’ Thro’ the Rye—Edith Helena and Ye Banks and Braes—Henry Burr|16162)10| .75 Flow Gently, Sweet Afton—Miller., and Ould Plaid Shawl—Henry Burr|17386\10) .75
I'm Wearing Awa’—Wells and Daddy (Behrend) Elizabeth Wheeler|17203|10| .75 Jock o’ Hazeldean—John Young and Scots, Wha’ Hae’—Reinald Werrenrath\16961|10) .75
The two selections in this case being set on the same line (the second title in italic type) and divided by the symbol “and.”
Alphabetical Plan Preserved in All Cases.
To show how this plan preserves the alphabetical arrangement take this example:
OPERA AIRS IN ENGLISH Africana—Oh, Paradise (L’ Africana—O Paradiso) (Meyerbeer) Williams|74148]12 1.50 Bohemian Girl—Heart Bow'd Down (Balfe) Herbert Goddard and Good Bye, Sweetheart, Good Bye (Hatton) Herbert Goddard, 16064} 10 Bohemian Girl—| Dreamt I Dwelt in Marble Halls—Elizabeth Wheeler and Bohemian Girk—Then You'll Remember Me—Harry Macdonough| 16398) |0 Carmen—Toreador Song (Bizet) Alan Turner and Trovatore (Tempest of the Heart) (Verdi) Alan Turner,16521/10) . Contes d’'Hoffman—Barcarolle (Offenbach) Mr. and Mrs. Wheeler Yu 5 $ and Fatinitza Selection (von Suppe) Pryor’s Band 1682710 . * ;
Trovatore—Tempest of the Heart—Alan Turner , , and Carmen—Toreador Song (Bizet) Alan Turner,16521'10) .75
[ OvER]
{ 16908 Me S75
Copyright 1912, 1913, 1914, 1915, by Victor Talking Machine Company